The Cigarette Market in Netherlands

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1 The Cigarette Market in Netherlands Product Code: CG0148MR Published Date: April 2015 Report Price: US$ 975 (Single Copy)

2 Synopsis Cigarettes in Austria report is a qualitative report providing extensive and highly detailed consumption data on the Cigarettes industry in Austria. This report is the result of ERC s extensive market research covering Cigarettes across Austria. The report provides consumption data based upon a unique combination of industry research, fieldwork, market sizing work and our in-house expertise in the Cigarettes industry in order to offer extensive data about the trends and dynamics affecting the Cigarettes industry. This report is aimed at companies operating in the Cigarettes industry and for new companies considering entry into Cigarettes industry. This report provides detailed data of the manufacturers operating in the Cigarettes industry in Austria. This report also provides market size of the Cigarettes industry in Austria along with other data relating to the regulations, retail price, smoking population, production & trade and forecast data Summary The Cigarette Market in Austria is a new report by ERC that focuses on the extent to which Austria Cigarettes market has evolved in line with changing smoking habits, the competitive environment and economic developments, as well as analyzing the implications market realignments have had on top multinational companies. Scope This report provides a comprehensive analysis of Cigarettes market in Austria It provides volume and per-capita consumption of cigarettes for 2013 and forecast figures for 2023 It provides value and volume break-up of the Cigarettes market at segment level. Reasons to Buy Cigarettes companies require a detailed understanding of Cigarettes consumption in order to align their sales and marketing efforts with the latest trends in the market. This report clarifies in detail, by region and company, where the growth opportunities are in Cigarettes industry to enable effective marketing plan As consumers product demands evolve, the dynamics between different countries also change favoring some countries and leaving others increasingly out of line with demand patterns. As a result, understanding the shifting market dynamics is key to ensuring maximum sales in the future The differing growth rates in overall regional product sales drive fundamental shifts in the market. This report provides detailed, authoritative data on these changes for marketers

3 The report provides the latest data on market dynamics in the Cigarettes industry across Austria, providing marketers with essential data in order to understand their own position in the market and to identify where to compete in the future

4 1 Market Size A major increase in specific excise in 2011 resulted in a hike in prices and a fall of 4.6% in cigarette sales while further changes to the tax system depressed sales a further 4.8% with a hike in specific excise duty at the beginning of 2013, as well as later on that year, sales fell a further 12.5%. Total Cigarette Consumption, Including Border Sales, Million Pieces % Annual Change Index 1990 = f

5 Duty Paid & Non-Duty Paid Sales, Billion Pieces Duty Paid Non-Duty Paid Total Non-Duty Paid % of Total f

6 Per Capita Consumption, Per Capita Consumption Population Millions Pieces/Day Pieces/Week Pieces/Year % Change Index 1990 = f

7 Retail Sales Value Including Border Sales, Retail Sales Million/ (Gld Million) % Annual Change Index 1990 = Per Capita Expenditure /Year/(Gld) e 2006 e 2007 e 2008 e 2009 e 2010 e f

8 2 Production and Trade In April 2014 Philip Morris announced its intention to shut the Bergen-op-Zoom facility citing the recent decline in European cigarette sales. Brands such as Marlboro, L&M and Chesterfield are produced at the site which is set to cease production in October Prior to the closure of Bergen-op-Zoom and Zevenaar, the large majority of cigarettes produced were filtered, these accounting for over 88% of volume in Production of Cigarettes, Million Pieces % Change Year-on-Year Index 1990 = e 2010 e 2011 e 2012 e 2013 e

