Warmest Regards, Anthony Robbins Chairman of the Board

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2 Dear Friend, Congratulations for taking this essential step toward creating and enjoying the health and vitality that you deserve! Of the many who talk about creating a change, you are clearly one of the few who take real action and who get to enjoy the rewards. This program contains a unique revolutionary approach that has guided tens of thousands of people to a greater state of health than they had ever imagined. If you have ever felt discouraged about your health or if you ve thought that maybe your life was too busy for you to enjoy a complete transformation, then fasten your seat belt. Just a few days from now, you will be amazed at what is possible for you. The Path to Permanent Weight Loss is a 6-day workshop in a box that consists of: 1. An introductory audio session outlining the program and the steps to set you on a path to sustainable change. You will also learn a technique that can help you deal with any bad feelings (including the feelings that drive you to eat for comfort) in literally two to three minutes. 2. Four DVDs (and companion audios) of me working one-on-one with an individual struggling with weight loss. Each of these women had been heavy for more than 15 years or even since childhood but after a single conversation, they were able for the first time to transform their bodies, losing 35, 65, 80, even 263 pounds naturally and without pills or medical intervention. These films, narrated by noted teacher of psychotherapy Cloé Madanes, not only will show you what these people did to transform themselves but also will show you how to do the same. 3. An audio session on the Urge Buster tool that will teach you how to control your cravings and condition yourself to be disgusted by unhealthy foods you once even loved. 4. One bonus DVD that features Lyndsey, who came to a seminar frustrated with two extremely physically challenged daughters who constantly demanded her attention and angry at her emotionally absent husband. This is not a film about weight loss but about the path of happiness and fulfillment, the path we all need to find to make sustainable change in our lives. 5. A workbook that summarizes what you need to know and what you need to do in order to succeed in your goals. This program is like nothing you ve seen before. You won t find the usual talk about diet, calories, nutrition or exercise. This program is about getting at something that s even deeper something that s at the very root of your health and vitality, something that controls not only your health but every area and detail of your life. It s not about being strict with yourself it s about experiencing a whole new way to live. Every one of the people in these films and the thousands of others who have succeeded through this program has tapped into this inner power that makes weight loss easy. When they get it, the pounds start melting off, even if this seemed impossible before. You will see in detail how this works. Congratulations again on making this choice, and let s get started on giving you the strong, beautiful body you deserve. Warmest Regards, Anthony Robbins Chairman of the Board

3 DISCLAIMER: The advice, routines and interactions presented in this product are solely for informational purposes and are for people of normal good health and do not constitute medical advice and are not intended to be a substitute for proper medical care provided by a physician. The authors, copyright holders, Robbins Research International, Inc., Anthony Robbins and Cloé Madanes assume no responsibility for any circumstances arising out of the use, misuse, interpretation or application of any information supplied in these products. Always consult your doctor for appropriate examinations, treatment, testing and care recommendations. Do not rely on information in these products as tools for self-diagnosis. Application of these principles may vary from person to person. Results obtained vary, and specific outcomes may not occur.

4 TABLE OF CONTENTS 1. SESSION ONE: Your Path to Progress: The Real Secret to Lasting Weight Loss SESSION TWO: Beverly: The Power of You SESSION THREE: The Urge Buster: How to Instantly Break Your Pattern and Take Back Control SESSION FOUR: Shelia: Let It Shine SESSION FIVE: Regina: Reclaiming Adventure SESSION SIX: Gulia: The Power of Purpose iii

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6 SESSION ONE: Your Path to Progress: The Real Secret to Lasting Weight Loss You are embarking on a journey that will finally stop the cycle of emotional eating and help you reclaim the body and life you really deserve. This is about getting energy back into your body. It is about freeing yourself up. It is about having more joy. You are going to find yourself in a position where you want to move, where you feel alive. Weight loss happens when you are happy. Human emotion is the most powerful force in the universe. If you learn how to align your emotions, take advantage of them and feel the experience of fulfillment, then so much of the inner pressure that makes you look for distraction disappears. Your behavior will naturally change, and so will your body. It does not mean all of your stresses are going to go away or the world is going to change. You are going to change and control your perceptions. You are going to uncover your inner conflicts. You will still have them (we all do), but they are not going to control you at the level they do now. If you are overweight, they have control over you, and if that is going to change, we have to get to the source. Why do you do the things that you do? Why do you say you want to lose weight but then eat the things you absolutely know are not good for you, or say you are going to lose weight but do not exercise? One reason is you are exhausted. You are tired from stress, from all of the things you are dealing with inside. Energy has power. If you do not have energy, it is pretty hard to be passionate, isn t it? You will not have the power for your kids, your friends and, most importantly, your spouse. So we have to rebuild energy, and it is both physiological and psychological. We have to make those mental and emotional shifts that will release that energy inside of you that has been trapped by stress or inner conflicts. 1

