2015 TEAM CAPTAIN TOOLKIT

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1 2015 TEAM CAPTAIN TOOLKIT 18 th Annual Susan G. Komen Evansville Tri-State Race for the Cure September 27, 2015 Eastland Mall

2 Welcome Team Captains Congratulations on making the commitment to form a team for the 18 th annual Komen Evansville Tri-State Race for the Cure. Year after year, Team Captains have proven to be incredible leaders, making the Race more successful in furthering our mission to end breast cancer. Your hard work and dedication save lives and for that, we cannot thank you enough. Race teams help Komen Evansville Tri-State ignite the inner strength of individual women to take on and overcome breast cancer. Team fundraising represented 82% of the overall fundraising revenue for the 2014 Race. Teams raised nearly $70,000 and team members made up over 51% of the 10,400 Race participants. This Team Captain Toolkit is a resource to help you create and manage a successful team. It will serve as an excellent tool as you recruit team members and lead them in their fundraising efforts. What You Do Matters Komen Evansville Tri-State is the local source for funding breast cancer detection, support and educational awareness in the Tri-State Area. Since it was founded in 1998, Komen Evansville Tri- State has invested more than $7.5 million in local breast health agencies and organizations KENTUCKY GRANTS* 2015 INDIANA GRANTS* Owensboro Health Foundation Owensboro $21,838 Deaconess Hospital Foundation Evansville $62,817 Methodist Hospital Henderson 2015 ILLINOIS GRANTS* Ferrell Hospital Community Foundation Eldorado Hamilton County Health Department Memorial Hospital District Wabash General Hospital Mt. Carmel $9,455 $1,320 $3,161 $7,330 Good Samaritan Hospital Vincennes St. Mary s Foundation Evansville TRI-CAP Breast Cancer Program All 28 Counties Perry County Memorial Hospital Tell City Touch, Inc. Evansville Daviess Community Hospital Washington, IN $57,553 $99,702 $99,980 $8,006 $20,000 $4,621 TEAM CAPTAIN KIT PAGE 2

3 Komen Evansville Tri-State Race for the Cure Currently in its 18 th year, this premier run and walk event turns the city pink every September. The Race attracted over 10,000 participants and raised almost $700,000 in With activities for all ages and a Survivor Parade for breast cancer survivors, this is truly more than a Race. The Impact of Racing with Komen Evansville Tri-State It's about more than pink, a ribbon, or a race. Breast cancer is a disease that affects too many lives. Susan G. Komen Evansville Tri-State is making a difference by fighting breast cancer on all fronts. The way we use donated funds is a compelling and unique part of our story because it pairs a dedication to individuals in our community with a commitment to deliver advancements in research. Funds raised here help us save lives here. The greatest part of the money we receives remains in the community as a source of help for those in need. It goes to pay for services (including screenings, biopsies, ultrasounds, assistance with treatment, education, and survivor support) that benefit local women and men. Funds raised here fuel groundbreaking breast cancer research at home and abroad. Komen dollars have touched every major advancement in breast cancer research for the last 30 years. A meaningful portion of the money we receive in the Evansville Tri-State is dedicated to research that happens in our community, across the United States, and all around the world. This money supports the very best research endeavors. TEAM CAPTAIN KIT PAGE 3

4 Team Captain s Job As the captain of a team, you will be the primary point of contact for your team members. It is your job to create the team, invite people to join, and keep members motivated, inspired, and informed of the team s progress. You will be responsible for making sure that every team member is registered and ready to help your team raise funds. Team Captain s Checklist I have distributed informational materials to team members, friends, family, coworkers, etc. I encouraged team members to register for Sleep in for the Cure if they cannot attend the Race. I am monitoring my team s progress and continuing to recruit and encourage fundraising. I have encouraged every member of my team to raise more than they did last year. I have marked my calendar for Packet Pick-Up at Evansville Teachers Federal Credit Union on Friday, September 25 and Saturday, September 26 I have established a meeting area on Race day for my Team, and I have let them know where and when to meet. Motivate Your Team Fundraise. Inform your team on the importance of fundraising. Remind them that their registration fee gets them to the start line, but their fundraising dollars get us to the finish line. Educate. Provide your team members with a background of Komen Evansville Tri- State and our mission. They will be motivated knowing that their dollars make a difference. Set Goals. Come up with a fundraising goal as a team. Encourage each team member to set their own individual goals and share the tools to help them succeed. Organize. A Team Captain should keep track of each team member s progress. Play. Create an activity that brings your team together to bond. Throw a team potluck or a family picnic. Have a bowling competition, wine tasting, bike ride or team walk. Theme your team. Come up with a meaningful team name so that your team members can talk passionately about it to donors. Design team t-shirts to wear with pride. TEAM CAPTAIN KIT PAGE 4

