Online Giving Resource Guide
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- Harvey Walsh
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1 Online Giving Resource Guide This booklet provides coordinators, parents and supporters with a variety of resources to help with promoting your school s program and online giving page. This Guide Includes: How to Create Your Classroom/Individual Online Giving Page Online Giving Incentive Flyer for students/parents Templates for Each Week of the Program: o s Template for Week 1 o Template for Week 2 o Template for Week 3 Social Media Posts to Promote Online Giving School Newspaper Article Template *Items highlighted in yellow need to be personalized for your school
2 How to Create Your Classroom/Individual Online Giving Page Steps to creating online page: 1. Search for your school s page here: 2. Click the red DONATE button 3. Search for your school s name 4. For teachers, on the right hand side in the get involved section click create a classroom 5. For students/parents, you can join a school team or join a classroom team (join your school team if your teacher has not created a classroom page) 6. Follow prompts to fill out your personal information and accept the agreement at the bottom of the form. 7. Next you will receive an confirmation with your login information. Once you have that, you will be able to personalize your page, share your link via and social media! To see how your classmates are doing and who the top fundraiser in your school is, check out the leader board on your school s main page: Remember: The Online Giving Teacher Challenge: For all schools raising over $300 on their LLS online giving page, LLS will award the top online giving teacher with a $25 Office Depot Gift Card
3 Online Giving Raise funds - Earn prizes -Save lives 1. Click DONATE to search for your school 2. Click Join Your Classroom Page to register your individual fundraising page 3. link to ten or more friends/family & post on social media Raise $25 Raise $50 Raise $100 Proudly wear your own blood cancer awareness tattoo to show your support of those affected by childhood cancers. Show how you are helping to save lives with your own Student Series wrist band! Get your own piece of awesome LLS swag that you can proudly wear in recognition of your efforts. Raise $200 Raise $500 Raise $1000 Earn a Mobi Mate Bear! *ipad not included *while supplies last For students who show their compassion, service, leadership, and dedication to the cause, they may receive a letter of recommendation for their portfolio. You will be entered into a raffle for a chance to win a Beats pill+!
4 Template Week #1: Dear <NAME>, Starting today, <SCHOOL NAME> is participating in the Leukemia & Lymphoma Society s (LLS) Pennies for Patients program; a service-learning program that gives students the unique experience of working together to help raise awareness and funds in honor of thousands of children and adults fighting against blood cancers! We are asking that everyone (students,faculty, parents, alumni, etc.) at <SCHOOL NAME> join in this effort of raising awareness and collecting funds to benefit the mission of LLS: to find cures for blood cancers and to improve the quality of life for patient and their families. WE NEED YOUR HELP! Every 3 minutes someone is diagnosed with a blood cancer and every 10 minutes someone loses their battle. Thanks to the support of people like you, doctors are getting closer to finding a cure every day! In the 1960 s the 5-year survival rate for children under the age of 20 with ALL (the most common form of leukemia) went from a mere 3% to nearly 95% today! Your support is critical to help us find a cure and I hope you will join us in the fight against blood cancers!!! Camille, Age 9 Leukemia Survivor Camille is in 2 nd grade at Covington Elementary in Covington, LA. In June 2009, Camille was diagnosed with Acute Myeloid Leukemia M5 after she had flu like symptoms. Camille was treated at Children s hospital and her stays were between days long with extensive chemotherapy treatments. Her treatments lasted for 6 months with multiple platelet and blood transfusions. Her protocol included a bone marrow transplant but since her siblings were not a match she was put on the donor list. Camille responded well to treatment and did not need a transplant! Now she is a 6 year cancer survivor and considered cured of AML! Camille enjoys, reading, drawing, riding bikes and playing with friends. Click Link to Donate Now: INSERT ONLING GIVING LINK HERE Thank you so much for supporting LLS and <SCHOOL NAME> s participation in the Pennies program! Together we can reach our goal of $<total school goal>! For more information on Pennies for Patients or other LLS Student Series Programs, please visit: If you have any questions, please do not hesitate to reach out and contact me. Sincerely, <YOUR NAME>
5 Template Week #2: Dear <NAME>, Today is the start of <SCHOOL NAME> s second week participating in the Leukemia & Lymphoma Society s (LLS) Pennies for Patients program. We are so very appreciative of everyone s support thus far, but we are still $XXX away from our goal and WE NEED YOUR HELP! Pennies for Patients is a 3-week service-learning program that gives students the unique experience of working together to help raise awareness and funds in honor of thousands of children and adults fighting against blood cancers. We are asking that everyone (students, faculty, parents, alumni, etc.) at <SCHOOL NAME> join in this effort of raising awareness and collecting funds to benefit the mission of LLS: to find cures for blood cancers and to improve the quality of life for patient and their families. Your Support Helps Kids Like Philip Oko! Maddie Wright, Age 1 Philip Oko, Age 12 Leukemia Survivor I see a picture of a cancer-free me in the nearest future and my family happy again. CLICK LINK TO DONATE NOW: INSERT YOUR ONLING GIVING LINK HERE Thank you so much for supporting LLS and <SCHOOL NAME> s participation in the Pennies program! Together we can reach our online fundraising goal of $<total school goal>! For more information on Pennies for Patients or other LLS Student Series Programs, please visit: If you have any questions, please do not hesitate to reach out and contact me. Sincerely, <YOUR NAME>
