Team Captain Toolkit

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1 Team Captain Toolkit זוכת פרס ישר אל כח חברתי לנשים נעמת mpact. Make One. TM Susan G. Komen Israel Race for the Cure SACHER GARDEN, JERUSALEM, ISRAEL MAY 3, :00 AM 2012 Susan G. Komen. The Running Ribbon is a registered trademark of Susan G. Komen for the Cure.

2 TABLE OF CONTENTS Welcome Register as a Team Recruit Team Members Register Team Members Importance of Fundraising Keeping Team Members Motivated Checklist Handouts Every 19 seconds, somewhere in the world, someone is diagnosed with breast cancer. 2

3 TEAM CAPTAIN WELCOME Dear Team Captain, On behalf of everyone at Susan G. Komen for the Cure, in partnership with Na amat, we want to thank each of you personally for your commitment to form and lead a team in the 2nd year of the historic Susan G. Komen Israel Race for the Cure. On May 3, 2012, Komen will bring its signature Susan G. Komen Race for the Cure Series back to Jerusalem, inviting thousands of people of all faiths and nationalities to join the race to end breast cancer forever in Israel and all around the world. Komen is honored to have Na amat, the largest professional women s movement in Israel, serve as our lead NGO partner for the 2012 Race. One hundred percent of the funds raised through the Komen Israel Race for the Cure will go towards programs that address breast cancer and women s health needs in Israel. Komen has been investing in Israel since 1994, funding nearly $3 million in research and working with Israeli and U.S. Jewish organizations to fulfill its Promise to end breast cancer forever. Your participation is a beautiful tribute to those whose journey has ended and to those whose very presence is an inspiration. Every step you take and every dollar you raise brings us closer to a world without breast cancer. Because you are taking those steps with a team you re multiplying your impact on the cause. Sincerely, The Israel Race for the Cure Team Globally, 1 out of every 18 women is at risk of developing breat cancer during her lifetime. 3

4 HOW TO REGISTER YOUR TEAM Team Captains must register first to start the team. First, think of a team name, then go to Komen. org/israel > Click Here to Start or Join a Team. Then, click the Start a Team option and follow the instructions. Once registered, team captains automatically receive their own personal team web page. Captains can log in to their personal Participant Center to edit their team web page and start recruiting team members and donations. Here s an example of what a team web page looks like: As a team captain, you can change the photo and text displayed on your personal team webpage by logging into your Participant Center. If you have any questions about registration, please us You can also visit the Team FAQs on our website at www. > Teams > Team FAQs. 4

5 RECRUITING TEAMMATES Once you ve created your team online, it s time to contact prospective team members and invite them to join your team. After registering online, you should have received an that provided a link to log in to your Participant Center to view your personal team web page. From your Participant Center you can invite others to join your team, view your team roster, team members with messages, update your team web page and thank your donors. You can access your Participant Center from the Teams tab at Tips for recruiting teammates: Set a Goal & Communicate. Setting a team recruitment and fundraising goal is important in getting your team started. Having a goal gives your team members something to strive towards. Send regular s to keep the team inspired and informed about your fundraising progress. Use Your Resources. Use the resources available to you from the Participant Center! Did you know you can customize, or create a shortcut, to the web address for your personal or team web page? Make it shorter and easier to remember and share with other people. After logging into your Participant Center, click on the Personal Page tab. In the URL settings area, click edit. Type the text you want to use. You can only use letter and numbers. To avoid problems, do not leave any spaces between your entry. Click save. Example Personalize. Ask a survivor or co-survivor to share her/his story in an or newsletter. Share inspiring stories with the entire team. By putting a face on breast cancer, you will make the Race personal and it will add to everyone s commitment to participate and fundraise. Advertise/Publicize. Use newsletters, payroll stuffers, flyers, s, etc., to recruit. Ready-to-print flyers are available in the TEAM section of the website ( Israel). Simply write in your Team name and post in your break room, a bulletin board, etc. Compete. Start a friendly competition among departments/buildings with a prize in mind. 5

6 REGISTERING TEAMMATES Team members will register and pay individually. Encourage them to do so online. First, make sure your teammates know the name of your team. When they do register, they should select the Join a Team option and search for your team name. Team members will search for your team name on this screen. Bring your family and friends together from around the globe to take part in the largest grassroots effort to fight breast cancer. If new team members have been already registered for the Komen Israel Race for the Cure, they must to be officially added to your team. 6

7 TEAM FUNDRAISING As the leader of your team, and therefore a leader in the fight to end breast cancer, it s important for you to know and share with your team members the importance of fundraising. Simply registering and showing up on Race Day will raise awareness, but it s the fundraising dollars that will help find the cures. One of the best ways to inspire your team members to fundraise is to lead by example and start fundraising yourself. To begin, familiarize yourself with the fundraising tools available at This includes a poster as well as step-by-step instructions on how to send fundraising s. All fundraising tools are also available inside your Participant Center. Never miss an opportunity! Now is not the time to be shy! Let every person know that you are participating in the Israel Race for the Cure. Advertise, call and family, friends and co-workers. Let them know your hope and purpose is to eradicate breast cancer and ask for donations. This is a great opportunity to educate your community and fundraise at the same time. Use your Participant Center to help you fundraise and recruit team members. Log in to your Participant Center by visiting Komen.org > TEAMS > Participant Center. You will need to the username and password you set up at the time of registration to log in. Your Race registration confirmation contains your username and password. Can t remember it? us at and we ll help you get started. Although many of your donors will make online donations through your team page, some will prefer to mail a check. If this is the case, please mail a completed donation form (in the Handouts section of this toolkit) with a check to: Susan G. Komen Israel Race for the Cure P.O. Box Dallas, TX Please be sure donors complete the form so that we can credit the appropriate team and or team member with the donation. Checks should be made out to Susan G. Komen Israel Race for the Cure. One hundred percent of the funds raised through the Komen Israel Race for the Cure will go towards programs that address breast cancer and women s health needs in Israel. 7

