10-13 April Action. Health. Strengthening. Determinants of Health SPONSORSHIP PROSPECTUS. Promotion and CAIRNS CONVENTION CENTRE
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1 Australian Health Promotion Association 20th National Conference CAIRNS CONVENTION CENTRE April 2011 Health Promotion and Determinants of Health Strengthening Action SPONSORSHIP PROSPECTUS
2 Invitation from the Conference Convener The Australian Health Promotion Association 20th National Conference 2011 It is my pleasure to announce that the Australian Health Promotion Association (AHPA) will host their 20th National AHPA Conference in Queensland at the Cairns Convention Centre from April It has been ten years since Queensland hosted the AHPA National Conference, with the last conference being held in 2001 at the Gold Coast. We are very delighted to invite your organisation to support this premier event which aims to build on previous delegate numbers, attracting an anticipated 500 influential key health decision-makers and professionals from all over Australia. The focus of the conference will be on the determinants of health, with a strong emphasis on the social determinants of health such as stress, early life, social exclusion, unemployment, social support, addiction, food and transport. The conference will also focus on solutions to strengthen action to address the determinants of health. The report of the Commission on Social Determinants of Health demonstrated how social factors directly shape health outcomes and explain health inequities. The report stressed the need to tackle the leading causes of ill-health at their roots, going beyond encouraging individuals to change their behaviour. The Conference Program will provide keynote, concurrent, workshop and panel sessions to appeal to professionals and practitioners from a range of disciplines and background. Outlined in this Sponsorship and Exhibition Prospectus is a range of opportunities available to you to interact with the anticipated 500 delegates comprising of health promotion, population health and related sectors. Academics, policy makers, government representatives involved in justice, education, urban planning, human and community services will also find the Conference a valuable and enriching experience. This is also a fantastic opportunity for students from health, education and human service related fields. We look forward to welcoming a broad and diverse group of attendees. This focused, professional learning environment is ideal to demonstrate your support and commitment to the health promotion industry, and in turn the health and well being of the Australian community, whilst enjoying strong branding both nationally and internationally. Industry support, either by way of sponsoring or exhibiting, will play a key role in the overall success of AHPA s 20 th National Conference and any contribution will be highly valued. I welcome the opportunity to discuss this sponsorship prospectus further and would be happy to discuss any ideas that you may have in order to meet you key marketing objectives. Kirsty Pickering Conference Convenor & Branch President Australian Health Promotion Association (QLD Branch) Host Organisation The Australian Health Promotion Association is the professional organisation for people involved in the practice, research and study of health promotion. Memberships are also available to professionals in other health fields. The Association operates at national, state and territory branch levels in order to achieve its objectives. Both nationally and locally, major objectives of AHPA are to: Provide opportunities for members professional development; Increase public and professional awareness of the roles and functions of health promotion practitioners; and Contribute to discussion, debate and decision making on health promotion policy and programs. For more information about AHPA visit 2
3 Delegate Profile Over 500 Australian and international delegates were attracted to the last conference which was held in Melbourne in In 2011, we expect the Conference will bring together key health decision-makers and professionals from all over Australia and overseas. In particular, the Conference is likely to attract: Health promotion and population health practitioners; Community development workers; Government representatives (Federal, State and Local Government) from health, community services and other departments that can influence health outcomes such as family services, justice and transport; Academics, educators and students in the fields of health sciences, education, and community or population health; Hospital personnel; and Medical researchers Representatives from community organisations who have a focus on: Aboriginal and Torres Strait Islander communities Alcohol and Other Drugs Cancer Cardiovascular risk factors Carers Children, youth and families Culturally and linguistically diverse community members Diabetes Disability Mental health Mens health Nutrition Older people Schools Sport and recreation Women s affairs Young people Sponsorship Benefits Your organisation is invited to be a sponsor of AHPA s 20th National Health Promotion Conference and to benefit from significant exposure to an interested, relevant and influential audience before, during and after the event. Sponsoring this conference is an excellent opportunity for your organisation to demonstrate its involvement in the health promotion industry, and to promote your products and services to key personnel in a cost effective way. For your organisation, this conference can: reach target audiences (as outlined in Delegate Profile) in a cost-effective manner; provide excellent opportunities for Conference delegates to update their knowledge and understanding of your services and products in an environment conducive to listening and learning; open doors to influence key decision-makers in the health and related professions; provide opportunities to expand your network of contacts by interacting with the diverse group of delegates; and prominently demonstrate your commitment and support for the health and well being of the Australian community. Becoming a Sponsor On receipt of this sponsorship pack, we look forward to contacting your organisation personally to explore sponsorship opportunities. In the meantime, our conference organisers can be contacted to further discuss a sponsorship package that suits your organisation. See page 7 for the Conference Co-ordinators contact details. 3
