A study on violation of tobacco control law in TV drama (25 September-1 October, 2015)

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A study on violation of tobacco control law in TV drama (25 September-1 October, 2015) One of the major areas of the 2013 amendment to the Smoking and Tobacco Products Usage (Control) Act, 2005 and the corresponding Rules is the comprehensive ban on tobacco advertisement, promotion and sponsorship (TAPS) that includes prohibition of depiction, display and description of tobacco use in all entertainment media including TV, radio, internet and theatre. Accordingly all kind of tobacco and smoking scene broadcasting in television is completely banned. In 25 th May, 2015 MOI also issued a letter to all TV channels to comply with the law with regard to the ban on screening of smoking scene on any program. In spite of having a strong law TV channels are still violate the law and screened smoking scene in TV drama. Environment Council Bangladesh conducted a brief study on TV drama of leading channels of Bangladesh. The objective of this study is to observe tobacco and smoking scene in different TV channels. The study also scrutinizes how strategically tobacco and smoking scene broadcasted in TV drama. Study duration was from 25 September-1 Key findings of the study Total observed channel (in Name of the observed channel Total observed drama (in Contained smoking scene (in Total screened smoking and tobacco display and description scenes (in Total duration of smoking scene Brand name of Tobacco products displayed in drama October, 2015 during the Eid ul Adha vacation. The observed channels under this study were Channel I, NTV, ATN Bangla, Masranga, Bangla vision and RTV. Total 72 dramas have been observed and total 8 out of 72 dramas contained smoking scenes. In total 50 times smoking scenes is screened and among them 22 times (Promise, 7.05 PM,27 September, 2015, NTV date, name of the channel) in one drama. 06 Channel I, NTV, RTV, Machhranga, ATN Bangla, Bangla Vision 72 8 out of 72 50 times *22 times in one drama Around 14 minutes and 38 seconds of smoking scenes 1

Following is the chart/description of smoking scene categorized according to channel Name of TV Channel Total observed Drama (in Number of drama containing Smoking scene Name of the Drama (with smoking scene) Number of Smoking and tobacco products display and description scene Length of Smoking Scene Channel I 8 0 - - - RTV 15 3 Premer Galpo 1 time 37 seconds Jomoj Four 2 times 57 seconds The Promise 22 times 4.59 minutes NTV 9 3 Dustu Cheler Dol 1 time 10 seconds Otopor Orindom 7 times 1.40 minutes kohilo Bubuner Bashor Raat 4 times 37 seconds Masranga 11 1 Ochena Megher 10 times 3.51 minutes Sondhane ATN Bangla 12 0 - - - Bangla Vision 17 1 Caught marriage 3 times 1.32 minutes Following are the description of drama which screened smoking scene 1. Name of the Drama: Premer Galpo Name of Director: Israfeel Babu & Koushik Shangkor Das Name of TV Channel: RTV Telecasting Date and Time: 25 th September, 2015, 07.10pm Total Length of the Drama: 51 min 38 sec Number of Smoking Scene: 01 Total Length of Smoking Scene: 37 seconds 2 Name of Producer/Media House: Shahriar Shakil

Screening of Smoking Scene: The main male actor of this drama is a smoker. One day, he invites his friend into his house. Between their conversations, a packet of Benson and Hedges is shown into the hand of main male actor. The cigarette packet is shown in a focused way by using close short. Smoking scene has been shown in this drama from: 36:07-36:33 minutes. 2. Name of the Drama: Jomoj four Name of Director: Azad Kalam Name of TV Channel: RTV Telecasting Date and Time: 26 th September, 2015, 07.50pm Total Length of the Drama: 53 min 27 seconds Number of Scene: 02 Total Length of Smoking Scene: 57 seconds Screening of Smoking Scene: The main male actor of this drama and his friends are going to a wedding ceremony. Both of them are smokers. Firstly the main male actor of this drama opens a packet of Gold Leaf cigarette and after this his friends also show him Benson and Hedges cigarette packet. The cigarette packet and cigarette stick shown in a focused way by using close short. Cigarette stick and packet displayed total two times in this drama from: 19:37-19:42; 19:53-20:44 minutes. 3. Name of the Drama: Dustu Cheler Dol Part- Two Name of Director: Redwan Rony Name of TV Channel: NTV Telecasting date and time: 26 th 2015, 09.55pm September, Total Length of the Drama: 20 min 06 seconds Number of Scene: 01 Total Length of Smoking Scene: 10 seconds 3 Screening of Smoking Scene: The main male actor of this drama is smoker. He and his office colleagues are going to enjoy a picnic. All of them are gossiping while they are travelling. In that time, main male