8 KEEP YOUR TEAM MOTIVATED Keep your team motivated and excited about this year s Race! Theme your team. Make your team name meaningful so that your team members can talk passionately to donors. Design t-shirts, signs, banners or flags. Have fun and be creative! Challenge one another. Encourage your team to take the POWER of TEN fundraising challenge. Ask each team member to ask at least 10 people for $10. Connect. Don t assume the other teammates have met everyone or remember their names. Make sure to introduce everyone each and every time you meet. Plan a team event. Create an activity that brings your team together to bond. Organize a team potluck or family picnic. Have a bowling competition, wine tasting or bike ride. The possibilities are endless. Bond. The more cohesive your team is, the more likely your team members will help each other along the way with fundraising, training and motivation to show up for the event. If you have good memories before the Israel Race for the Cure, you re sure to have even better memories after the event. Be there. Be there for your teammates with advice, support, understanding and information. Educate your team members. Make sure your team members know what the Race does with the funds raised and why the need is so great. Share breast cancer facts and figures with your team to encourage them to keep recruiting and fundraising, Post Race Gathering. Plan a post Race gathering to thank team members and to share Race experiences. Consider having lunch together! 8

9 Team Captain Checklist: (Use this checklist to ensure you have completed all the necessary steps for a successful Race for the Cure!) q Register as a Team Captain online at Komen.org/Israel. q Log in to your Participant Center at Komen.org/Israel and customize your Team webpage. q Set a fundraising goal for your team. We suggest that each team set a goal of at least 10 participants and raise $1,000 q Send s from your Participant Center to invite others to join your team. q Send fundraising s from your Participant Center to your potential donors. q Make sure all team members register online. q Ask your team members to consider making a self donation. q or call team members regularly to answer questions or check on their progress. q Create team t-shirts, buttons or a banner to wear on Race day! q Thank everyone who has made a donation to your team. q Attend the Race for the Cure and most of all, HAVE A GREAT TIME! To view a list of our Frequently Asked Questions, please visit www. and click on the TEAMS section to view Team FAQs. Questions? Please contact our office by at or by phone at GO KOMEN ( ). 9

10 THANK YOU for your leadership and participation in the Susan G. Komen Israel Race for the Cure and for making an impact by fundraising. We look forward to celebrating with you and your team in Sacher Garden, Jerusalem, Israel, May 3, 2012! mpact. Make OneṬM Questions? Need more information? us at 10

11 HANDOUTS Team Captain Poster Komen Israel Race Donation Form Worldwide, breast cancer is the most frequently diagnosed cancer in women. 11

12 JOIN US. Without the cures for breast cancer, more than 25 million women around the world will be diagnosed and 10 million could die in the next 25 years. Together, we can change this. We ve made our commitment to end breast cancer forever right here in our community by forming a team for the Susan G. Komen Israel Race for the Cure. זוכת פרס ישראל Join us at נעמת כח חברתי לנשים SACHER GARDEN, JERUSALEM, ISRAEL MAY 3, 2012 TWO WAYS YOU CAN MAKE AN IMPACT TODAY: 1. Support our team with a donation: Donate online at or write a check made payable to Susan G. Komen Israel Race for the Cure. Team: Team Captain: Contact: 2. Join our team. Register online at. OUR SUPPORTERS SO FAR Our Team Goal: $ One hundred percent of the funds raised through the Komen Israel Race for the Cure will go towards programs that address breast cancer and women s health needs in Israel Susan G. Komen TM. The Running Ribbon is a registered trademark of Susan G. Komen for the Cure.

13 Fill out this form and mail it with your checks to: Komen Israel Race Donation Form Susan G. Komen Israel Race for the Cure P.O. Box Dallas, TX Please fill out this form and mail it with your check(s) to process your donation. To ensure that we credit your donation to the correct participant or team: Please submit a copy of this completed form with your check(s). *U.S. Checks only* Make all checks payable to: Susan G. Komen Israel for the Cure. Please do not send cash. Israel Race Participant Name: Team Name: (if applicable) Total # of Checks Total Amount Enclosed Please use multiple donation forms as needed. We will send a donation receipt to the name and address printed on each check for gifts of $10 and above if a U.S. mailing address is provided. Please allow 5 business days for your online fundraising thermometer to be updated. Thank you. Thanks to events like the Susan G. Komen Israel Race for the Cure and donors like you, we have invested nearly $1.9 billion to fulfill our promise to end breast cancer forever. But we re not done yet. Together we will see a world without breast cancer. Susan G. Komen Israel Race for the Cure May 3, 2012 www GO KOMEN

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