Industry Prospectus 2016-2017 The Diabetes Care and Education Practice Group (DCE) is a specialty practice group of the Academy of Nutrition and Dietetics, representing over 6,000 Registered Dietitian Nutritionists (RDNs) and Dietetic Technicians Registered (DTRs) who work in the field of Medical Nutrition Therapy and Diabetes Self Management Training. Our Mission Empowering DCE members to be leaders in food, nutrition, diabetes care and prevention. Our Vision Optimizing the health of people impacted by diabetes using food, nutrition, and self-management education. Strategic Priority Areas Goal 1: The public trusts and recognizes DCE members as food, nutrition, health and diabetes experts. Goal 2: DCE members optimize the health of individuals and populations impacted by diabetes Goal 3: Membership and prospective members view DCE as vital to professional success. Sponsorship Opportunities at a Glance Projects (How many people are reached per project) Cost Publications in print - Each publication is issued three times a year. Sponsorship of an entire issue includes the company s ad or insert and logo on back cover (with no competing ads). Sent as hard copy and archived on website. On The Cutting Edge (OTCE) is a CPEU peer reviewed journal (14,000+) $18,000.00 newsflash (NF) is a non-cpeu newsletter which contains hot topics of interest to the diabetes educator (14,000+) $18,000.00 e-newsletter newsflash sent to members only as an electronic copy (14,000+) $8,000.00 Advertisement options Full page $5,000.00 Half page back cover $3,500.00 Half page interior $2,000.00 Quarter page interior $1,000.00 Insert in a non-funded newsletter 1 page can be double-sided $4,000.00 2 page can be double-sided $6,000.00 1
Sponsorship Opportunities at a Glance (continued) Web Site: www.dce.org e-blast e-updates e-handouts Educational materials and product samples distributed at meetings Webinars Projects (How many people are reached per project) Industry logo and hyperlink to your website during the fiscal year with any level of sponsorship (72,000) A dedicated email blast of information to the entire DCE membership detailing a topic or product of the sponsor s choice with link to sponsor s site. (6,500+) Sole sponsor of a monthly electronic mailings of current events of interest to DCE members (6,500+) Cost No extra charge $2,000 for 1 $3,500 for 2 $2,000.00 An announcement from the sponsor included in DCE's eupdate $1,000.00 Reproducible educational handouts authored by DCE members and posted on DCE website. (144,000/month) Production and mailing to members included $8,500.00 Production and PDF only (disseminated electronically) no insert or mailing $5,000.00 Additional for translation into a second language with PDF only (disseminated electronically) $3,000.00 One $250.00 Both $500.00 Webinars (up to 1,000 participants live and recorded for on demand viewing by all members) $5,000.00 s Publications $3,000.00 Networking Opportunities for DCE Leadership Meetings: Spring - Mid Year Leadership Retreat Fall - Academy's Food & Nutrition Conference & Expo (FNCE ) Legislative Activity $2,000.00 Distinguished Service (DSA) $5,000.00 Diabetes Educator of the Year (DEY ) $3,000.00 Educational Stipends s 5 @ $650 = $3,250 Speaker Stipends s 6 @ $500 = $3,000 Reception (30) $1,500.00 Breakfast Plated (30) $1,500.00 Breakfast - Continental (30) $1,000.00 Lunch (30) $2,000.00 Dinner (30) $3,500.00 Breaks (30) $500.00 Business Suite to include one hospitality event with signage (50) $5,000.00 Academy's Food & Nutrition Conference & Expo (FNCE ) Professional Group Discussion access to Executive Committee at a meal for one hour (15-30) FNCE Joint DCE/WM ( Weight Management DPG) Membership Reception (300) $2,000 (in addition to meal $8,000 per sponsor FNCE Membership Breakfast (200-300) $6,000.00 FNCE s and Industry Recognition Breakfast (100) $4,000.00 Levels of Sponsors Platinum $25, 000.00 and over Gold 15,000-24,999.00 Silver 5,000-14,999.00 Bronze 4,999.00 and under All sponsors are recognized in the DCE Annual Report and at the Annual Membership Meeting and s Celebration and hyperlinked on our DCE Web site: www.dce.org 2
SPONSORSHIP OPPORTUNITIES MEMBER COMMUNICATIONS: Professional Publications: On the Cutting Edge (OTCE-continuing education newsletter) and newsflash (membership newsletter) Rated by DCE members as the #1 member benefit 3 issues per year of each newsletter 6 total Publication Sponsorship Opportunities: (Hard copy and online posting) Inclusion of one full page ad or a loose insert which may be one or two pages, single or double sided, reproducible and limited to 4 pages in length (Industry supplies insert to DCE printer after approval from the Academy) Logo placement on the mailing page back cover Sponsor logo hyperlinked to sponsor website for one year after publication Please note: If publication if not totally funded, there may be other industry ads included. See advertisement options. DCE Web Site (dce.org): DCE maintains a state of the art Web site for members to access resources, CPEU credits, and network with other members. Quick links include: s & Stipends CPEU Assessment Center Current Research, Innovations and Technology Leadership Directory Archived Communications Upcoming and Previously Recorded Webinars Social Media: DCE posts the sponsors information on products and events via our Facebook, Pinterest, Twitter and the DCE EML. e-update: Brief, electronic messages to all members monthly to inform them