In support of the Pasadena Educational Foundation

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In support of the Amplify your exposure in the communities of Altadena, Pasadena, and Sierra Madre by sponsoring this year's ROCK 4 PEF events. More than a one-day concert, ROCK 4 PEF features three months of activities leading up to the main ROCK 4 PEF Concert event, including a Battle of the Bands concert with online voting and social media opportunities. WWW.ROCK4PEF.COM

ABOUT THE ROCK 4 PEF CONCERT Event: ROCK 4 PEF A benefit event supporting educational programs that enrich the lives of public school students in Altadena, Pasadena, and Sierra Madre through the programs of the. When: Saturday, October 11, 2014 Time: 6PM-10PM Location: Farnsworth Park 568 Mt Curve Avenue Altadena, CA 91101 ROCK 4 PEF will be held at the Farnsworth Park Amphitheater in Altadena, CA. Located at the top of North Lake Avenue, the Farnsworth Park Amphitheater is a beautiful outdoor venue that offers breathtaking views of the Los Angeles skyline and the Pacific Ocean. The Amphitheater's generous bench seating is perfect for families. VIP guests are invited to enjoy the concert from the park's historic building overlooking the Amphitheater stage. Concert Lineup: Host: TBA Featured Artists: Meg Kelly Taylor Mathews Winner PEF Battle of the Bands (see next page)

ABOUT ROCK 4 PEF BATTLE OF THE BANDS ROCK 4 PEF is hosting a Battle of the Bands for Pasadena-area teen bands on Sept. 21, 2014 in Pasadena's beautiful Levitt Pavilion. Five bands will be chosen to play in the ROCK 4 PEF Battle of the Bands. Bands will be chosen to play by a combination of online voting and a specially selected judging panel. Professional musicians, music teachers, industry professionals, and special guests will judge the live Battle of the Bands competition. The winner of the Battle of the Bands will perform as the opening act of ROCK 4 PEF concert on October 11, 2014 at Farnsworth Park.

SPONSORSHIP OPPORTUNITIES PLATINUM TITLE SPONSOR $25,000 Your company name & logo featured on stage at both concerts Special stage time at both concerts Special recognition in event materials, advertising, and press Your company name & logo featured on concert web pages Spotlight articles in monthly e-newsletter Special recognition via Social Media Concert promotional banners/posters in all PUSD secondary schools VIP ticket package for ten including parking passes GOLD $ 10,000 Your company name & logo on stage at both concerts Your company name & logo listed on concert web pages Recognition in monthly e-newsletter and all social media Concert promotional banners/posters in all PUSD secondary schools VIP ticket package for six including parking passes SILVER $ 5,000 Your company name on stage at both concerts Recognition in monthly e-newsletter and all social media VIP ticket package for four BRONZE $ 2,500 VIP ticket package for two All Sponsor VIP Ticket package include: Reserved section seating, VIP reception, concert swag bag

TICKETS PACKAGES TICKET PACKAGES FANSS $ 500 VIP ticket package for four, plus special concert swag bags VIP TICKETS $100 VIP audience seating and reception FAMILY PACKS $75 General admission for 5 (2 adults 3 children) GENERAL TICKETS $20 general admission, festival seating (children under 5 free) MORE SPONSORSHIP OPPORTUNITIES FOOD TRUCK SPONSORSHIP ROCK 4 PEF CONCERT- 15% OF EVENT SALES Access to 1,000+ Pasadena-area customers Listing recognition on event program Business name and/or logo included on event t-shirt Business name and logo listed on event webpage PUMP UP THE VOLUME Got Giveaways? Interested in Advertising? Email us at pef@pasedfoundation.org Or call 626-396-3625

ABOUT THE PASADENA EDUCATIONAL FOUNDATION (PEF) The (PEF) was established in 1971 to increase community support for the public schools of Altadena, Pasadena and Sierra Madre. As a community-based nonprofit organization supporting the goals of the Pasadena Unified School District (PUSD), PEF organizes and promotes many programs and events that: - Build local support for excellence in public education. - Develop financial support from area organizations and businesses for educational programs. - Assure the maximum achievement of every student by supporting a dedicated team of teachers, parents, staff and administrators. The advocates for public education, engages the community, and develops resources to support excellent education for every Pasadena Unified School District student. The ROCK 4 PEF Benefit Concert is the first annual family-friendly rock concert that aims to further these objectives of the Foundation! 351 S. Hudson #153 Pasadena, CA 91109 www.rock4pef.com Phone: 626-396-3625

Saturday, October 11, 2014 Business Informion PLATINUM TITLE SPONSOR $25,000 Your company name & logo featured on stage at both concerts Special stage time at both concerts Special recognition in event materials, advertising and press Your company name & logo featured on concert web pages Spotlight articles in monthly e-newsletter Special recognition via Social Media Concert promotional banners/posters in all PUSD secondary schools VIP ticket package for ten including parking passes GOLD $10,000 Your company name & logo on stage at both concerts Recognition in event materials, advertising, and press Your company name & logo listed on concert web pages Recognition in monthly e-newsletter and all Social Media Concert promotional banners/ posters in all PUSD secondary schools VIP ticket package for six including parking passes Yes! We would be pleased to support the and our public schools by participating at the Sponsorship Level Enclosed is our gift in the amount of $ Business Contact Name Address Phone Email SILVER $5,000 Your company name on stage at both concerts Recognition in monthly e-newsletter and all social media VIP ticket package for four Visa /Mastercard/Amex # / / / Exp. Date (month/year) / CVV # Authorized Signature A check can also be mailed to the address below All contributions are tax deductible to the full extent of the law. BRONZE $2,500 VIP ticket package for two All Sponsor VIP Ticket Packages Include: Reserved section seating, VIP reception and concert swag bag Contact Us 351 South Hudson Avenue #153 Pasadena, CA 91101 (626) 396-3625 smorales@pasedfoundation.org www.rock4pef.com Supporting Excellence in the Public Schools of Altadena, Pasadena and Sierra Madre