actor says that his girlfriend is fallen in love to see her stylish way of cigarette smoking. No direct smoking scene is screened in this drama rather description was given from: 05:58-06:07 minutes. 4. Name of the Drama: Otopor Orindom Kohilo Name of Director: Kamrul Hasan Name of TV Channel: NTV Telecasting Date and Time: 27 th 2015, 11.15pm September, Total Length of the Drama: 43 min 53 sec Number of Smoking Scene: 07 Total Length of Smoking Scene: 1 minute 40 sec Name of Producer/Media House: KAMS Creation Screening of Smoking Scene: The main male actor of this drama is a producer and he is a chain smoker. In this drama usually he smokes when he is stressed and in tension. He also smokes in time of heroine selection for his movie. At that time cigarette packet is also displayed on the table. Total 7 times smoking scene has been shown in this drama from: 44-53 sec; 01:01-01:01; 01:18-01:24; 07:30-08:48; 10:38-10:42; 20:17-20:23; 20:30-21:13 minutes. 4

5. Name of the Drama: Bubuner Bashor Raat Name of Director: Onimesh Aich Name of TV Channel: NTV Telecasting Date and Time: 27 th 2015, 08.05pm September, Total Length of the Drama: 42 min 59 seconds Number of Smoking Scene: 04 Total Length of Smoking Scene: 37 sec Screening of Smoking Scene: A wedding night s story is highlighted in this drama. The main male actor of this drama is not a smoker but his uncle is a chain smoker. The main female actress insists her husband to steal a cigarette from his uncle s pocket. When the bridegroom went to his uncle for stealing cigarette at that time his uncle was smoking. The Benson and Hedges cigarette packet and cigarette stick is also displayed in a focused way by using close short. Total 4 times smoking scene has been shown in this drama from: 20:36-20:49; 21:07-21:10; 22:09-22:14; 23:58-24:04 minutes. 5

6. Name of the Drama: The Promise Name of Director: Mabrur Rashid Bannah Telecasting Date and Time: 27 th September, 2015, 07.50pm Total Length of the Drama: 41 min 53 seconds Number of Smoking Scene: 22 Total Length of Smoking Scene: 4 minutes 59 sec Screening of Smoking Scene: The main male actor of this drama is an architect and he is a chain smoker. His mother, girlfriend and friends try a lot to stop this bad habit but they are failed. He smokes several times and in different places like in office premises, wedding ceremony, washroom, park, etc. The cigarette packet and cigarette stick is also displayed. Total 22 times smoking scene has been screened in this drama from: 02-07 sec; 11-36 sec; 04:12-04:15; 04:18-04:33; 04:45-05:04; 05:20-05:26; 05:42-05:49; 05:51-05:53; 06:02-06:08; 07:21-07:23; 08:34-08:52; 09:07-09:15; 09:49; 10:01; 11:05-11:14; 14:03-14:15; 15:26-15:29; 21:22-21:33; 21:39-22:18; 22:21-22:33; 23:23-23:31; 23:56-24:32; 32:31-32:50 minutes. 6

7. Name of the Drama: Caught Marriage Name of Director: Mabrur Rashid Bannah Name of TV Channel: Bangla Vision Telecasting Date and Time: 30 th September, 2015, 08.00pm Total Length of the Drama: 54 min 17 seconds Number of Smoking Scene: 3 Total Length of Scene: 1 minute 32 sec Screening of Smoking Scene: The drama is basically a love story. When the main male actor discussed some issues with his office executive director ashtray was displayed on table. Ashtray is displayed from: 37:37-38:21; 39:47-39:54; 40:09-40:47 minutes. 8. Name of the Drama: Ochena Megher Sondhane Name of Director: Koushik Shongkor Das Name of TV Channel: Masranga Total Length of the Drama: 01 hour 07 min 23 sec Number of Smoking Scene: 10 Total Length of Smoking Scene: 3 minutes 51 sec Screening of Smoking Scene: The main male actor of this drama is a chain smoker. He suffers from a serious uncured disease. He usually takes cigarette when he feels unwell. The cigarette packet of Benson and Hedges (Light), astray and cigarette stick displayed in a focused way by using close short. Total 10 times smoking scene has been screened in this drama from: 45:02-45:18; 51:50-52:10; 52:31-52:40; 52:52-52:57; 54:16-54:25; 56:35-58:26; 59:56-01:00:23; 01:08:40-01:09:03; 01:09:39-01:11:25 minutes. 7