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PSY 200 Greg Francis Lecture 15 Modal Model of Memory Atkinson & Shiffrin (196) Today we focus on the Short-term store (Short term memory) Why there is a gate at the first floor stairway in the Psych building. How is memory searched? w Sternberg hypothesized three types of searches Explore by varying the number of items in memory set (similar to visual search experiments) w measure reaction time w Sternberg (1969) (1) parallel: target item is compared to all the items in memory at the same time w the answer (yes or no) is returned after all items have been checked (1) parallel: target item is compared to all the items in memory at the same time w the answer (yes or no) is returned after all items have been checked the same for a yes response If parallel search Memory search w number of items does not matter w Yes and No responses are both flat PSY 200: Intro. to Cognitive Psychology 1

(2) serial terminating: target item is compared to each w the answer (yes or no) is returned after the target is found or all items are searched (2) serial terminating: target item is compared to each w the answer (yes or no) is returned after the target is found or all items are searched faster for a yes response If self-terminating search () serial exhaustive: target item is compared to each Go through items one-by-one until find target RT increases with set size w RT s shorter than RT s Lines have different slopes 700 600 500 400 00 200 100 0 1 2 4 5 6 w the answer (yes or no) is returned after all items are searched (regardless of whether target is found or not) If exhaustive search () serial exhaustive: target item is compared to each w the answer (yes or no) is returned after all items are searched (regardless of whether target is found or not) the same for a yes response as for a no response Go through every item and then report answer RT s increases with set size w RT increases the same as RT s Lines are parallel 700 600 500 400 00 200 100 0 1 2 4 5 6 PSY 200: Intro. to Cognitive Psychology 2

Hypothetical searches So, we have three hypothetical ways of searching STM w They predict very different patterns of reaction time as a function of memory set size Sternberg runs the experiment to see how the data comes out w You ran a version of the experiment in CogLab Sternberg s data support exhaustive search Here s the CogLab data (9 participants) = Yes = No Implications: Search of STM w 1) is serial, one item at a time» and checking each item takes approximately the same length of time» Approximately 40 milliseconds (CogLab data is a bit slower, 46 milliseconds) w 2) is exhaustive» search always goes through all items These results were a bombshell in 1969 w finer analysis of cognition than anyone expected was possible w used a thought experiment about different types of searches to generate precise testable predictions about cognition» subsequent research found that there were other types of searches that complicate the conclusions w counter-intuitive finding» why should search be exhaustive?» seems inefficient! Interpretation Exhaustive search makes sense if search of STM is done by some process that is w very efficient (can search very quickly) w dumb (doesn t bother to stop itself) w initiated by some other system (a controller) STM Controller Search memory process Controller Controlling attentional system w supervises w coordinates w starts and stops relatively independent processes e.g. w Search short term memory w Search long term memory w walking down stairs w gate in psychological sciences building w Doors PSY 200: Intro. to Cognitive Psychology

Other aspects of STM At about the same time, another study indicated important characteristics of phonological and visuo-spatial systems Brooks (196) w two types of tasks (visuo-spatial and phonological) w two types of responses (visuo-spatial and phonological) Identifies two types of systems that are relatively separate A complicated experiment Part 1: spatial mental task (diagrams) w visual imagery Separate systems w classify corners (top or bottom corner?) w yes if top or bottom w no if not top or bottom F Part 2: verbal mental task w read sentence Separate systems w categorize words (noun or not? A bird in the hand is not in the bush. Either w verbally w spatially Two response types no, yes, no, no, yes, no,... Results Measure time to finish mental task for each response type w diagrams -- pointing w sentence -- pointing w diagrams -- verbal w sentence -- verbal Results Results w when you have to respond by pointing, it is easier to work with sentence than diagram w when you have to respond verbally, it is easier to work with diagram than sentence Response task Mental task 2.2s 9.s 11.s 1.s PSY 200: Intro. to Cognitive Psychology 4

Significance The results suggest that there are two relatively separate systems w one deals with visuo-spatial and must do the pointing response and mental diagram task w one deals with verbal and must do the spoken response and the sentence task Interference These system have only limited resources and capabilities Asking a system to do two things at once (e.g., pointing and mental diagram) slows down the system Splitting responsibilities across the systems (e.g., spoken response and mental diagram) can be done quickly Visuo-spatial Visuo-spatial All together now Sternberg s study suggests the existence of a controller that tells other systems what to do Brook s study suggests separate systems that deal specifically with viso-spatial and verbal, respectively Baddley (196) put these ideas together into a model of working memory Central executive Current thought, awareness w extension of short-term memory w small capacity w rapid forgetting Processor of w not a storage device w hypothesizes mechanisms that lead to memory properties Visuospatial sketchpad Phonological loop Conclusions Sternberg s study w controller system Brook s study w separate visual and verbal systems Baddley s working memory model w Central executive w Visuo-spatial sketchpad w Phonological loop Next time Properties of phonological loop Data w phonological similarity effect w articulatory suppression w word length effect w irrelevant speech effect CogLabs on Memory span and Phonological similarity due! A problem with IQ tests. PSY 200: Intro. to Cognitive Psychology 5