PCYC Leukemia Cup & Birthday Regatta July 16-17, 2011 Presented by. Fundraising Package

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1 PCYC Leukemia Cup & Birthday Regatta July 16-17, 2011 Presented by Fundraising Package

2 About the Regatta The Pass Christian Yacht Club Leukemia Cup & Birthday Regatta is a thrilling sailing event that combines the joy of boating with the important task of raising money to fight leukemia, lymphoma, and other blood cancers. The races will be a fun-filled, family event hosted by and appealing to all types of sailors. This regatta is open to all types of sail boats, including multi-hulls, and all skill levels. The Leukemia & Lymphoma Society (LLS) is the world s largest voluntary health organization dedicated to funding blood cancer research, education, and patient services. The mission of LLS is to cure leukemia, lymphoma, Hodgkin s disease and myeloma, and improve the quality of life of patients and their families. Since its founding in 1949, LLS has invested more than $600 million for research specifically targeting blood cancers. Schedule of Events Saturday, March 12th Saturday, May 14th Thursday, May 19th Saturday, July 16th Sunday, July 17th Commodore s Sponsor Leukemia Cup Social 6:30 PM Kick-Off Party Fundraising Clinic, Website 101 Introduction 10 AM Skippers Meeting 12 PM Racing on Mississippi Sound 6-10 PM Post Race Party and Silent Auction 12 PM Racing on Mississippi Sound Awards to follow racing

3 OUR MISSION: Cure leukemia, lymphoma, Hodgkin s disease, and myeloma and improve the quality of life of patients and their families. The Leukemia & Lymphoma Society is the world s largest private organization concerned with funding research toward cures for blood cancers. Research Patient & Community Svcs Public Health Professional Education Management & General Fundraising Founded in 1949, The Leukemia & Lymphoma Society is one of the fastest growing non-profit organizations in the country. Over 76% of every dollar the Society spends is directed towards mission-related activities such as research, advocacy, education and patient services. To date, the Society has awarded $600 million in research grants. Now at $64.7 million annually, the Society s grant programs are among the most prestigious in the fields of hematology and oncology.

4 IMPACT OF BLOOD CANCERS The Leukemia & Lymphoma Society is dedicated to the relentless pursuit of a cure for these cancers. With YOUR support we will fulfill our mission. A cure for leukemia is the gateway to a cure for all cancers! Leukemia, lymphoma, & myeloma (the blood cancers) are cancers that originate in the bone marrow and lymphatic tissues. Every five minutes, someone in the United States learns that they have a blood cancer more than 300 people a day. Despite a 61% decline over the past 30 years, leukemia causes more deaths among children and people under age 20 than any other disease. These cancers have touched the lives of so many of us; 823,000 Americans are presently living with leukemia, lymphoma, or myeloma. The good news is that research and treatment efforts are paying off! Approximately 40 different drugs are now being used for treatment. The overall five-year survival rate has tripled in the past 40 years for patients with leukemia. Unfortunately, for other forms of leukemia the news is not so good. For those diagnosed with myeloma, their chance of survival is only 34%. Leukemia is the number one disease-killer of children today, and strikes ten times as many adults as children.

5 GET INVOLVED TEAM: Forming a team for the Leukemia Cup Regatta is easy and rewarding! Whether your team is made up of friends, family, or co-workers we will provide you with all of the information, materials, and support you need to be successful. Register your Team Captain and Boat first, then choose a Team name, recruit three or more friends and co-workers to join the Team, and start fundraising! Challenge your team to beat the national fundraising average of $100 per person and earn great prizes. INDIVIDUAL: Sign up as an individual and earn chances to win great national and local incentives! Get Started It s Easy! 1. Visit the event website 2. If you are registering a boat, sign up as Team Captain and follow the instructions. You will pay your race registration fee at this time. Your crew cannot join until you register your boat. 3. If you are registering as a crew member or an individual, sign up as a Crew Member and follow the instructions. To join a team, choose join a team and search for the Boat name or Team Captain name. Start fundraising! We will support your efforts to help assure your success. We will provide all of the Tools for Success: Sample fundraising letters Assistance with website set up Sample s Leukemia Cup Regatta logo Want LLS Staff to create your website for you? Call or katie.triplett@lls.org

6 INDIVIDUAL FUNDRAISING INCENTIVES PCYC Leukemia Cup & Birthday Regatta Raise Incentive $50 One Ticket to the Post Race Party on July 16th $ Leukemia Cup PCYC Birthday Regatta T-shirt, Two tickets to the Post Race Party** must turn in at least a $100 cash donation (your $50 boat registration fee counts) $ Regatta hat, T-shirt $ Vineyard Vines tie or tote bag, Regatta hat, T-shirt $ Regatta cooler, Vineyard Vines tie or tote bag, T-shirt and cap $ % North Sails discount certificate, Regatta vest, and cumulative incentives through $999 $ Mt. Gay Rum limited edition Regatta hat, 15% North Sails discount certificate, and cumulative prizes through $1499 $ All prizes listed above and a 20% North Sails discount certificate, instead of a 15% certificate $ All prizes listed above and a 25% North Sails discount certificate, instead of a 20% certificate $8500 or more Fantasy Sail with Gary Jobson *** Fundraising Awards *** Top Individual Fundraiser: receives a 35% discount certificate from North Sails, the Carl Barre Award (Junior and Adult) will be given. Top Boat Fundraising Award: awarded the coveted Leukemia Cup ** Maximum value of North Sails discount certificate is $2,500. **

