St. Jude Trike-A-Thon Coordinator Resource Guide. Learning to. Ride. Learning to. Give. stjude.org/trike ST.

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1 St. Jude Trike-A-Thon Coordinator Resource Guide Learning to Ride. Learning to Give. stjude.org/trike TRIKE

2 Your Kit includes: Coordinator Resources Coordinator Resource Guide, Posters (2), Donation Return Envelope, Online Fundraising Instructions, DVD, Course Signs, Participant Registration Worksheet, Sample Prize Form Student Resources Sponsor Form Envelopes, Coloring Books, Stickers, Participant Driver's License Pads, Prize Forms

3 Dear Coordinator, The moment you learn your child has cancer is lifechanging. When we found out our youngest daughter, Eden, had acute lymphoblastic leukemia, we were devastated. But we were familiar with St. Jude Children s Research Hospital, and that s where we wanted Eden to go for her treatment and care. She has responded well to her treatment and is in remission. We re so lucky to be at St. Jude. We re thankful to be at a place where the staff is so creative, driven and talented. Eden loves her doctors and nurses. Eden, age 4, acute lymphoblastic leukemia We were overwhelmed when we learned we d never receive a bill from St. Jude. It means we can focus on what s important getting Eden well. We re very blessed. Thank you for all you do to support St. Jude. Nicole, Mother of Eden Years of fundraising experience and expertise have gone into the development and compilation of these tips and guidelines. They are provided for the enhancement and effectiveness of your experience as a volunteer for St. Jude Children s Research Hospital. Please respect our request that this information remain proprietary by not sharing with others or using for other charitable purposes. SPECIAL NOTE: Raffles cannot be conducted on behalf of St. Jude. Please contact the Coordinator Support Team at BIKE (2453) if you have questions.

4 TRIKE Table of Contents What is St. Jude Trike-A-Thon? 1 Quick Facts about St. Jude 2 Meet St. Jude Patient Eden 3 How St. Jude Trike-A-Thon Helps 4 Implementing Your St. Jude Trike-A-Thon 5-6 Coordinator Tips 7 St. Jude Trike-A-Thon Online 7 What is the St. Jude Trike-A-Thon? Bikewell Bear The St. Jude Trike-A-Thon is a fun, week-long curriculum for daycare centers and preschools that teaches children riding-toy safety lessons through a series of interactive stories. Children receive these lessons from special St. Jude friends, Bikewell Bear and Pedals the Bunny, while raising money for St. Jude Children s Research Hospital. Pedals the Bunny trikeathon.stjude.org #stjudetrikeathon 1

5 Quick Facts About St. Jude St. Jude Children s Research Hospital is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. 5-year cancer survival rates 1962 vs. present* Acute lymphoblastic leukemia (cancer of the blood) 4% 94% Since opening in 1962, St. Jude has treated children from all 50 states and from around Hodgkin lymphoma (cancer of lymph system) 50% 95% the world. Families never receive a bill from St. Jude for Non-Hodgkin lymphoma (cancer of infection fighting cells) 7% 80% treatment, travel, housing or food because all a family should worry about is helping their child live. In 1962, the survival rate for acute lymphoblastic leukemia, the most common Retinoblastoma (cancer affecting eyes) Neuroblastoma (tumor of peripheral nervous tissue) 10% 75% 75% 95% form of childhood cancer, was 4 percent. Today, the survival rate for this once deadly Wilms tumor (kidney tumor) 50% 90% disease is 94 percent, thanks to research and treatments developed at St. Jude. Osteosarcoma (bone cancer) 20% 70% Visit stjude.org to learn more. Rhabdomyosarcoma (solid tumor of muscle cells) 30% 65% Ewing sarcoma (a type of bone cancer) 5% 65% Medulloblastoma (a type of brain tumor) 10% 85% Present Percent survival * Cancer survival of five years or greater based on national averages from trikeathon.stjude.org #stjudetrikeathon

6 TRIKE Meet Eden age 4, Tennessee, acute lymphoblastic leukemia For months, Eden didn t feel well. She was on and off antibiotics and often in the pediatrician s office. She developed petechia and bruises on her legs and chest. In April 2014, tests revealed Eden suffered from acute lymphoblastic leukemia. Her family turned to St. Jude Children s Research Hospital, where Eden is undergoing chemotherapy. Treatments invented at St. Jude have helped push the overall childhood cancer survival rate from 20 percent to 80 percent since it opened over 50 years ago. Treatment hasn t slowed Eden down. She loves to ride her tricycle and play with her three sisters BIKE (2453) stjude.org/trike 3 3

