CAN I S Ay. A Guide To

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1 CAN I S Ay that? A Guide To acceptable product claims

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3 Introduction Determining what we can and cannot say about NSP products can be confusing at times. This pamphlet is designed to provide NSP distributors with several examples of product claims that are unacceptable under the law, as well as alternative structure-function claims that are acceptable as long as they are used in a manner that is truthful, not misleading and substantiated. As an independent business leader, you are ultimately responsible for how you run your business. We hope that this pamphlet will be helpful to you in that process. Disclaimer This pamphlet is provided to you as a service. The claims listed in this pamphlet are intended as a guide and do not represent a complete, comprehensive or exhaustive list of potential unacceptable or acceptable claims. In addition, the claims listed in this pamphlet as acceptable are subject to change without notice from NSP as a result of changes in federal, state or local laws, statutes, ordinances, rules or regulations. This pamphlet does not constitute legal advice from NSP. You should always consult with your own legal counsel when determining how to run your business, including how to apply the information contained in this pamphlet.

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5 Circulatory System Unacceptable Claims Relieves crushing chest pain Prevents irregular heartbeat Inhibits platelet aggregation Lowers blood pressure Sustaining healthy blood pressure and cholesterol levels Lowers cholesterol Memory Alzheimer s/dementia Supplements may improve cognitive function and memory Eliminates liver spots and spider veins Eyes glaucoma Acceptable Claims Helps relax muscles Supports the heart muscle function Helps maintain normal blood viscosity Maintains blood pressure already in the normal range Sustaining blood pressure and cholesterol levels that are already within the normal range Maintains cholesterol levels already in the normal range Memory mild (aging) Supplements may support cognitive function and diminish age-related memory loss Slows other noticeable signs of aging on the skin, e.g. liver spots, spider veins. Eyes Presbyopia (focus/aging) or supports healthy eye function

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7 Digestive System Unacceptable Claims Repairs stomach duodenal lesions/bleeding Relief of heartburn Unhealthy colon Probiotics are helpful in cases of inflammatory bowel conditions such as colitis and Irritable Bowel Syndrome Supplementation can reintroduce friendly bacteria before possible problems develop Microorganisms, viruses, bacteria, allergens, molds, toxins, free radicals and parasites Helps alleviate bloating, gas and stomach pain May help with symptoms of IBS and Crohn s Acceptable Claims Helps with upset/sour stomach Assists with occasional heartburn Aids with gastrointestinal issues Probiotics may be used for relief of occasional constipation, acid indigestion, gas, bloating, pressure, etc. Supplementation can reintroduce friendly bacteria, creating an optimal balance Outside invaders (or) foreign invaders Helps promote digestion May be used as a digestive aid

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9 Glandular System Unacceptable Claims Restores sexual potency Sexual dysfunction Low libido Supports male potency Support male fertility To relieve the symptoms of benign prostatic hypertrophy Supports male fertility and erectile function Weight loss obesity Result in meaningful weight loss Speeds up metabolism Fat Burner Anti-aging Relief from menopause Used to address menopausal concerns Eliminates symptoms associated with hot flashes Symptoms of PMS can be alleviated with proper nutrition Alleviates PMS symptoms Prevents mood swings associated with PMS Prevents nausea Acceptable Claims Aids with sexual desire Sexual performance May inhibit low sexual desire Supports male sexual performance Support male glandular function Provides hormone balance, especially for men over 40 Supports healthy male erectile function Acts as an appetite suppressant in support of weight loss Assist in achieving meaningful weight loss when added to a suitable diet regimen and exercise program Helps stimulate metabolism Helps burn fat and boost energy Age-defying Relief from menopause symptoms Used to support menopausal women May reduce hot flash symptoms Proper nutrition is important when dealing with PMS Lessens mild mood changes, cramps and edema associated with menstrual cycle Supports a good attitude during PMS Alleviates morning sickness associated with pregnancy

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11 Hepatic System Unacceptable Claims Regulate blood sugar levels Toxemia of pregnancy Purifies the blood Reduces and dissolves gallstones May help with fatty liver disease Detoxifies the liver Acceptable Claims Maintain already-normal blood sugar levels Supports the digestive and intestinal systems during pregnancy Nutritionally supports the blood, liver, glands and general circulation Supports digestive function, especially the liver and gallbladder Supports healthy liver function Aids in detoxification of the liver

