Saturday, July 6, :00 AM to 10: 00 PM Oyster Shell Park, Norwalk, CT
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1 Saturday, July 6, :00 AM to 10: 00 PM Oyster Shell Park, Norwalk, CT NICE Festival Series 2019 will celebrate that which is Born in the USA: Jazz, Blues, Soul, Bluegrass, Hip-Hop; Rhythm & Blues, Rock & Roll, Cajun, the Southwest, Low Country, BBQ, Tex-Mex & Maine Lobsters Admission: suggested donation $5.00 per person, children under 12 Free
2 LD N EE D OR S S THETHE W W LD NEED OR a 501(c)3 organization a 501(c)3 organization Dear NICE Festival Supporter, The 4th Annual NICE Festival is scheduled for Saturday, July 6, The NICE Festival is the leading multi-cultural program for the City of Norwalk. The program features dancers, musicians, and arts vendors that reflect the diverse lifestyle that mirror the rich global heritage of Norwalk. Last July, the third staging of this event was met with astonishing success attracting more than 6,000 attendees from the greater Norwalk area and the entire Northeast. The Mayor s Office continues to support this annual event and the Department of Recreation and Parks will lead the way again as Title Sponsor in While the City of Norwalk helps in providing the basic infrastructural elements to stage the event we also need the support from local businesses and organizations like yours to sustain it. Your participation would benefit from recognition at the event and reinforce that you are part and fabric of the community at large. In addition, participation will provide the opportunity to build awareness of your business and demonstrate your commitment to promoting the arts, and grow cultural tourism and economic development. Your charitable tax-deductible participation of the NICE Festival is critical for the success and sustainability of this important community event that captures and celebrates the essence of the rich diverse attributes of which we in Norwalk are so proud. On behalf of the dedicated volunteers who put this program together I ask that you join me in supporting this valued community program. The NICE Festival is a collaborative program with the City of Norwalk Department of Recreation and Parks, and is run under the auspices of NICE INC., a non-profit 501 (c) 3 organization that seeks to promote and increase awareness of the diversity of peoples from around the world through arts and culture. The mission of NICE is to encourage the various groups that make up our society to learn about each other s traditions and customs in order to foster a deeper understanding and appreciation of what each group brings to our community. Thank you in advance for your willingness to support the efforts of the NICE Festival in Your participation will make a significant difference in promoting the diverse cultural/artistic programs in Norwalk while reinforcing your business message and commitment to the community. We look forward to seeing you at The 4th Annual NICE Festival July 6, 2019 at Oyster Shell Park in Norwalk, CT. Warmest regards, NICE, INC. 20 Elmwood Ave, Norwalk, CT info@norwalknice.org NICE, INC. 20 Elmwood Ave, Norwalk, CT info@norwalknice.org
3 The Annual NICE Festival Engages, Inspires, Unifies and Builds Strong Communities Always a great time. Such a great concept and a way to bring everyone together. Love that it s such a positive event and just what Norwalk needs more of!...food was great, Music was great, so many great vendors, and just an overall great time. It just gets better and better. The music and cultural dance performances were incredible and I was so happy to see several vegetarian options in the food area. Thanks to all who work hard to make this happen in Norwalk. It was so NICE to see everyone enjoying this event! Great food and entertainment! Well done! Such a beautiful display of our multicultural city! I m proud to be a resident of Norwalk and thank all of those involved in putting this together! What a great time!... I enjoy taking part in anything going on in Norwalk and this is something not to be missed. We have so much to offer as a community. We should celebrate the diversity Norwalk has to offer more often! Also I love that it s like a mini food truck festival with so many different types of food to try! I look forward to the 4th annual! A day-long event filled with an abundance of cultural experiences from multiple traditions The NICE organization coordinates a unique showcase for the city of Norwalk by highlighting its diversity. The event draws in a vast array of cultures and is a wonderful learning experience for those who attend. As a public school teacher in a neighboring city, the NICE festival is the kind of environment that teachers thrive for in their classrooms. The festival promotes our differences while fostering the acceptance of humanity. Keeping the event free is a huge factor in attendance and affords everyone in community to unite. Many other festivals which have entrance fees are often cost prohibitive for those who are economically disadvantaged. Kona Ice appreciates the ability to take part in the NICE festival however more importantly is the exposure to the cultural diversity that my young children experience through the performances, exhibits, and vendors at the festival. Heartfelt THANK YOU to all our 2018 Sponsors and Donors! Leading summer festival in Southwestern Connecticut with well over 5,000 attending each year
4 Promotional Programs 2018 Traditional Media Radio (WPKN), TV (Cablevision), OOH, (Billboards & Sponsor Banners around town) Digital Facebook, Twitter, Instagram The Numbers: Google Ads:15,000 IMPS and over 1,000 clicks final weeks leading up to event Facebook: 9,000 people reached Instagram: 288 followers; 255 total profile visits week of event Twitter: 992 Tweet impressions
5 Sponsorship Opportunities 2019 Presenting Sponsors of Performing Arts Main Stage (Category Exclusivity) Company Logo on large (35FT) promotional banners Train bridges, fence banners, park entrance and main stage Lamp Post Banners Individualized with logo. Three (3) 24X48 Lamp Post Banners Company Logo on festival volunteer t-shirt Company Logo with mention on website and all social feeds FB,Twitter, Instagram, etc. 10X10 booth at festival to showcase your products and services Child of the World Sponsor Exclusive Presenting Sponsor of the Children s Stage and Activities This opportunity is for a single sponsor to own naming rights to the children s stage and all the children s activities. Benefits include all of the above and exclusive logo on banner at the children s stage. Sponsors of the International Food Court (Category Exclusivity) Company Logo on Feather Flag banners placed throughout the international food court Lamp Post Banners Individualized with logo. Two (2) 24X48 Lamp Post Banners Company Logo on festival volunteer t-shirt. Company Logo with mention on website and all Social feeds FB, Twitter, Instagram, etc. 10X10 booth at festival to showcase your products and services Supporting Sponsors of the Arts & Crafts Row Company Logo on Feather Flag banners placed around the Arts & Crafts Row One Lamp Post Banner. NICE Donors & Contributors Special recognition with name and mention on website and in printed annual brochure Lamp Post Banner Banners are placed on Lamp Posts around South Norwalk, West Ave, and Oyster Shell Park To discuss sponsorship opportunities contact: Janet Evelyn, Executive Director (203) janet@norwalknice.org
6 The Norwalk International Cultural Exchange (NICE) is a Norwalk organization that seeks to promote and increase awareness of the diversity of people from around the world through arts and culture. NICE INC, a non profit 501(c)3 organization, is committed to supporting selected local and global charities and donated a portion of the proceeds from the 2018 festival to the NICE charities for 2018 which were the Norwalk Housing Foundation (NHF) College Scholarship Program, Americares, and the Anacaona Youth Enrichment Program. Each NICE Charity received a check for Five Hundred Dollars Norwalk International Cultural Exchange NICE, INC. 20 Elmwood Ave, Norwalk, CT Photography provided by Richard Bonenfant, Donovan Gordon and Susan Nagib Graphic Design by Susan Nagib - SUSA Designs Printing courtesy of: DOUGLAS FORMS 8 Overlook Road, Norwalk, CT PHONE: (203) FAX: (203) doug@douglasforms.com
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