7 How St. Jude Trike-A-Thon Helps St. Jude Children s Research Hospital is proud to celebrate 32 years of helping to teach children trike and riding-toy safety habits with the St. Jude Trike-A-Thon program. Since its founding, the program has raised more than $100 million to help the children of St. Jude. Thank you for being a special part of this celebration, and thank you for your commitment to the children of St. Jude. Since its inception, St. Jude has developed protocols that have helped push overall survival rates for childhood cancers from less than 20 percent to 80 percent today. The funds you raise with the St. Jude Trike A Thon help St. Jude treat the world s sickest children battling cancer and other life-threatening diseases for free. Families never receive a bill from St. Jude for treatment, travel, housing, or food because all a family should worry about is helping their child live. 4 trikeathon.stjude.org #stjudetrikeathon

8 TRIKE Implementing Your St. Jude Trike-A-Thon 1 2 Set up (six weeks before event) Go to trikeathon.stjude.org to set up your St. Jude Trike-A-Thon event fundraising web page. o Reference the link and username that was sent to you via by the St. Jude Trike-A-Thon team. o Set your school s fundraising goal and customize the page. o Finalize the dates and make arrangements for your 5-day program. Announce (three weeks before event) Get others involved. Use the and social media tools at trikeathon.stjude.org to encourage parents to set up their child s fundraising page. o Register participants and manage your event fundraising online. o Recruit staff and volunteers to participate in your fundraiser using the tools at trikeathon.stjude.org. o Send home sponsor form envelopes, parent letter and prize sheet (letters and prize sheet available at stjude.org/trike). Online fundraisers who raise $25 two weeks before the event day recieve a medal to wear at the St. Jude Trike-A-Thon. o Use the enclosed posters and create your own materials to promote the event at your school. 3 Educate (event week) Teach participating students about riding-toy safety. o Read the daily St. Jude Trike-A-Thon lessons from the storybook Bikewell & Pedals Big Trike Adventure and show the corresponding lesson from the included DVD. o Have the students color the pages and pass out stickers with the corresponding lessons. o Continue to motivate and communicate with everyone involved, especially parents. o Send daily announcements to encourage donations by the St. Jude Trike-A-Thon event day. continued on next page > 5

9 4 Get Ready (event week) Put the students new knowledge to the test on event day. o The day before your event remind parents and students to bring their trike or riding toy and safety equipment to the event. o Set up a riding course in a safe area. o Send press releases to local media promoting your event. o Host an awards ceremony and distribute St. Jude medals to online fundraisers. 5 Ride o Post event day pictures on Facebook, Twitter and Instagram using #stjudetrikeathon. o Join friends and family to cheer on the participants! 6 Wrap Up (post event) Collect all donations and send them to St. Jude. o Complete the Donation Submission Form and return to St. Jude. o Order prizes for your fundraising efforts. o Distribute prizes and announce your program s success. 6

10 TRIKE Coordinator Tips Trike-A-Thon Event Day Tips o Your course can be as elaborate as your imagination and resources allow, but you must be able to control all of the children at all times. o Use the enclosed street signs to designate your course and make sure that your course is closed to traffic. o Gather volunteers to help with the event. o Invite parents and family members of students to attend. o Ask your local police department to send a bicycle officer to the event to share the importance of riding safety. St. Jude Trike-A-Thon Online Take your fundraising efforts to the next level at trikeathon.stjude.org, a site that allows you to manage your fundraising, raise more money and save time. o Personalize your event page and set fundraising goals. o Upload or import contacts to easily send s about your event. o Customize templates to recruit participants, request donations and send thank you notes. o Accept online donations from sponsors. o Track online donations and monitor fundraising success. o Encourage participants to share your fundraising page on social media sites like Facebook and Twitter. trikeathon.stjude.org #stjudetrikeathon 7

11 TRIKE Coordinators and participants parents can link their fundraising pages to social networking sites. Use Facebook, Twitter and Instagram to spread the word about the event and always use #stjudetrikeathon. 8 trikeathon.stjude.org #stjudetrikeathon BIKEWELL BEAR and PEDALS THE BUNNY are registered trademarks of ALSAC/St. Jude Children s Research Hospital 2015 ALSAC/St. Jude Children s Research Hospital (20240) TRK010116

12 Thank you for serving as a Volunteer Coordinator. By participating in the St. Jude Trike-A-Thon, you and your students are helping St. Jude patients. TRIKE 501 St. Jude Place, Memphis, TN BIKE (2453) stjude.org/trike #stjudetrikeathon BIKEWELL BEAR and PEDALS THE BUNNY are registered trademarks of ALSAC/St. Jude Children s Research Hospital 2015 ALSAC/St. Jude Children s Research Hospital (20240) TRKCRGSHELL16

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