HEROES LUNCHEON. April 28, 2016 Social Media Toolkit

Transcription

1 HEROES LUNCHEON April 28, 2016 Social Media Toolkit

2 EVENT The 2016 Heroes Luncheon scheduled for, Thursday, April 28, 2016 at the Spokane Convention Center will bring together approximately 500 community leaders to honor hometown heroes. These heroes reflect the mission of the Red Cross by responding in time of need with selfless acts of courage, compassion and volunteerism. HOW CAN YOU PARTICIPATE? Just post! On the following pages you will find suggest social media language and images. Help us spread the word about the Heroes Luncheon! WHO SHOULD USE THIS GUIDE? Attendees Sponsors Table Captains Volunteers BUT WHAT IF I WANT TO DO MORE? Contact Alison Brooks at Alison.Brooks2@redcross.org or to learn more about hosting a table or becoming a sponsor at the event.

3 THE RED CROSS STORY The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies about 40 percent of the nation's blood; teaches skills that save lives; provides international humanitarian aid; and supports military members and their families. The Red Cross is a not-for-profit organization that depends on volunteers and the generosity of the American public to perform its mission.

4 MISSION OF THE AMERICAN RED CROSS The American Red Cross prevents and alleviates human suffering in the face of emergencies by mobilizing the power of volunteers and the generosity of donors. VISION The American Red Cross through its strong network of volunteers, donors and partners is always there in times of need. We aspire to turn compassion into action so that...all people affected by disaster across the country and around the world receive care, shelter and hope;...our communities are ready and prepared for disasters;...everyone in our country has access to safe, lifesaving blood and blood products;...all members of our armed services and their families find support and comfort whenever needed; and...in an emergency, there are always trained individuals nearby, ready to use their Red Cross skills to save lives AMERICAN RED CROSS LINES OF SERVICE Disaster Services Preparedness and Health and Safety Services Biomedical Services Service to the Armed Forces and veterans Interna onal Services

5 TWITTER INSTAGRAM Let your followers know that you will be involved in the Heroes Luncheon this year Use the hastag #RedCrossHeroes to make your Tweets searchable to get updates directly from the Heroes Luncheon team Tweet and to share the event with your friends Upload your Heroes Luncheon photos to Instagram and use the hashtag #RedCrossHeroes SUGGESTED TWEETS & POSTS BEFORE DEC 11th (nominations deadline) Do you know someone who has performed a heroic act? Nominate them for the #RedCrossHeroes Redcross.org/NWHeroes VIDEO: What a local #Hero looks like: bit.ly/1fadxy3 Courage, compassion, and action. #RedCrossHeroes Nominate someone for a #RedCrossHeroes award today! Redcross.org/ NWHeroes What is #RedCrossHeroes? It s about raising funds for the #RedCross & honoring extraordinary community members. Redcross.org/NWHeroes VIDEO: Don t forget to brush up on your CPR & First Aid skills. You never know when you may need them! #RedCrossHeroes The deadline is almost here - Nominate a #Hero today! Redcross.org/NWHeroes AFTER DEC 11th Join as at the #RedCrossHeroes on April 28! We re proud to support the #RedCrossHeroes and the #RedCross. is out in the community everyday. Join us on April 28th at the #RedCrossHeroes Luncheon to learn more!

6 FACEBOOK YOUTUBE LINKEDIN Change your profile picture or header banner to Heroes Luncheon logo Like the American Red Cross Serving the Greater Inland Northwest Use Facebook statuses to tell your friends about how to nominate a local Hero. SUGGESTED TWEETS & POSTS BEFORE MAY 22ND Do you know someone who has performed a heroic act? Nominate them for the Heroes Luncheon. Redcross.org/NWHeroes VIDEO: Check out what a local community hero looks like Do you know a Hero? Nominate them at Redcross.org/NWHeroes. Courage, compassion, and action is what you will see at the Heroes Luncheon. Nominate someone for a hero award today! Redcross.org/NWHeroes Wondering what the Heroes Luncheon is? It s about raising funds for the Red Cross and honoring extraordinary community members. Redcross.org/ NWHeroes VIDEO: Don t forget to brush up on your CPR & First Aid skills. You never know when you may need them! Heroes Luncheon The deadline is almost here - Nominate a Hero today! Redcross.org/NWHeroes AFTER MAY 22ND Join us along with the American Red Cross on April 28th at the Annual Heroes Event. We re excited to listen to the inspiring stories. The Red Cross Heroes Luncheon shares inspiring stories of courage and compassion. Join us on April 28th to learn more about the Red Cross. The Red Cross is out in the community everyday providing hope and help. Join us on April 28th at the Heroes Luncheon to learn more!

7 IMAGES + GRAPHICS The images and graphics can be downloaded in the zip file included when you were sent this PDF. If you re unable to locate them, contact Alison Brooks at Alison.Brooks2@redcross.org.

8 RESOURCES SOCIAL MEDIA Hashtags: #RedCrossHeroes Facebook: Facebook.com/GreaterInlandNorthwest WEBSITES Website: Nominations: TO SHARE Videos from Heroes events across the region: Youth CPR Rescue Spirit of the Red Cross First Aid Rescue QUESTIONS? Contact Alison Brooks at or