Water-free Anionic Surfactants

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1 SEPAWA Nordic Conference May 5, 2014 Malmö, Sweden Udo Schoenkaes Sasol Germany GmbH Water-free Anionic Surfactants Innovative Ingredients for Modern Cleaning Systems

2 Water-free Anionic Surfactants AES-MIPA vs. AES-Na Alcohol ether sulfate, monoisopropanolammonium salt LAS-MIPA vs. LAS-Na Alkylbenzene sulfonate, monoisopropanolammonium salt offer significant benefits vs. the Na derivatives in high concentrated formulation systems SEPAWA NORDIC Conference Water-free anionic surfactants Copyright reserved, Sasol Germany GmbH

3 Presentation Outline Detergent Market Dynamics & Trends Water-free Anionics AES-MIPA Product properties LAS-MIPA Product properties Use for Detergent Concentrates Prototype formulations Conclusions SEPAWA NORDIC Conference Water-free anionic surfactants - 3 -

4 Europe Detergent Markets The future is liquid Liquid detergents are on the rise Current HDL market share in Europe ca. 60 % Regional differences across Europe Compaction initiatives Sustainability is a driver for compaction Compact HDLs come with new formats SEPAWA NORDIC Conference Water-free anionic surfactants - 4 -

5 New Compact HDL Formats Reformulation to Super-concentrates actives % dosage ca. 37 ml HDL Compact dosage ml Mono-dose pouches actives % dosage ca. 35 ml Water-free anionic surfactants are valuable ingredients for super-compact liquids SEPAWA NORDIC Conference Water-free anionic surfactants - 5 -

6 Water content of anionic surfactants Water content (%) Alcohol sulfates Alcohol ether sulfates (SLES) Paraffin sulfonates LAS-Na AES-MIPA < 1 LAS-MIPA < 1 Conventional anionics contain a significant portion of water AES-MIPA and LAS-MIPA are WATER-FREE surfactants SEPAWA NORDIC Conference Water-free anionic surfactants - 6 -

7 MARLINAT 242/90 M Lauryl ether sulfate, MIPA salt Product properties SEPAWA NORDIC Conference Water-free anionic surfactants - 7 -

8 MARLINAT 242/90 M - Characteristic data Chemical description MARLINAT 242/90 M AES-MIPA Lauryl ether sulfate, monoisopropanolammonium salt SLES e.g. MARLINAT 242/70 Lauryl ether sulfate, sodium salt Appearance at 20 C viscous liquid viscous paste Active substance ca. 90 % ca. 70 % Propylene glycol ca. 10 % - Water max. 1 % ca. 30 % SEPAWA NORDIC Conference Water-free anionic surfactants - 8 -

9 Viscosity of concentrated ether sulfates Method: Haake Rotovisco RV 20, 10 sec -1 AES-Na, 70 % strength in water AES-MIPA, 90 % strength in 1,2 propylene glycol MARLINAT 242/90 M has outstanding low viscosity level SEPAWA NORDIC Conference Water-free anionic surfactants - 9 -

10 AES-MIPA vs. AES-Na Comparable properties Good detergency and cleaning performance Strong lime soap dispersing properties Excellent foam stability Good electrolyte & hard water stability but: AES-MIPA is free of water SEPAWA NORDIC Conference Water-free anionic surfactants

11 Compatibility with nonionics Blend Consistency Viscosity at 25 C AES-MIPA (90 %) / AE-7 1:1 liquid 350 mpas AES-Na (SLES, 70 %) / AE-7 1:1 strong gel n.a. AES-MIPA: 90 % strength (in 1,2 propylene glycol) AE-7 = linear C1214 alcohol ethoxylate (7EO) (100 % actives) MARLINAT 242/90 M has remarkable good compatibility with standard ethoxylates used in detergents SEPAWA NORDIC Conference Water-free anionic surfactants

12 MARLON AMI 80 LAS monoisopropanolammonium salt Product properties SEPAWA NORDIC Conference Water-free anionic surfactants

13 Characteristic data of LAS-MIPA MARLON AMI 80 LAS-MIPA MARLON A 375 LAS-Na, 75 % Chemical description C Alkylbenzene sulfonate, monoisopropanolammonium salt C Alkylbenzene sulfonate, sodium salt Appearance at 20 C viscous liquid strong paste Active substance % % 1,2 Propylene glycol ca. 22 % - Water max. 1 ca. 23 % SEPAWA NORDIC Conference Water-free anionic surfactants

14 Appearance of concentrated LAS derivatives MARLON AMI % strength (comprising propylene glycol) MARLON A 375 (LAS-Na) 75 % strength (comprising water) SEPAWA NORDIC Conference Water-free anionic surfactants

15 Viscosity of concentrated LAS derivatives Method: Haake Rotovisco RV20, 10 sec -1 MARLON AMI 80, 77 % strength Low viscosity level of MARLON AMI 80 SEPAWA NORDIC Conference Water-free anionic surfactants

16 LAS-MIPA vs. LAS-Na Comparable product properties High surface activity Good wetting properties Strong detergency and cleaning power High foaming action & foam stability SEPAWA NORDIC Conference Water-free anionic surfactants

17 Benefits MARLINAT 242/90 M & MARLON AMI 80 Property High active content Low viscosity Benefit to formulator Suitable for concentrates Easy handling Ready solubility High foaming power Good wetting properties High cleaning power Excellent compatibility with alcohol ethoxylates Water-free surfactant Easy to use in liquids Strong performance Suitable for concentrates Suitable for non-aqueous formulations SEPAWA NORDIC Conference Water-free anionic surfactants

18 Use for detergent concentrates Laundry liquids Hard surface cleaners SEPAWA NORDIC Conference Water-free anionic surfactants

19 Prototype formulations Water-free HDL Super-concentrate (75 % actives) Ingredients MARLON AMI 80 LAS-MIPA, 77% active Fatty alcohol ethoxylate (7EO) MARLIPAL 24/70 Fatty alcohol ethoxylate (4EO) MARLIPAL 24/40 33 % 20 % 5 % Coconut fatty acid 15 % Alkanolamine (MIPA, to ph 9) 8 % Phosphonate, Na salt (32 % active) 3 % Water - Solvents (1,2 Propylene glycol, ethanol) 16 % Surfactant actives (%) ph (10% in water) Viscosity (mpas, 20 C) Clear melting point ( C) SEPAWA NORDIC Conference Water-free anionic surfactants

20 Prototype formulations Hard surface cleaner concentrate (70 % actives) MARLINAT 242/90 M AES-MIPA, 90% active Fatty alcohol EO-PO MARLOX MO 154 Solvents 50 % 20 % 15 % Alcohols, glycol ethers Soap 5 % Citrus terpene 5 % Alkanolamine to ph 9 5 % Surfactant actives (%) Viscosity (mpas, 25 C) Clear melting point ( C) SEPAWA NORDIC Conference Water-free anionic surfactants

21 Key Take Aways MARLON AMI 80 and MARLINAT 242/90 M are high-active surfactants and can be processed easily. MARLINAT 242/90 M and MARLON AMI 80 allow easy preparation of super-concentrated formulations, e.g. with % surfactant actives Compact liquid detergents are of rising interest for consumers and the industry SEPAWA NORDIC Conference Water-free anionic surfactants

22 Water-free Anionic Surfactants Thank you!! Copyright reserved 2014, Sasol Germany GmbH SEPAWA NORDIC Conference Water-free anionic surfactants

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