of breaking news, upcoming events, and leadership opportunities. Sponsors may link to their event information and/or resources via a Sponsored by logo and hyperlink content placed in the electronic mailing. Sponsor my purchase entire e-update or choose to only make an announcement in the DCE eupdate. If the later, other sponsor announcements may also appear. E-Updates are housed on the DCE website for one year. e-blast: A dedicated e-blast of information to all DCE members detailing a topic or product of the sponsor s choice. Sponsor may link to their event information and/or resources. e-handouts: Reproducible educational handouts - One-page, double-sided handouts to be used in client education. Education materials or product sample distribution: Education materials and product samples distributed to members at DCE meetings: Leadership Retreat, FNCE Executive Committee, FNCE Membership Meeting. Distribution of selected items to 20-30 DCE leaders or up to 200 members at FNCE. Shipping to meeting destination is at sponsor s expense. Webinars: DCE s professional development team offers one to two hour webinars to aid our members in staying current with the prevention and treatment of pre-diabetes and diabetes and its complications. Three to six webinars are offered throughout the year featuring experts on a variety of diabetes related topics, recorded and made available for member viewing for up to one full year. Each event attracts up to 1,000 participants and is complimentary to all DCE members. A nominal fee is charged for non-members. 3
AWARDS AND HONORS Presented at the DCE Celebration at FNCE AWARD AMOUNT RECOGNITION Publications Legislative Activity Distinguished Service Diabetes Educator of the Year Educational Stipend s Speaker Stipend s $3,000 Recognize a DCE member who has published a research article demonstrating the effectiveness of diabetes medical nutrition therapy (MNT) or a review article related to diabetes MNT. $2,000 One scholarship to attend Public Policy Workshop. ed to encourage, increase and promote legislative activity by DCE membership. presented at the Academy s Public Policy Workshop, Washington DC, 2014. $5,000 ed to recognize an individual who has demonstrated leadership and service as a member of DCE and who has worked toward the promotion of dietetics professionals involved in diabetes care and the diabetes community. $3,000 ed to recognize an individual who has made significant contributions to the practice of diabetes education and medical nutrition therapy, as well as demonstrated the integration of food and the culinary experience into educational teaching methods. $3,250 Five $650 stipends are awarded by random drawing to assist five DCE members in attending an educational program related to pre-diabetes, diabetes education or treatment. $3,000 Six $500 stipends are awarded to support the availability of diabetes-related nutrition education opportunities nationally and internationally. This award encourages presentations in under-served communities, and provides support to organizations for qualified DCE members to present diabetes medical nutrition therapy topics at educational meetings. This award showcases DCE members. 4
NETWORKING EVENTS Sponsors will enhance their visibility to DCE members based on the event selected. Some benefits and opportunities may include: e - Blast to full membership publicizing the event Recognition from the podium for your sponsorship and an opportunity to address members Recognition on signage at the conference event room Opportunity to network with targeted professionals Acknowledgement in newsletters, Annual Report, and Web site Professional Group Discussion Reach key thought leaders and influencers of the 6,000+ DCE members face-to-face, to identify attitudes, perceptions and trends of diabetes related topics that will impact your industry. DCE Leadership Meetings at mid-year retreat or at FNCE - Meal Sponsorship Sponsorship of the food functions at meetings provides your company the opportunity to network and present your message to DCE leaders. Executive Committee Suite Sponsorship Sponsorship of a DCE suite for leadership meetings includes your product display, signage in the suite with a 15-20 minute presentation to key thought leaders and influencers at one hospitality event during the meeting. Membership meeting/s/industry Recognition Breakfast This FNCE event is for all members. In addition to our annual meeting it will recognize and honor DCE award recipients, DCE volunteers and our industry sponsors. Attendees will include DCE leadership, Academy staff partners, industry sponsors, other invited guests such as DCE spotlight speaker, students and invited guests of DCE members. How to reach DCE: Diabetes Care and Education (DCE) Dietetics Practice Group of the Academy of Nutrition and Dietetics 120 S. Riverside Plaza, Suite 2000 Chicago, IL 60606 Betty Krauss, RD, CDE Chair Elect 2014-2015 Chair 2015-2016 Past Chair/Industry Relations Chair 2016-2017 bkmda@aol.com (616) 633-5928 Linda Flanagan Vahl Administrative Manager Voice: (312) 899-4725 Fax: (312) 899-5334 lflanagan@eatright.org www.eatright.org Susan Yake, RDN, CDE, CLT, CD Chair Elect 2015-2016 Chair 2016-2017 Past Chair/Industry Relations Chair 2017-2018 sjyake@wavecable.com (360) 990-4473 Liz Quintana,, EdD, RD, LD, CDE Chair Elect 2016-2017 Chair 2017-2018 Past Chair/Industry Relations Chair 2018-2019 liz.quintana.rdcde@gmail.com (505) 977-3709 Revised 060216 5