6 Template Week #3: Dear <NAME>, There is only one more week left - Please help us reach our goal!!! Today is the start of <SCHOOL NAME> s final week participating in the Leukemia & Lymphoma Society s (LLS) Pennies for Patients program. We are so very appreciative of everyone s support thus far, but we are still $XXX away from our goal and WE NEED YOUR HELP! Pennies for Patients is a 3-week service-learning program that gives students the unique experience of working together to help raise awareness and funds in honor of thousands of children and adults fighting against blood cancers. We are asking that everyone (students, faculty, parents, alumni, etc.) at <SCHOOL NAME> join in this effort of raising awareness and collecting funds to benefit the mission of LLS: to find cures for blood cancers and to improve the quality of life for patient and their families. YOUR SUPPORT IS CRUCIAL! The 5-year survival rate for children under the age of 20 with the most common form of leukemia (ALL) went from 3% in the 1960s to almost 95% today. Every day we are getting closer to finding cures! Davis, Age 12 Leukemia Survivor Davis is a 6 th grader at New Summit School and he s from Brandon, MS. He was diagnosed with acute lymphoblastic leukemia (ALL) on October 10, 2003 he was 3 days away from his 3 rd birthday. Davis has faced many bumps along his journey but now he is in remission. He enjoys mini golf, bowling, swimming and summer camps! We thank Davis for sharing his story and admire his strength. CLICK LINK TO DONATE NOW: INSERT YOUR ONLING GIVING LINK HERE Thank you so much for supporting LLS and <SCHOOL NAME> s participation in the Pennies program! Together we can reach our fundraising goal of $<total school goal>! For more information on Pennies for Patients or other LLS Student Series Programs, please visit: If you have any questions, please do not hesitate to reach out and contact me. Sincerely, <YOUR NAME
7 Sample Social Media Posts Personalize your post by adding your school s online giving link, updates on your fundraising goal, pictures and videos of your students participating. Follow the LLS MS/LA Chapter on Facebook /LLSMSLA, and Instagram LLS.MSLA. Monday Julie.Capdeville@lls.org for your own US map! Week 1 Week 2 Week 3 Today, we join over 29,000 schools across the US participating in Student Series. Join a Classroom or School Team to create your own online giving page. #PenniesforPatients #PastaforPennies SCHOOL NAME wants to see a world without blood cancers! Help us reach our goal to raise $XXXX. Parents, Don't forget to ask your company about matching gifts! INSERT SCHOOL ONLINE GIVNG LINK #PenniesforPatients SCHOOL NAME is cure blood cancers not someday..but today. Check out this amazing example of LLS-funded research - Fire with Fire and support our #PenniesforPatients by donating to Tuesday Wednesday Thursday Friday #PenniesforPatients 50+ State Challenge starts today! Let's get an online donation from every state in the US. If we reach states, INSERT INCENTIVE FOR SCHOOL! Support cancer patients today... "Join A Classroom Team" on INSERT SCHOOL ONLINE GIVNG LINK Insert picture of 50 state challenge map INSERT SCHOOL NAME has set a goal to raise $XXXX this year during #PenniesforPatients. The homeroom who brings in the most funds will earn a celebration party! Leukemia is the cancer that kids, teens, and young adults get the most, and causes more deaths than any other cancer in this age group. SCHOOL MASCOT, show your support for kids battling leukemia today! Did you know every 3 minutes someone new in the US is diagnosed with a blood cancer? Let's help local blood cancer patients during #PenniesforPatients. Any student that raises $100 or more on their individual online giving page will receive an LLS T-Shirt. Help SCHOOL NAME get an online donation from every state in the US during #PenniesforPatients. We still need online donations from the states not colored in. Who do you know in these states? INSERT SCHOOL ONLINE GIVNG LINK Insert picture of 50 state Challenge map. Did you know the SCHOOL NAME homeroom that raises the most funds during #PenniesforPatients will win a pizza/pasta party?,, and classrooms are currently in the lead but it s still anyone's game! INSERT SCHOOL ONLINE GIVNG LINK Our #PenniesforPatients support will help fund the cancer therapies that save patients' lives every day. For example, drugs like Gleevec, a targeted therapy that zeroes in on cancer cells and kills them. INSERT SCHOOL ONLINE GIVNG LINK Continue to share your #PenniesforPatients online giving page over the weekend. Any student that raises $500 or more their online giving page will receive a letter of recommendation from LLS Board of Trustees. INSERT SCHOOL ONLINE GIVNG LINK Your #PenniesforPatients donations will help fund 480 cancer researchers in 15 different countries on 5 continents! INSERT SCHOOL ONLINE GIVNG LINK We still have states to go for our 50+ State challenge. Insert picture of on the 50 state challenge. Thanks to LLS funded research and the fundraising efforts of schools like SCHOOL NAME, survival rates for some blood cancer patients have doubled, tripled and even quadrupled. Help us find a cure for cancer with #PenniesforPatients! We only have $ more to go until we reach our $XXXX goal! Any student that raises $500 or more on their individual online giving page will receive a letter from the LLS Board of Trustees. Give yourself a rounds of applause! The work you did during #PenniesforPatients is saving the lives of cancer patients today! It's not too late to donate and share your online giving page too.
8 School Newspaper Article Template Please Support Pennies for Patients! <SCHOOL NAME> students will be taking part in the Leukemia & Lymphoma Society s (LLS) Pennies for Patients program from <<DATES>>. During this program, students will collect money to support LLS s mission: to find cures and ensure access to treatments for blood cancer patients. Students will learn about service, leadership, philanthropy and how they can make a difference by changing patients lives. <SCHOOL NAME> has its own online giving page that students, parents and faculty can share with friends and family: <INSERT ONLINE GIVING LINK> Thank you in advance for helping LLS to create a world without blood cancers! For more information on the Pennies for Patients program, please visit
Online Giving Resources Guide
Online Giving Resources Guide This booklet provides coordinators, parents and supporters with a variety of resources to help with promoting your school s Pennies for Patients program and online giving
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