7 WHY FUNDRAISE? 1. Many patients right here on the Gulf Coast benefit directly from our efforts. 2. More than 90% of the monies raised at the LCR events go directly to LLS. 3. The incentives are very cool. Shoot for The Fantasy Sail with Gary Jobson. Everything counts toward the Fantasy Sail! - Set your goal! Then HOW YOU CAN HELP! Individually fundraise through letters. This seems to be the most effective way to raise funds. Sample letters are included in this packet. You may use the letterhead in this packet or from the LLS office. Additional letterhead can be obtained from the committee members or from the LLS office. We will mail up to 200 letters for you! Individually fundraise through and your own fundraising webpage. To help our participants reach their fundraising goals, LLS is pleased to provide you with a personal donation webpage on dojiggy.com where your supporters may make secure credit card donations. Simply follow instructions in this packet or Katie at katie.triplett@lls.org with your full name and the address where you would like to receive donation confirmations. Personalizing the site is simple, then you are ready to your webpage link to friends, family, and business associates. The LLS contact for the website passwords and questions is Katie Triplett, Katie.triplett@lls.org or Solicit silent auction items. The person who solicits the item gets credit for the purchase value at the silent auction. A sample request letter is included in this packet. Also, use the attached silent auction donation form when turning in the donation to the LLS office. Sponsorship. If you are aware of any company or individual who would like to be an event sponsor, please contact Katie Triplett at Katie.triplett@lls.org for more information. A sponsorship packet is available to explain the benefits to the sponsors. Paper Sailboat Program. Know someone who has a retail location who will help you reach your fundraising goal? Partner with a local grocery, bank, or retail outlet by selling paper sailboats in their location, and it will count towards your fundraising goal! Corporate Matching Gifts. Your employer (or friends employers) may match all or some of the funds donated, which would help you to reach your fundraising goal much sooner! Check with your company! Build a racing/fundraising crew to be the top skipper for Convince some friends to combine efforts with you and make a team to help you reach your fundraising goal.

8 Dear Friend, SAMPLE FUNDRAISING LETTER I am raising funds as a participant in the PCYC Leukemia Cup & Birthday Regatta presented by on July 16-17, The Regatta is much more than a great time - it is to raise money to support the Leukemia and Lymphoma Society. The monies will support research to treat and cure these debilitating and deadly diseases. It is my honor to raise funds for people whose lives have been affected by these diseases. I am hard at work this year raising money and need your support. We all know someone a family member, a friend, a co-worker - who has been impacted by leukemia, lymphoma, or myeloma. Won t you please help me to help find a cure? Thank you for making a contribution in any amount to my fundraising efforts for The Leukemia and Lymphoma Society. Every dollar gets us closer to putting an end to blood cancers. You may make your contribution by mail (a check payable to the LLS) to my address, or online at my secure website. Both addresses are listed below. Your company may be interested in helping, too. Check with your employer to see if they will increase your donation with a matching gift to The Leukemia and Lymphoma Society (Federal Tax ID# ). Please include the name of someone you know who has been affected by a blood cancer, and I will be sure to include their name on our honor board for the regatta. Thank you in advance for your generosity. Sailor Number One Sailor Number One 99 Fantasy Sailor Lane Pass Christian, MS Website: - Hints for your letter: Include a photo, such as a sailing picture or the person in your life affected by a blood cancer. Consider including a self-addressed return envelope with your letter. Questions about fundraising? Contact Katie Triplett, Katie.triplett@lls.org or

9 SAMPLE SILENT AUCTION REQUEST LETTER March 1, 2011 Mr. Chris Conlon Guido s 351 George Street Mobile, AL Dear Chris: Please Put On LLS Stationary The Pass Christian Yacht Club Leukemia Cup & Birthday Regatta presented by is July 16-17, This is a unique event in which sailors raise money for the Leukemia and Lymphoma Society. The event also features a post-race party to include a silent auction on Saturday, July 16th. The money raised supports The Leukemia & Lymphoma Society s mission of finding a cure for leukemia, Hodgkin s disease, lymphoma, and myeloma and to improve the quality of life for patients and their families. This event will be successful, partly because of the dedication of our donors. You can help ensure the success of this year s event by donating to our silent auction. With your help, patients of these dreaded diseases will have hope for a bright and happy future. Not only will The Leukemia & Lymphoma Society and thousands of patients benefit from your donation, but you can as well. Each Regatta participant will receive a program which will include the name of your business. Thank you for committing to making this year s event a success by donating to our silent auction, which will be held at Pass Christian Yacht Club on July 16th. If you need additional information, please call me at (xxx) or Katie Triplett at The Leukemia & Lymphoma Society office at I have enclosed an auction form for your convenience. Thank you in advance for your generosity and I invite you to join me at the Party and Auction Sincerely, Your Name Here Sailor Number One 99 Fantasy Sailor Lane Pass Christian, MS 39571

10 Pass Christian Yacht Club Leukemia Cup & Birthday Regatta Auction Form Item(s): Donated by: (the name to be used in the program) Recruited by: (sailor name) Retail Price: $ Donor contact information (person or company who donated the item and will receive acknowledgement/thank you): Name: Company: Address: City: Phone: Fax: Please return this form to: The Leukemia & Lymphoma Society 3636 S I-10 Service Road Suite 304 Metairie, LA 70001

11 Mississippi/Louisiana Chapter S I-10 Service Rd Ste 304 Metairie, LA tel fax