We re for all women. No exclusions, no judgement.
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- Barry Glenn
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2 We re for all women. No exclusions, no judgement. We re for women focusing on their careers, children, relationships, health, wellbeing and fitness. And we re for women interested in news, politics, pop culture, art, true crime, fashion and beauty. We re for women who want to learn, grow and be in the know, and we re for women who want a laugh, or just to escape for a moment. We're for women who are all of these things all of the time, and women who are some of these things, when she feels like it. We bring together all the information and inspiration all women need. And that s why we re uniting more Australian women than any other digital women s network.
3 We are the largest digital women s network in Australia, offering unmatched scale. 2.36m Monthly UA s Average daily UA s
4 The With Her In Mind Network unifies the strength of our leading digital women s brands A place for all women to escape the daily grind, learn about the world around them, share conversations, laugh and feel empowered. Australia s leading, trusted destination for information and advice from pre-pregnancy and beyond. We are the support network every mum needs, available at any hour of the day and night! Australia s leading destination for health and wellbeing content with real life stories, expert commentary and level-headed, balanced advice to help women feel happier and healthier every day.
5 With an intimate understanding of who she is and how to move her She is independent, open minded and hungry to know more about the world around her. She wants to be challenged, entertained and most importantly heard. I used to really care what people thought of me when I was younger, now I feel like I can just be me and it feels so much better As a mum, she s brave, selfless and always puts her families needs ahead of her own. She s seeking guidance, support and validation. I feel pressured to be the perfect mum She s active, invested in her health and wellbeing She is seeking contentment, calm and fulfilment. I love my burpees as much as I love my burgers I need to remind myself to slow down sometimes and smell the roses
6 We are for uniting women, celebrating and profiling the stories that matter Uniting women To give them a voice At the core of whimn.com.au is an enduring and powerful commitment to giving voice to women and to inspire and empower our audience. Doco 180, in partnership with Screen Australia enables talented female storytellers to bring their vision to screen. In their communities A simple idea to stop kids feeling alone at school. Partnering with You Can Sit With Me anti-bullying campaign, Kidspot are on a mission to help kids feel happier and more confident to reach out and ask for friendship. To promote healthy messages Our leading health brand, mybody+soul has partnered with Jean Hailes Women s Health Week, to help spread the word of this powerful initiative, promoting women s health in a fun-filled and highly educational event. With inspirational leaders In 2018, we re on a mission to #PressForProgess. On March 8th, International Women s Day, we launched an industry and consumer mentoring program, providing the opportunity to be mentored by some of Australia s most influential women.
7 We are for uniting brands with our audiences Awareness Building awareness through cause marketing, generating conversation through co-partnered communications (DOVE - KIDSPOT VIDEO - KIDSPOT.COM.AU) Consideration Increasing consideration and intent through captivating and engaging brand storytelling (PRINCESS CRUISES - NATIVE WHIMN.COM.AU) Preference Lifting brand preference through peer-to-peer advocacy, promoting product trial and review, amplified across the Network (COLD POWER - MUMS SAY KIDSPOT.COM.AU) Action Encouraging audience action and participation through expert led content partnerships and social promotion (YOPLAIT ZERO #HITREFRESH, MYBODY+SOUL.COM.AU)
8 If you want to talk with Australian Women, talk to us. Scale #1 largest digital women s network in Australia + Trust & Influence Unparalleled leverage of our brands and expert teams = True connection Bespoke solutions delivering meaningful and measurable outcomes
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