7 ANTHONY ROBBINS THE CRAZY EIGHT SADNESS DEPRESSION NEEDS THEY MEET ESCAPE THE CRAZY EIGHT 8 FRUSTRATION ANGER NEEDS THEY MEET CONNECTION SIGNIFICANCE VARIETY CERTAINTY Your feelings drive all of your behaviors, including your eating. Very often we have two different emotions extreme opposites that we go to when we feel frustrated, depressed, angry or sad. Please see the illustration above: we go into one emotion for a while and then gradually go down and over to the other side, and when we are on the other side, we come back around again. We go back and forth and get trapped in patterns of anger, frustration, depression and sadness. For example, we go from sadness to anger back to sadness because parts of us tend to take over at different times. When you watch the films, you are going to see these women very often reclaim a part of themselves that they had at a different stage of their life, a part of them that was strong, playful or more feminine. When you do the same and get outside this crazy eight, you are going to feel as amazing as they do. MY CRAZY EIGHT Recognizing your own crazy eight is the first step to understanding where you go under stress so you can take the right measures to change your pattern. The first emotion I go to in times of stress is: The second emotion I go to in times of stress is: 2

8 MAXIMIZE YOUR RESULTS Follow the steps below to get the most out of this program and maximize your results. IDEAL SEQUENCE Day 1: Day 2: Day 3: Listen to Session 1 audio, Your Path to Progress: The Real Secret to Lasting Weight Loss Watch the first film, Beverly: The Power of You Listen to Session 3 audio, The Urge Buster: How to Instantly Break Your Pattern and Take Back Control Days 4-6: Watch the next three films, Shelia: Let it Shine, Regina: Reclaiming Adventure, and Gulia: The Power of Purpose Day 7: BONUS Film: Lyndsey: Starting Over: How to Let Go of the Past and Celebrate Your Life Other Notes to Maximize the Program: 1. The audio sessions are designed so you can listen while you drive, clean or work out. They were created so you can listen anywhere and take advantage of NET no extra time. 2. You are going to get on the path as soon as you start this process, but when you begin watching these films, it is going to intensify. It will feel like when you go to a movie and get absorbed in the life of the characters. You feel for them, care about them and at some level unconsciously identify with them. You are going to relate to some of the women more than others, but they all have different psychologies and challenges that will affect you in their own way. 3. Listen to the audio for repetition. The first time you hear the program, you understand it. The second time you hear it, you start to feel it even more. When you do it enough times, it gets in your body and you start to do things automatically. 3

9 ANTHONY ROBBINS THREE FORCES TO CHANGE YOUR BODY The women featured in the films were not told what to do in terms of diet or exercise, and yet they all changed. There are three forces that will ultimately turn your body around. 1. Psychology/Emotion: Emotion is what starts or stops a diet and what gets you to start or stop exercising. Eighty percent of success, including weight loss, is psychology. Twenty percent is the mechanics, the how to. 2. Diet: Diet matters, but not as much as you think. Whether you do a diet or not, it is all based on emotion. You are only going to start dieting because something inside you shifts emotionally. 3. Exercise: Stop thinking exercise, and think fun movement. Emotion comes from motion. When you are happy, you tend to move. Create a ritual for yourself, and do something every day! When you start exercising, you feel so much more alive emotionally. When you feel great, you eat differently. It is a chain reaction. But what makes so many people begin to lose weight and then gain it back is the loss of motivation. For most people, their drive comes from pain, not pleasure. That is important because pain usually goes away, and then they lose their drive. If you actually linked your motivation to pleasure, you would make more progress. TWO TYPES OF MOTIVATION Pull Motivation: You are doing something because you want and desire it. Push Motivation: You or someone else is pushing you to do something. (Whenever a push happens, we tend to have some part of us that pushes back.) Linking your motivation to pain is not sustainable. Eventually it loses its power, and what was originally a compelling reason is no longer an issue. Think of it as a pressure cooker that goes through four stages. When awareness is brought to an emotion, power is brought to your life. Tara Meyer Robson 4

10 THE DISSIPATION OF DRIVE: The Pressure Cooker: Why Most People Start to Change Only to Return to the Problem Stage One: A person hits a threshold; the problem causes such a significant amount of pain that they feel pressure to take action to change it. Stage Two: As a person takes action, they make progress toward eliminating some aspect of the problem (e.g., they lose 10 of the 40 pounds), which lessens the intensity of the pain. Stage Three: When the intensity of the pain is reduced, the drive to complete the change is lessened and the motivation to completely resolve the problem is lost. Without pain to drive the person, they gradually return to their old behavior patterns. Stage Four: The person goes back to some of their old patterns, and before you know it, they are back to needing to lose 20 pounds. EXERCISE: The Pressure Cooker In the past, what has been your main motivation for weight loss? Has it been pleasure or pain? What happened? Deciding to create what you want can change the pressure cooker. You want to feel alive, be able to breathe differently and move differently. You need to find something that excites you. If you are doing it only to get out of pain, it will not last. 5