WOULD YOU LIKE TO HOST A MOTHER S DAY CLASSIC IN 2019?

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1 WOULD YOU LIKE TO HOST A MOTHER S DAY CLASSIC IN 2019?

2 MDC OVERVIEW Approximately 100,000 Australians spent their Mother s Day honouring lost loved ones and supporting those with breast cancer at the 2018 Women in Super Mother s Day Classic. In 2018 the event turned 21, and celebrated the human face of the 1 in 8 women diagnosed with breast cancer in their lifetime. Since 1998 more than 6 million people have walked all over breast cancer, we ve raised more than $33.2 million dollars, and become the biggest single donor to the National Breast Cancer Foundation brings us ever closer to our 2020 target of $40 million raised for breast cancer research. We have achieved a lot, but there is so much more to be done. The next Mother s Day Classic will be held on Sunday 12 May 2019 in all capital cities and many regional areas across Australia. For more information: visit the Mother's Day Classic website. MDC MISSION To deliver a fun and inspirational community event that celebrates those touched by breast cancer and raises awareness and funds for breast cancer research MDC GOALS Raise funds for breast cancer research To increase awareness of breast cancer within the community To celebrate the lives of people who have been touched by breast cancer Create a fun, healthy and inspiring event that the community can enjoy together on Mother s Day

3 WHERE THE MONEY GOES 20 YEARS - $33.2 MILLION RAISED Breast cancer becomes the most commonly diagnosed cancer in Australian women. FIVE YEAR SURVIVAL RATE REACHES 90% 105 MDC events held across Australia % Darwin joins in MDC becomes a national event. Darwin added, regional events hit 63. $4million donated Professor Christine Clarke receives an MDC grant and establishes the Australian Breast Cancer Tissue Bank VOLUNTEERS, 13,000 BIO- SPECIMENS, 65 PROJECTS, 20 INSTITUTIONS 2011 MDC presents Dr Karen Abberton with a Novel Concept Award, this leads to a prestigious National Health and Medical Research Grant. Her research goal is to develop and improve access to quality breast reconstruction post mastectomy. $2.1 million raised, 100,000 people, ten cities, 23 regional events Online resource Register 4 launched. For the first time the wider community can now participate and fast-track research. MDC CELEBRATES TEN YEARS WESTERN SYDNEY, CANBERRA AND PERTH ADDED $800,000 DONATED COLLABORATIVE GRANTS AT $5 MILLION Introduced to drive national and international research partnerships. 30,000 participants Brisbane, Adelaide and Hobart events added NBCF funded research finds sentinel node biopsy can save women from invasive surgery. Women in Super Mother s Day Classic established with events in Melbourne and Sydney NBCF introduces Australia s first ever National Action Plan for breast cancer research. Five-year survival rate for breast cancer is 76%. 76%

4 ORGANISING A REGIONAL EVENT The Mother s Day Classic allows you to create your own community event where everyone can get involved and play an important role in raising funds for breast cancer research. Regional events can be less formal than the capital city events and could be as simple as a walk in the park with family and friends saw 100,000 people across 77 regional areas and ten major cities taking part in an MDC walk or run on Mother s Day. Melbourne Melbourne tribute wall When deciding to host an MDC event the first questions to consider are: vdo I have support of a committee or group? vis there a venue or location available and will I need council permits or road closures? vdoes the venue have space for on-the-day entries, warm up and maybe a sausage sizzle? vwhat local businesses or groups could be involved and potentially become an event sponsor? These are a small part of what s involved when holding an MDC event, and we understand you may not have done this before, which is why a full time MDC staff member is available to assist and support you in creating a special event! Bill & Chloe Shorten See why people take part in the Mother s Day Classic Watch Now

5 EVENT SUPPORT FULL TIME MDC STAFF MEMBER Available to answer any questions you have or help with event ideas. Information on how to contact the Event Specialist in your State is at the end of this document. EVENT MANUAL This has everything you need in it to host an MDC with information regarding risk management through to event sponsorship. ONLINE RESOURCE PAGE All your event templates are available on here these range from marketing/promotion to certificates for volunteers or participants. REGIONAL HOSTCLOSED FACEBOOK GROUP This group has been set up to provide members from across the country to share experiences, ask questions or promote ideas! It is there to help assist each other run successful events and acts as a support hub for everyone leading into event day. HOST MENTOR PROGRAM This is a new initiative to link new and returning hosts together to help support and encourage each other throughout the event experience.