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13 Immune System Unacceptable Claims Immune wasting/aids Fights illnesses and infections Fight against viruses and toxins Flu season Prevent the common cold Supports the body s antiviral capabilities Antibiotic Cancer Maintaining a tumor-free state Protects the body from health issues The body is constantly assaulted by germs, viruses and pollutants that can make you sick Antioxidants may help reduce the risk for a variety of health concerns Research continues to show that a higher intake of antioxidant-rich fruits, vegetables and other whole foods is associated with a lower occurrence of chronic and degenerative disease such as cancer and cardiovascular disease Provides relief from symptoms associated with Candida yeast infections Anti-inflammatory Acne cystic Acceptable Claims Immune supports the immune system Supports body challenges Support immune system function Seasonal changes (or) cold weather Support the immune system Fights off biological stressors Strengthens the immune system Supports immune system Supports the immune system; selectively supports specific cells Protects the body and contributes to better health The body is constantly assaulted by potential threats Antioxidants may supply a variety of healthful benefits Research continues to show the benefits of a diet that includes a higher intake of antioxidant-rich fruits, vegetables and other whole foods Helps balance Candida yeast Provides a healthy inflammation response Acne non-cystic

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15 Intestinal System Unacceptable Claims Diarrhea Get rid of parasites Treat stomach and intestinal issues Regulate intestinal tract with probiotic acidophilus supplements Control populations of harmful bacteria in the body Reduces bacteria in the colon Used to improve colon conditions including impaction and parasites Helps provide relief of intestinal distress and pain Relieves chronic constipation Works as a natural laxative Acceptable Claims Relieves occasional diarrhea Change your diet to avoid parasites Deal with occasional stomach and intestinal issues Support intestinal tract with probiotic acidophilus supplements Maintain intestinal flora Helps maintain intestinal flora Used to support colon health Helps alleviate occasional intestinal discomfort Promotes normal bowel function Helps maintain regularity

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17 nervous System Unacceptable Claims Mood herbal Prozac/depression Anti-depressant Depression Herbal supplement for depression A poor diet can often lead to stress, depression, anxiety and insomnia Sleeplessness insomnia Used as a sleep aid Natural tranquilizer Help with emotional healing issues Help in solving emotional issues Use in times of stress and trauma Relieves anxiety and anger Natural Xanax Acute psychosis of pregnancy Treat pain Nervous tension headaches Acceptable Claims Mood relaxed feeling Encourages a calm feeling Occasional nervous irritability Herbal supplement for occasional moodiness A poor diet can often lead to stress, moodiness, anxiety and occasional sleeplessness Promotes restful sleep Used for occasional sleeplessness Provides natural support for nervous system Help with emotional well-being Help in dealing with emotional issues Help in times of stress and tension Provides help with stress and frustration Helps prevent nervous irritability Provides nervous system support during pregnancy Gently soothe away the tension Provides nervous system support during times of stress

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19 Respiratory System Unacceptable Claims Smoking smoking cessation aid Sneezes Allergies Respiratory and sinus problems Maintain mucous membrane health to combat the effects of allergies The bugs and germs going around this season Help defend the body against seasonal changes The body is constantly assaulted by germs, viruses and pollutants that can make you sick Helps clear the lungs Natural relief for bronchial issues Relief of bronchospasm Bronchodilator Expectorant Nasal decongestant Acceptable Claims Alternative to smoking Seasonal changes Seasonal changes Air quality concerns Maintain mucous membrane balance The challenges going around this season Help support the body during seasonal changes The body is under constant assault by the environment Supports healthy lung function Maintains healthy lung function Supports healthy lung function Supports the bronchial system Supports lungs and sinuses Encourages proper nasal function

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21 Structural System Unacceptable Claims Pain analgesic Joints pain Joint pain Joint pain and degeneration Clear uric acid from the joints Helping people with chronic pain Promote the healing of soft-tissue injuries Helps stimulate repair of damaged cartilage Reduces swelling and water retention Prevents seizures Anticonvulsant Acceptable Claims Helps with muscle pain (after exercise) Supports healthy joint and cartilage function Supports joint flexibility Provides support for joint mobility issues Support the joints Helping people with health issues Promote the recovery process Helps support growth of cartilage Alleviates leg edema associated with pregnancy May be used to suppress occasional muscle spasms Provides natural support for the nervous system

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23 Urinary System Unacceptable Claims Has been used as a diuretic Deters bacteria from adhering to the wall of the bladder and urinary tract Helps fight urinary tract infection Alleviates symptoms of kidney infection Acceptable Claims Has natural diuretic properties Nutritionally supports the health of the urinary tract Nutritionally supports the health of the urinary tract Supports kidney health and function

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25 General Health Unacceptable Claims Hair loss Alopecia Offers general protection Natural remedy Natural medicine Herbal medicine Herbal remedies (or) natural remedies Doses Protects Improves Deficiencies Treat An epidemic Disinfects Health problems Herbal medicine Unsafe Impair Many physical conditions are tied to emotional issues Historically consumed for a variety of ailments Reverse skin damage Acceptable Claims Hair loss with aging Offers general support Natural product Natural products Herbal formula Herbal supplements (or) natural supplements Servings Supports Supports Shortages Deal with Widespread Cleanse Health issues (or) health concerns Herbology Questionable Affect Emotions are an important factor in health Historically consumed for a variety of applications May reduce wrinkles

26 Notes

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28 Nature s Sunshine Products, Inc RU

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