The Effectiveness of Tobacco Tax & Price Policies for Tobacco Control Frank J. Chaloupka University of Illinois at Chicago
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1 The Effectiveness of Tobacco Tax & Price Policies for Tobacco Control Frank J. Chaloupka University of Illinois at Chicago The 10 th Asia Pacific Conference on Tobacco or Health Symposium 11 Makuhari Messe, Chiba, Japan, August 20,
2 Tobacco Taxation We [] have a package of six policy measures, known as MPOWER, that can help countries implement the provisions in the Convention. All six measures have a proven ability to reduce tobacco use in any resource setting. But tobacco taxes are by far the most effective. Director General Dr. Margaret Chan, WHO 2
3 Tobacco Taxes and Tobacco Use Increases in tobacco excise taxes that increase prices result in a decline in overall tobacco use. 3
4 2010 Taiwanese Dollars per Pack Cigarette Sales, Million Sticks Taxes, Prices and Tobacco Use 47 Taiwan, , , ,000 39, , , , , ,000 Source: Euromonitor, 2011 Price (2010 Dollars) Sales (million sticks) 4
5 Tobacco Taxes and Prevalence of Tobacco Use Increases in tobacco excise taxes that increase prices reduce the prevalence of adult tobacco use. 5
6 Prevalence Price Aug 2011 dollars) Taxes, Prices and Adult Smoking Prevalence United States, $ $5.00 $ $ $3.50 $ $2.50 $ Year $1.50 Prevalence Price Source: Tax Burden on Tobacco, 2011, National Health Interview Survey, and author s calculations 6
7 Tobacco Taxes and Cessation Increases in tobacco excise taxes that increase prices induce current tobacco users to quit. 7
8 % Ever Smokers Who Have Quit 70 Cigarette Prices and Cessation US States & DC, y = x R² = Average price (in cents) Source: BRFSS, Tax Burden on Tobacco, 2010, and author s calculations
9 Tobacco Taxes and Youth Tobacco Use Increases in tobacco excise taxes that increase prices reduce the initiation and uptake of tobacco use among young people, with a greater impact on the transition to regular use. 9
10 Tobacco Taxes and Youth Tobacco Use Tobacco use among young people responds more to changes in tobacco product taxes and prices than does tobacco use among adults. 10
11 Price per pack (8/11 dollars) Smoking Prevalence Cigarette Price and Youth Smoking Prevalence United States, $ $ $ $ $ Year 6 Cigarette Price 12th grade prevalence 10th grade prevalence 8th grade prevalence Source: MTF, Tax Burden on Tobacco, 2011, and author s calculations 11
12 Tobacco Taxes and LMICs The demand for tobacco products in low-income countries is at least as responsive to price as is the demand for tobacco products in high-income countries. 12
13 Tobacco Taxes and Low- Income Populations In many countries, tobacco use among lower-income populations is more responsive to tax and price increases than is tobacco use among higher-income populations. 13
14 Who Pays & Who Benefits Source: Jha, et al, 2012
15 Tobacco Taxes and Population Health Tobacco tax increases that increase prices improve population health 15
16 Number/adult/day and death rates Price (% relative to 1980) France: smoking, tax and male lung cancer, # cigarettes/adult/day Lung cancer death rates per 100,000 (divided by four): men age Relative price Year Source: Jha, et al., in progress
17 Tobacco Tax Structure Higher and more uniform specific tobacco excise taxes result in higher tobacco product prices and increase the effectiveness of taxation policies in reducing tobacco use. 17
18 Cigarette Taxation Globally Income Group Only specific Excise System on Cigarettes Only ad valorem Both specific and ad valorem No Excise Total countries * High Upper Middle Lower Middle Low By Region AFRO AMRO EMRO EURO SEARO WPRO All Countries * Countries for which data are available; Source: WHO calculations using WHO GTCR 2009 data 18
19 Standard Deviation, Prices of Top 5 Brands Cigarette Prices & Tax Structure Source: Chaloupka, et al., forthcoming. 19
20 Tobacco Taxes and Affordability To achieve public health goals, tobacco tax and price increases need to reduce the affordability of tobacco products. 20
21 Cigarette Affordability 16 ITC Countries over Time Source: ITC Project,
22 Tobacco Taxes and Tobacco Tax Revenues Tobacco tax increases increase tobacco tax revenues. 22
23 Tobacco Taxes, Sales & Revenues WHO TaXSiM model forecasts of tax changes announced in 2012 Philippines (median est.) % change in average excise per pack % change in average price per pack % change in annual sales volume % change in annual excise revenue 201% 70% -48% 58% Senegal 57% 50% -22% 23% India (bidi cigarettes) 25% 1% -1% 5% Thailand 21% 14% -6% 12% India (white cigarettes) 20% 18% -9% 9% Fiji 10% 4% -3% 7% Papua New Guinea 10% 3% -3% 7% Bangladesh 8% 5% -2% 6% Indonesia 5% 3% -1% 4% Source: WHO
24 Tax Avoidance & Tax Evasion Tax avoidance and tax evasion reduce, but do not eliminate, the public health and revenue impact of tobacco tax increases. 24
25 Curbing Tax Evasion A coordinated set of interventions that includes international collaborations, strengthened tax administration, increased enforcement, and swift, severe penalties reduces illicit trade in tobacco products 25
26 % of contraband cigarettes in duty paid sales Total tax as % of Most Popular Brand Price Cigarette Taxes and Illegal Cigarettes, Spain Spain: Size of contraband cigarette market & total tax level on cigarette price 22.0% 17.0% 21.2% 17.7% 13.6% total tax incidence % of contraband 71.2% 71.4% 80% 77.6% 75% 70% 12.0% 71.7% 65% 7.0% 2.0% -3.0% 59.0% Source: WHO, unpublished data 2.7% % 1.0% % 55% 50% 45%
27 Tobacco Taxes and Employment Tobacco tax increases do not increase unemployment. 27
28 Conclusions Increases in tobacco taxes lead to significant reductions in tobacco use and its consequences while at the same time raising new tax revenues Simple tax structures that include regular increases in taxes beyond inflation and income growth are more effective in achieving public health and revenue objectives of tobacco taxes Arguments about economic consequences of higher tobacco taxes are either false or significantly overstated 28
29 For more information: (coming soon)
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