4 Full Day Sponsor $18,000 Three opportunities exist for an organisation to sponsor an entire day of the conference, with fantastic benefits including: Verbal acknowledgment as a sponsor during the opening and closing sessions on the day you are sponsoring Opportunity to introduce one Keynote speaker during the day you are sponsoring Prominent badging on the day including Corporate signage (provided by you) displayed in the catering/exhibition area on the day you are sponsoring Your logo on all speaker introduction slides in the Plenary room Full page colour advertisement in the Conference Handbook (artwork to be supplied by you) One Exhibition Booth within the Exhibition (with all inclusions as set out in the Exhibition section) Opportunity to provide corporate clothing for catering staff to wear during tea and lunch breaks on the day you are sponsoring Two (2) conference registrations (complimentary registrations include one ticket to the social functions) Two (2) additional tickets to the Conference Dinner with up to two VIP table placements Conference Dinner $12,000 The key networking event that is traditionally attended by approximately 85% of conference delegates with a variety of benefits including: Verbal acknowledgment as a sponsor during the dinner Opportunity to address the delegates in a short (5 minute) presentation spot during the dinner Banners and signage (provided by you) to be displayed at the dinner Full page advertisement (mono) in the Conference Handbook (artwork to be supplied by you) One Exhibition Booth within the Exhibition (with all inclusions as set out in the Exhibition section) Opportunity to provide corporate clothing for catering staff to wear at the dinner Two (2) conference registrations (complimentary registrations include one ticket to the social functions) Four (4) additional tickets to the Conference Dinner with up to two VIP table placements Conference Satchel $10,000 Have exclusive branding of the satchel and be seen throughout the whole conference with many benefits such as: Exclusive branding of the conference satchel Half page advertisement (mono) in the Conference Handbook (artwork to be supplied by you) One conference registration (complimentary registrations include one ticket to the social functions) 4
5 Welcome Reception $8,000 Be the first sponsor of the conference and be seen at the best attended social function with benefits such as: Verbal acknowledgment as a sponsor during the welcome reception Opportunity to address the delegates in a short (5 minute) presentation spot during the welcome reception Banners/signage (provided by you) to be displayed at the welcome reception Half page advertisement (mono) in the Conference Handbook (artwork to be supplied by you) Opportunity to provide corporate clothing for catering staff to wear at the welcome reception One conference registration (complimentary registrations include one ticket to the social functions) Five additional tickets to the Welcome Reception Namebadges $4,000 Have your logo on the delegate name badges and be seen throughout the whole conference with the following great benefits: Your corporate logo to be printed on the delegate name badges Acknowledgment as a Sponsor on conference signage Acknowledgement on conference website Internet Cafe $5,000 An internet cafe area as part of the exhibition that will be branded with your company logo: Corporate banners to be displayed in the internet cafe Computer splash screen to feature your company logo and web browser home page to be set to your company home page Opportunity to provide give aways and brochures from the internet café Corporate logo to be displayed electronically at various times in the plenary meeting room Corporate logo on conference web site Acknowledgment as a sponsor on selected printed material Workshops $6,000 An opportunity to sponsor one of the conference workshops, reaching a variety of delegates with benefits such as: Acknowledgement as a major sponsor of the workshop Banners/signage (provided by you) to be displayed at the workshop Verbal acknowledgment as a sponsor during the workshop Opportunity to introduce one workshop speaker Acknowledgment as a Sponsor on conference signage Electronic acknowledgement of sponsorship displayed at various times in the meeting room Acknowledgement on conference website One conference registration (complimentary registrations include tickets to the social functions) Note: Agencies seeking to facilitate their own workshops are invited to discuss topic areas with the program committee first 5
6 Workshops Internet Cafe Namebadges Welcome Reception Conference Satchel Conference Dinner Full Day Sponsor $18000 $10000 $10000 $8000 $4000 $5000 $6000 VERBAL ACKNOWLEDGEMENT Opportunity to Introduce one Keynote/Guest Speaker during the day/function you are sponsoring Verbal Acknowledgement during sponsored day/session/ function Verbal Acknowledgement during closing session ADVERTISING AND SIGNAGE Exhibition Booth One page ful ad (colour) One page full ad (mono) One half page ad (mono) Satchel Insert Logo and link to your corporate site on Conference website Acknowledgement on Conference website Acknowledgement as sponsor on selected printed material (ie program guide) and Signage at Conference Venue Promonient badging of day/function/venue/session/ product Electronic acknowledgement of sponsorship displayed at various times in the Plenary meeting room Opportunity to provide corporate clothing for staff to wear during function/catering breaks COMPLIMENTARY ITEMS Registrations Conference Dinner Tickets 2 4 Welcome Reception Tickets 5 6
7 Other Opportunities There are a variety of other ways your organisation to demonstrate its support and commitment to the health promotion industry, and in turn the health and well being of the Australian community. In considering the environment all items must meet sustainability guidelines using recycled materials where possible. Note Pads Printed with logo and included in all delegates satchels $4,000 Supplied by sponsors and included in all delegates satchels $2,000 Pens Printed with logo and included in all delegates satchels $3,000 Supplied by sponsors and included in all delegates satchels $1,000 Conference Program Guide Full page mono ad (artwork to be supplied) $800 Half page mono ad (artwork to be supplied) $400 Satchel Inserts A4 page or similar $800 Product/sample giveaway $800 Displays Not for profit organisations display table $550 Exhibition Booth $2,750 Additional Social Functions Breakfast and lunch time activities (for example walking groups, bicycle hire, yoga classes and healthy activities that will be included in the conference program) FROM $1,000 We would be pleased to discuss any other sponsorship or advertising ideas you have that you feel may better achieve the exposure you are after. We are also happy to discuss custom packages. Please contact our appointed conference secretariat office: AHPA 20th National Conference Secretariat Conference Co-ordinators Pty Ltd PO Box 139 CALWELL ACT 2905 AUSTRALIA Phone: Fax: ahpa@confco.com.au Payment Procedure 50% deposit is required to confirm your sponsorship option with the balance due 30 days prior to the conference. Cancellation Policy All cancellations must be made in writing and will be acknowledged by post or facsimile. Notification of cancellation is to be sent to Conference Co-coordinators PO Box 139, CALWELL ACT 2905 Facsimile ahpa@confco.com.au Cancellation received prior to 23 February 2011 will incur a 25% cancellation fee, cancellations received after 23 February 2011 will be required to pay in full. 7
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