SATURDAY, FEB. 24, 2018 FAIRMONT SAN FRANCISCO
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1 SATURDAY, FEB. 24, 2018 FAIRMONT SAN FRANCISCO
2 SFGMC TODAY Since 1978, the San Francisco Gay Men s Chorus (SFGMC) has consistently changed the world through music, and has served as an international standard-bearer for a powerful mix of extraordinary musical excellence and mission-driven activism. From humble, exuberant beginnings in 1978, the Chorus has provided music that has entertained, encouraged, healed, educated and pushed the envelope toward unity, fellowship and equality. The Chorus is credited for beginning the LGBT choral movement now a worldwide phenomenon, numbering over 200 LGBTidentified choral groups across the globe. SFGMC continues to be a major innovator in the Bay Area arts community, with 16 major concert performances and over 50 non-ticketed outreach events each yea.r. The Chorus, under the artistic leadership of Dr. Timothy Seelig, now has over 300 singers in the large Chorus and three vocal ensembles.
3 OUR AUDIENCES BY THE NUMBERS 25,000 attend SFGMC s season concerts 100,000+ attend SFGMC s outreach events 53 is the average age of SFGMC patrons 85% hold bachelor s degrees (or higher) 52% of patrons are male 48% of patrons are female 51% identify as LGBTQ+ 49% identify as heterosexual More Than 54% of patrons come from households with incomes of $100,000 or more. The San Francisco Gay Men s Chorus creates extraordinary musical experiences that inspire community, activism and compassion.
4 12TH ANNUAL CRESCENDO GALA SFGMC S LARGEST SINGLE FUNDRAISING EVENT SFGMC s signature gala Crescendo returns more remarkable than ever! Crescendo honors individuals and corporations who tirelessly champion and promote LGBTQ equality. Crescendo will be held on Saturday, February 24, 2018 at the historic Fairmont San Francisco. This year, we head to the historic Fairmont San Francisco for the first time a place that has hosted the likes of Tony Bennett s first performance of I Left My Heart in San Francisco, countless A-list celebrities, U.S. Presidents and international dignitaries. Last year s gala dazzled over 500 guests with celebrities, incredible musical guests, delicious food, cocktails, dancing, and musthave auction items while honoring corporate innovator Lexus, and Kathy Griffin with our inaugural Vanguard Award. For Season 40, we look forward to bringing you another unforgettable evening bigger, better, and more fabulous than you could even imagine. Come dressed to the nines, ready to party with SFGMC! PAST HONOREES Kathy Griffin (2017 Vanguard Award) Lexus (2017 Corporate Champion Award) Hrostowski/Garner Family (2017 Champion Award) Nancy Pelosi (2015 Champion Award) Stephen Schwartz (2014 Human Rights Award) Leslie Ann Jones (2014 Media Award) Hewlett Foundation (2014 Institutional Award) Tyler Clementi Foundation (2013 Human Rights Award) KQED (2013 Media Award) Bob Ross Foundation (2013 Institutional Award) Dan Savage (2012 Human Rights Award) Joe Jervis / Joe.My.God (2012 Media Award) Barefoot Wine & Bubbly (2012 Institutional Award) Stuart Milk (2011 Human Rights Award) Bay Area Reporter (2011 Media Award)
5 SFGMC - MEDIA REACH SOCIAL MEDIA CHANNELS SFGMC WEBSITE Generates 150,000 unique hits annually Highlighted in all media buys, publicity outreach and external marketing 20,000+ Followers 2.3 million views/impressions 12,000+ Facebook fans 10 million+ video views DIGITAL COMMUNICATIONS Bi-weekly Take Note newsletter distribution to 12,000+ unique patrons Secondary reach to over 250,000 contacts via cross-promotional outreach Take Note includes all important announcements, performances, ticket links, corporate sponsorships, SFGMC news items, outreach events and member highlights open rate: 31% (industry standard 12%) Click-through rate: 7% (industry standard 7%)
6 PRESENTING SPONSOR $25,000 Naming rights as Presenting Sponsor: Crescendo presented by Company/Individual Name Category exclusivity Twenty (20) premiere dinner seats Verbal recognition from stage during program Company listing in press releases Two-page color spread in program book One (1) dedicated e-blast Listing on virtual donor wall for one year Mention in all press releases and digital communications Executive Letter inclusion in program book Company activation/product sampling experience at event OR Company two-minute video Facebook, Twitter and Instagram mentions (20,000+ followers) Rights to use approved event photos in corporate communications Logo inclusion in continuous sponsor loop at event Feature story on event website Company logo placement in the following areas: Step and Repeat Media Buys Web Pages with Hyperlink Electronic Invitations Facebook + SFGMC Website Program Book Sponsor Video (pre, during and post show)
7 VOICE SPONSORSHIP $15,000 VIP RECEPTION PRESENTER (PRECEDING GALA) Category exclusivity Ten (10) premiere dinner seats Verbal recognition from stage during program Company listing in press releases One-page color ad in program book Listing on virtual donor wall for one year Company activation/product sampling experience at event Facebook, Twitter and Instagram mentions (20,000+ followers) Rights to use approved event photos in corporate communications Logo inclusion in continuous sponsor loop at event Company logo placement in the following areas: Web Pages with Hyperlink Electronic Invitations SFGMC Website Program Book Sponsor Video (pre, during and post show)
8 SUPPORTING SPONSORSHIP GOLD $10,000 Ten (10) priority dinner seats Verbal recognition from stage during program One-page color ad in program book Listing on virtual donor wall for one year Facebook mentions (12,000+ followers) Rights to use approved event photos in corporate communications Logo inclusion in continuous sponsor loop at event Acknowledgment in event press releases Company logo placement in the following areas: Web Pages with Hyperlink Electronic Invitations SFGMC Website Program Book Sponsor Video (pre, during and post show) SUPPORTING SPONSORSHIP SILVER $5,000 Ten (10) dinner seats Half-page color ad in program book Facebook mentions (12,000+ followers) Rights to use approved event photos in corporate communications Logo inclusion in continuous sponsor loop at event Acknowledgment in event press releases Company logo placement in the following areas: Web Pages with Hyperlink Electronic Invitations SFGMC Website Program Book Sponsor Video (pre, during and post show)
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