6 ONCE YOUR EVENT IS SIGNED UP Once you have registered your event location the following will be completed and become available to you: EVENT PAGE An event page on the MDC website will be created to list all event information for your event. Local sponsors can be advertised here and any specific event information you would like can be added. ONLINEREGISTRATION LINK An online registration link will be available on your event page. We encourage participants to register online, although paper registrations forms can be available on the day at a higher cost. MDC STOCK ORDERFORM Medallions, posters, flyers and volunteer t/shirts can be ordered. A online stock order form will be sent through for you to complete and order these items. Pink mesh banner all new regional event locations get one pink mesh banner to use on the day and keep for future events. Some other items MDC can organise for your event at a cost are; Pink Finish Line Arch, Mesh Tribute Wall etc. Although we ask events to find a sponsor to cover these items, and to order them prior to February of theevent year. FIRST AID All events with over 500 participants are required to have first aid available. MDC cover this cost and have an exclusive deal with St Johns. Smaller events can have a level two trained first aider available to ensure safety of participants should an incident occur.

7 EVENT COSTS AND SPONSORSHIP Any event has costs associated with it and we understand this, although we ask costs are kept to a minimum so more can be donated to NBCF. Regional events are encouraged to gain sponsorship from local businesses or local council (grants or sponsorship) to help with event costs. While it is acknowledged you may not be in a position to organise significant corporate financial sponsorship, local businesses may be able to donate prizes and/or giveaways, cover expenses for a sausage sizzle, jumping castle or flowers for sale this way all proceeds from sales go to breast cancer research. Sponsorship comes in many forms and you may need to be creative on how to sell it to local business to get them involved. The event manual has more idea s on how to gain sponsors and a sponsorship proposal and registration form is available to download from the resource page. Otherwise calling the national office for some tips is always welcomed. When gaining sponsorship, MDC organise the financial side of this for you by providing an invoice for payment by the sponsor, this is why we ask you to fill out the sponsor registration form and send it back to us. The funds are credited to the MDC account, allocated to your event only and to be used when required.

8 NEXT STEPS. ANSWER THE FOLLOWING QUESTIONS: 1. Do I have a group of people who can form a committee? Ø This is an important step as you will need help and support from others to put on the event. 2. What sort of event would I like to hold? Ø Walk only or include a run? We encourage regional events to only hold a walk, please contact MDC first to hold a run. Ø What length of walk/run? The most popular is a 4km and 8km, although you may choose whatever distance you wish. 3. Is there a venue available to hold the length of walk/run? Ø What sort of venue s do you have available? Local football oval, athletics track, school or local park are some options to consider. Ø Do you require a council permit or booking? Ø Does traffic management need to be organised? We encourage events to find venues where they donot need trafficmanagement as this is costly to have. Once you have taken all this information in and have an idea about what your event will involve please organise a time to speak with one of our Event Specialist to answer any other questions you may have and to go over event logistics and process to get your event registered! KEY DATES:

9 MDC NATIONAL OFFICE CONTACT DETAILS Looking to hold an event in: VIC, SA, TAS & NT please contact: Event Specialist: Emma Neely Office House: Monday Friday (9am 5pm AEST) Ph: NSW,ACT, QLD & WA please contact: Event Specialist: Megan Walker Office House: Monday Friday (9am 5pm AEST) Ph: *To be contacted outside of these hours above please organise via the provided. We look forward to having you on board with the Mother s Day Classic in 2019!