5 Building Your Team Potential team members are everywhere and you ll most likely find team recruitment is easy. Our community is full of people who would be happy to join you in the fight against breast cancer. Corporations, organizations, places of worship, schools, hospitals, friends, family members, and neighbors can join your team. Here are some tips for recruiting new team members: Set up your company team and have a friendly competition for participation between corporate departments, family members, or schools. Publicize your team in a company or club newsletter. Customize your Race Participant Center to share a personal story and photo. friends and family a link to your team s web page, asking them to read about your participation and consider joining your team. Host a Team Kick-Off Party where your guests can learn about the Race and join your team. Recruit co-captains to help spread the word about joining your team. Host a registration table at your work, school, or place of worship. Include a link to your Participant Center on all of your social networking sites. Post team registration flyers everywhere you go: your gym, coffee house, medical office, and around the neighborhood. Proud in the Crowd If you don t want to walk the Race, you can still join in on the fun by registering a Proud in the Crowd participant. Kids for the Cure You don t have to be a grown-up to Race for the Cure! Kids ages 4-10 can join your team as Kids for the Cure. Paper registration forms are also available at when you select the registration button. These forms should be mailed to: 4424 Vogel Rd., Suite 205 Evansville, IN TEAM CAPTAIN KIT PAGE 5

6 Team Captain Tools Participant Center The Participant Center houses your team page and personal fundraising website. Access your Participant Center by going to komenevansville.org/race and clicking on Participant Center on the upper-right corner of the page. There you will find templates to make sending s to your friends and family members as easy as can be! From the Participant Center you are able to set up your personal web page (customizing your story and personal photo), send s to friends, co-workers, and connect with friends on Facebook. Be sure to check your participant center often for new donations and messages. SGK Fundraise Mobile App Download our FREE mobile app to help boost your fundraising efforts. You can log in with your Race username and password, making it possible to send s, text messages, Tweets, and Facebook updates. Click here for more information. *Go to your app store and search SGK Fundraise or visit our fundraising resources page at Facebook App Only for PC s Did you know that you can raise money for this year s Komen Race for the Cure through Facebook? By adding the Komen Race for the Cure fundraising application to your Facebook page, you can easily extend your fundraising efforts to your network of friends on Facebook. Get started now. Here s How to Get Started 1. Log in with your Username & Password 2. Click on the IMPACT FUNDRAISING app through Facebook to install. Follow the Facebook steps and start collecting donations from your Facebook friends. TEAM CAPTAIN KIT PAGE 6

7 Be a fundracer As the leader of your team, and a leader in the fight to end breast cancer, it is important for you to know and share the impact of fundraising. Funds raised for the Komen Evansville Tri-State Race for the Cure battle breast cancer on all fronts. A donation is more than dollars. It s a real difference made through the people in our community, for the women of our community. Beginning close to home, we use donated dollars wisely, locally and in ways that directly benefit women, men and families who are dealing with the costly challenge of breast cancer in our community. We also empower local dollars to serve beyond our community as they fund a significant portion of the best breast cancer research around the world. Tips for Success 1. Lead by example: Excitement is contagious. It is crucial that your teammates see and feel your dedication and enthusiasm. Perhaps the best way to inspire your team members to raise funds is to start fundraising yourself. Make a little add up to a lot: ask 10 friends for $ Ask: Ask anyone and everyone if they will donate. Send an to everyone you know encouraging them to make a pledge. In most cases, people donate their time or money simply because they were asked. 3. Never miss an opportunity: Now is not the time to be shy! Let every person know that you are participating in the Race for the Cure. Inform everyone of your fundraising goal and let everyone know your purpose is to eradicate breast cancer. Who to Ask Anyone is a potential donor. Ask people that you see every day. Go through your phone list/address book, lists, work rolodex, etc. Think of EVERYONE you know who might support you in this great endeavor. People will be honored to be a part of your fundraising drive! Family In-Laws Co-workers Significant Other s Co-Workers School Friends Business Associates Customers Vendors Personal Workout Trainer Your Banker Your Dry Cleaners Your Doctors Kid s Teacher Facebook Friends Twitter Friends TEAM CAPTAIN KIT PAGE 7

