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Why pay for Continuing Education when you can get it for FREE!? Special Projects Coordinator Arizona Center for Rural Health 9/15/17 This publication was supported by the Grant Number 1U17CE002717-01, funded by the Centers for Disease Control and Prevention. Its contents are solely the responsibility of the authors and do not necessarily represent the official views of the Centers for Disease Control and Prevention or the Department of Health and Human Services.

Arizona Center for Rural Health Est. 1981, CRH serves AZ through its mission to improve the health & wellness of rural populations by housing the: 1. State Office of Rural Health 2. Rural Hospital Flexibility Program 3. Small Hospital Improvement Program 4. Western Region Public Health Training Center 5. AzCRH Navigator Consortium http://crh.arizona.edu AZ Prescription Drug Misuse & Abuse Initiative

2+ Arizonans die each day from opioid overdoses. azdhs.gov/opioids

Agree? Stand Up Disagree? Stay Seated The opioid epidemic is the fault of: Pharmaceutical Companies AGREE Healthcare Providers AGREE Law Enforcement AGREE Patients AGREE Drug Users AGREE Black Markets AGREE Parents AGREE Teachers AGREE Drug Dealers AGREE Everyone AGREE

AZ Rx Drug Misuse & Abuse Initiative Strategy 1 - Reduce illicit acquisition and diversion of prescription drugs Strategy 3 - Enhance Rx drug practice and policies in law enforcement Strategy 2 - Promote responsible prescribing and dispensing policies and practices Strategy 4 - Increase public awareness and patient education about Rx drug misuse and abuse Strategy 5 - Enhance assessment and referral to substance abuse treatment http://rethinkrxabuse.org

From Toolkit to Online Modules vlh.com/azprescribing

vlh.com/azprescribing

$150

vlh.com/azprescribing

CME Feedback This is a great learning activity for nurses as well. Allows for critical thought, assessment and participation in the care of patient. I learned that I didn't know as much as I would have thought. Excellent info, & presented in a challenging & engaging way that encouraged active participation/thinking through scenarios with relevance to practice.

vlh.com/azprescribing

http://azdhs.gov/audiences/clinicians/index.php#clinical-guidelinesand-references-rx-guidelines Click on Sample Opioid Prescribing Guideline Teaching PPT

How to reach Prescribers? 1. Target big clinics & large prescriber offices to schedule appointments. 2. Use personal relationships with your own & your children s doctors. 3. Reach out directly to the office managers at the doctor s offices. 4. Follow-up & harness relationships. Rx Toolkit Strategy 2-Reaching Out to Prescriber: rethinkrxabuse.org

How to reach Prescribers? 1. Provide prescribers with signs of prescription drug addiction in youth & adults. 2. Personalize your message to the physician s specialty & to specific geographic locations. 3. Earn the trust of physicians by providing credible info & how it can be helpful for their patients and their practice. 1. Rx Toolkit Strategy 5-Tip Sheet: rethinkrxabuse.org 2., 3. https://www.careprecise.com/marketing-to-healthcare-providers.htm

vlh.com/azprescribing

Upcoming CME s NAS CME (Live September 2017) Youth Sports Injury CME (Live October 2017) Other Ideas? 1. Administering Naloxone to reduce opioid morbidity/mortality 2. Dealing with Poly-drug Use 3. Dentist specific case

How can you help? 1. Take the CME! 2. Post the CME link to your website, https://www.vlh.com/azprescribing/ 3. Share the link on social media 4. Forward the email blurb to listservs & newsletters 5. Send Arizona Opioid Prescribing Guideline requests to Alyssa or Lacie, lacie.ampadu@azdhs.gov 6. Give your doctor the CME voucher (worth $150) Contact Alyssa Padilla, alydilla@email.arizona.edu, (520) 626-4439 for Marketing materials & social media content relevant to your county

Naloxone Webinar: September 19 th, 12-1pm http://crh.arizona.edu/calendar