9 Imports of Cigarettes, Tonnes Million Pieces % Annual Change Index 1990 = As % of Consumption

10 Exports of Cigarettes, Tonnes Million Pieces % Annual Change Index 1990 = As % of Production r

11 Methodology ERC s research methodology includes the following steps in order to ensure a robust research programme to deliver the highest quality market insights: Information Scanning Thorough investigation of all published sources worldwide to highlight gaps and decide means of obtaining information requirements. Economic Intelligence Gathering all relevant: Statistical data financial information Industrial data economic information Collection of Published Research A thorough search to identify and obtain relevant published material using: Media sources corporate literature Trade journals on-line services ERC databank national press Research institutes. In-Country Research Field research conducted in each country designed to: collect informed and up-to-date information from interviews to gauge attitudes, expectations and current market developments. monitor product and brand availability, prices and facings allocation through specially commissioned retail store checks. In-House Research & Analysis Based on a solid knowledge of the current market scenario and years of experience in the area of global tobacco market research, further telephone interviews are carried out with leading manufacturers and industrial competitors. The result is first-hand knowledge of new product developments, user-ship patterns, new investments and inherent market trends.

12 About ERC a division of Canadean Canadean is a full-service business information provider with in-house market research capabilities. We specialize in analysis across the Consumer Markets Value Chain, covering suppliers, producers, distribution, and consumers. Canadean s dedicated research and analysis teams consist of experienced professionals with an industry background in marketing, market research, consulting, and advanced statistical expertise. We offer value-added market research, insight, and strategic analysis and our products help companies to make better, more informed, strategic and tactical sales, and marketing decisions. Canadean s areas of expertise include online research, qualitative and quantitative research, industry analysis, custom approaches, and actionable insights. In addition, Canadean has built a network of consultants and specialist researchers across more than 60 countries, each with in-depth industry experience and expertise enabling us to conduct unique and insightful research via our trusted business communities. ERC's analysts and researchers are thoroughly experienced within the tobacco industry, with over 30 years experience of researching this challenging area. Their knowledge & expertise of specific market drivers, industry developments as well as regulatory and operating constraints in tobacco industry, ensure that clients benefit completely from ERC's high standards of research methodology and industry insights. Disclaimer All Rights Reserved. No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form by any means, electronic, mechanical, photocopying, recording or otherwise, without the prior permission of the publisher, Canadean. The facts of this report are believed to be correct at the time of publication but cannot be guaranteed. Please note that the findings, conclusions and recommendations that Canadean delivers will be based on information gathered in good faith from both primary and secondary sources, whose accuracy we are not always in a position to guarantee. As such, Canadean can accept no liability whatsoever for actions taken based on any information that may subsequently prove to be incorrect.

13 Related Reports The Cigarettes Market in Cyprus The Cigarettes Market in Denmark The Cigarettes Market in Finland The Cigarettes Market in France The Cigarettes Market in Germany The Cigarettes Market in Greece The Cigarettes Market in Ireland The Cigarettes Market in Italy The Cigarettes Market in Malta The Cigarettes Market in Norway

14 Table of Contents Overview 1-2 Market Size 3-8 Total Cigarette Consumption, Including Border Sales, Duty Paid & Non Duty Paid Sales, Cigarette Consumption: Manufactured vs RYO, 1990 & Per Capita Consumption, Retail Sales Value Including Border Sales, Market Structure 9-14 Cigarette Sales by Type, Filter vs Plain, Cigarette Sales by Price Segment, Cigarette Sales by Type of Outlet, Manufacturers & Brands Manufacturer Sales & Market Shares, Leading Brand Families, Taxation & Retail Prices Taxation Prevailing Tax Rates on Cigarettes, EU Countries, Retail Price & Tax Incidence Comparison, Taxation Breakdown, Retail Prices Retail Prices, Tax Incidence & Trade Margins, Retail Prices, The Smoking Population Smoking Population, Smoking Prevalence by Age & Gender, Smoking by those Aged 10-19, Netherlands, Smokers by Age Prevalence of Smoking by Type of Product, 2007 & Smoking Prevalence by Socio-Economic Background,

15 Production & Trade Production Cigarette Production, Imports Imports of Cigarettes, Imports by Country of Origin, Exports Exports of Cigarettes, Exports by Country of Destination, Operating Constraints Advertising Restrictions Health Warnings/Labelling Requirements 46 Other Restrictions Company Profiles Philip Morris Holland BV 51 British American Tobacco The Netherlands BV 52 JT International Company Netherlands BV 53 Imperial Tobacco Nederland BV 54 Prospects & Forecasts Consumption Forecasts to

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