8 Special Access to the Official Team Logos Does your team have spirit? Use one of the four Official Team Logos below, to create team t-shirts and fundraising promotions. Over the past years, we have seen a steady rise in popularity for teams opting to design custom t-shirts for Race day. Creating a one-of-a-kind shirt for your team gives you an opportunity to represent yourselves in a unique way for a wonderful cause. Please to request the official team logos or download the logos at *Due to branding regulations, teams are not permitted to use the standard Komen Evansville Tri-State, Komen Race for the Cure logos or the pink ribbon logo. TEAM CAPTAIN KIT PAGE 8

9 Key Dates EARLY BIRD REGISTRATION Wednesday, June 10 th to Saturday, June 20 th LAST DAY TO REGISTER WITH SHIPPING Friday, September 18 th TEAM PACKET PICK-UP Friday, September 18 th 4:00 6:00 p.m. Saturday, September 19 th 9:00 a.m. 12:00 p.m. Location: Evansville Teachers Federal Credit Union Main Office 4401 Theater Drive Evansville, IN TEAM REGISTRATION DEADLINE Wednesday, September 11th RACE DAY! Sunday, September 27 th FINAL DAY TO TURN IN FUNDRAISING Saturday, October 31 st Race-Day Timeline The 2015 Race will be held Sunday, September 27 th. The day will include opening ceremonies, the annual Survivor Parade, a 5K timed competitive run, a 5K non-competitive run/walk, a one-mile family walk and a Kid s Dash and Color Station. The schedule below is tentative. 6:30 a.m. Late Registration/T-shirt pick-up 7:00 7:45 a.m. Service of Hope 8:00 a.m. Survivor Recognition Program 8:30 a.m. Aerobic Warm Up 9:00 a.m. 5K (3.1 mile) Run/Walk 9:15 a.m. 1 Mile Family Walk 10:00 a.m. Kid s Dash (100-yard dash for children 4-10; all children participating in the Kid s Dash must be officially registered for the Race) 10:30 a.m. Awards Ceremony TEAM CAPTAIN KIT PAGE 9

10 Pledge Collection Sheet I m collecting donations for: Komen Evansville Tri-State Race for the Cure Eastland Mall Sunday, September 27, 2015 Make checks payable to: Komen Evansville Race for the Cure. Mail money/checks with completed Donation Collection Sheet(s) to: Komen Evansville Race for the Cure, 4424 Vogel Road, Suite 205, Evansville, IN or turn in on Race day. Credit card donations can be accepted online or at the Affiliate Office. Your Full Name: (required) Address: City: State: ZIP: Day phone: ( ) - Evening phone: ( ) - Team Name (if applicable): Donor s Full Name Pledge $ AMOUNT COLLECTED ON THIS SHEET $ All donations (including money from company gift matching programs) must be received by October 31, 2015 to be eligible for individual pledge prizes. Team donations must be received by September 23, Up to 75% of the net proceeds from this event will remain in the Evansville Tri-State Affiliate s 28 county service area to support education, screening and treatment programs and the remaining 25% will help fund the Susan G. Komen Breast Cancer Research Program. Tips & Rules on Collecting Donations: z When you register online, your customizable personal fundraising page is automatically created. Online fundraising is made easy and donations can be made via credit card in a safe environment. z Mention your efforts everywhere you go and to everyone you talk to - you ll be surprised by how many people will be happy to support you! z Donations can be made via cash, check or credit card. z All donations can either be collected and turned in by the team captain or team members can submit them in person on Race day at the donation collection table. z Each team member must keep track of his or her donations. z If a donation is for a team only and not an individual, please note that on the form. Otherwise, donations will be credited to individuals. If the individual is on a team, the team also gets credit. TEAM CAPTAIN KIT PAGE 14

11 TEAM CAPTAIN KIT PAGE 11

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