Laura Bond and Mike Daube. WA Tobacco Document Searching Program. Acknowledgements: Healthway, Jaimee Coombs, Victoria Van & Julia Stafford

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1 Laura Bond and Mike Daube WA Tobacco Document Searching Program Acknowledgements: Healthway, Jaimee Coombs, Victoria Van & Julia Stafford

2 (Philip Morris, 1992)

3 Identify tobacco industry concerns and responses to tobacco control initiatives in Australia over time. Tax increases Eliminating exposure to second-hand smoke Plain packaging

4 Document archives: Philip Morris Document Site Legacy Tobacco Documents Library British American Tobacco Documents Archive Keywords: Australia, Western Australia Anti smoking movement, antis Tax, tax increases, excise Environmental tobacco smoke, second-hand smoke, smoking bans Plain packaging, generic packaging Other information: Tobacco industry submissions to government Tobacco control research

5 Tobacco Products Control Amendment Bill 2008 Ending displays of tobacco products at point of sale Banning smoking in outdoor eating and drinking areas Banning smoking in cars in which children under 18 are passengers Banning smoking in children s playgrounds Banning smoking between the flags at beaches

6 Announced 25% tax increase on cigarettes, effective of 30 th April 2010 Introduction of mandatory plain packaging of cigarettes and loose leaf tobacco to be implemented July 1st, 2012 Ban on internet advertising Increased spending on media campaigns (Tackling Indigenous Smoking campaign) u

7 (Philip Morris, 1983)

8 (Tobacco Institute, 1988)

9 Unfortunately one of the adverse impacts of the high levels of tobacco excise is the increased trade in illicit tobacco. When cigarette prices rise in the legal market, sales fall partly because smokers substitute illegitimate cigarettes for legal tobacco products. Moreover the regressive nature of indirect taxes means any sudden increases in such taxes have a greater impact on those in lower socioeconomic groups, which in the case of tobacco only fuels the growth in illicit tobacco consumption among these groups. (British American Tobacco Submission to the National Preventative Health Taskforce, 2008)

10 No evidence that tax increases lead to an increase in large-scale smuggling Low-income smokers are price sensitive Price increases in Australia have reduced consumption among white and blue collar smokers (Scollo, 2008:

11 (Philip Morris, 1999)

12 (Philip Morris, 2000)

13 ITA believes that regulation on environmental tobacco smoke should be determined by sound science, with smoking polices based on cooperation, courtesy and common sense. (Imperial Tobacco Australia Submission to the National Preventative Health Taskforce, 2008) Outdoor smoking bans may lead to more smoking in the home around children. Further impact on already struggling hospitality venues. (British American Tobacco Submission to the National Preventative Health Taskforce, 2008)

14 There is no risk-free level of exposure to secondhand smoke (US Surgeon General, 2006) Self-regulation doesn t work (Schofield et al., 1993) Smoke-free legislation does not negatively impact on sales, profits or employment at restaurants, bars, hotels and gaming facilities over the long term (Luk & Ferrence, 2005) Smoking restrictions may increase business (Warner, 2000) Tobacco smoke levels outdoors are often as high as second-hand smoke levels indoors (Repace, 2008)

15

16 The primary job of the package is to create a desire to purchase and try. (Tobacco Institute, 1963)

17 (Philip Morris, 1996)

18 (British American Tobacco Submission to the National Preventative Health Taskforce, 2008) (Imperial Tobacco Submission to the National Preventative Health Taskforce, 2008)

19 Plain packaging perceived as dull, boring, cheap and reduces appeal associated with smoking Reduces smoking uptake by youth Increases cessation by youth and adult smokers Existing smokers are brand loyal and 90% DO NOT decide on brand at the point of sale (Freeman et al:

20

21

22 Learn from the tobacco industry same arguments used over time What concerns the tobacco industry is what is likely to work Use evidence and advocacy efforts to counter industry efforts and lobby government Persistence and collaboration

23 The implications of Australian antismoking activity are significant outside Australia because Australia serves as a seedbed for anti-smoking programs around the world. (Philip Morris Australia, 1992)

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