New Zealand Government Oversight of Halal Certification of Animal Products Exported from New Zealand Auckland University Asia Dialogue July 2012 Kathy Lloyd Market Access Counsellor www.mpi.govt.nz
New Zealand a Food Producing Nation New Zealand s past and future economic success, and our reputation, are built on the production and export of safe food, driven by the primary agriculture sector. Agriculture exports $18 billion in food exports one quarter of New Zealand s GDP Food sector 35% of workforce
Market Access is Important! Maintaining access to export markets is vital, not only with our traditional markets in Europe, the UK and US, but also our emerging markets in the Indian subcontinent, the Middle East and the ASEAN region. NZ dairy 30% of global dairy exports NZ meat 8% of global beef trade, 50% of global sheep meat trade Seafood, animal feed materials, hides and skins, plants and plant products, bee products.
Ministry for Primary Industries (MPI)..update.. MPI: Ministry of Agriculture and Forestry, New Zealand Food Safety Authority Ministry of Fisheries agriculture, horticulture, aquaculture, fisheries, forestry and food sectors protection of our primary industries from biological risk. MPI advises Government across all aspects of the primary industries, food production and associated trade issues.
MPI Strategy Growing & Protecting NZ culture of partnership with primary sectors, enabling them to achieve success and grow the economy. Market Assurances Directorate Maximising export opportunities through facilitating access to markets Emerging markets Working with overseas counterparts Trade barriers
Opportunities & Challenges for New Zealand Increased demand: meat, seafood, dairy Challenges: size, distance, trade barriers Growth envisaged through value-added products, value chain coordination Relative importance of markets, and priorities changing to ensuring exporters can take advantage of opportunities for new products and in new markets
MPI Market Access Strategy Assurances that support economic growth and open up new markets. Rules-based trade and WTO SPS Agreement Bilateral and multilateral tools to facilitate trade, eg SPS Chapters in Free Trade Agreements, a Sanitary Agreement with the EU, and technical cooperation arrangements and submissions.
MPI Halal Market Access Strategy Over 90% of red meat produced in New Zealand is exported, and virtually all of this is halal slaughtered in export-approved slaughterhouses Global trends Muslim demographics Changing consumer behaviours Emerging markets Halal certification and standardisation
Where Muslims Live Potential Top Halal Markets for NZ Meat 20% 15% 0% 2% 63% Asia Pacific Middle East and North Africa Sub Saharan Africa Europe Americas Asia/Pacific Middle East North Africa Europe Indonesia, India, China, Malaysia, Thailand, Philippines, Sri Lanka. Saudi Arabia, UAE, Iran, Egypt, Algeria, Nigeria Germany, France, Netherlands
Ten Top Muslim Markets for NZ Halal Exports ASIA Indonesia, China, Malaysia, Thailand, Philippines, India, Sri Lanka Middle East Saudi Arabia, UAE, Egypt Europe France, Germany, Netherlands
MPI Halal Market Access Strategy We expect demand in halal food to grow Halal standards IHIA, GSO, Malaysia, Indonesia New Zealand s reputation as a trusted supplier of safe food needs to incorporate halal assurances Meat and meat products; animal slaughter; processed food and dairy products; food ingredients; certification; transport and logistics.
MPI Halal Market Access Strategy Potentially NZ$2.85 billion in meat and dairy exports at risk of restrictions based on halal $600 million meat and dairy exports to Indonesia $30 - $50 million revenue from red meat exports to Malaysia lost per annum 2005-2011 due to halal issues
MPI Halal Market Access Strategy MPI (formerly NZFSA) is New Zealand s competent authority for food safety regulation MPI has international credibility and expertise in Risk Management Systems Identification, Traceability and Segregation Systems Controls on Non-Conforming Products Export Official Assurance (Certification) Systems Electronic Export Health Certification overseas market access requirements
MPI Regulatory Model Animal Products Consumers Industry Accredited Verifiers Regulator Truthfully labeled, safe and wholesome food Meet standards using Risk Based Management Plans Independent Audit of how govt requirements are met Set standards for consumer protection Provide assurance(s)
Regulatory Model Components HACCP Principles Risk Management Programmes Competency Standards for individuals & agencies performing critical functions Third party independent agencies Export controls MPI verification and official export certification
MPI Regulatory Controls on Exports.1 Risk Management Programmes Regulated Control Schemes Identification & segregation of non-conforming products Identification, official control and disposition of noncomplying product where required by importing country, including removal from food chain if necessary
MPI Regulatory Controls on Exports. 2 Official assurance safeguards protecting New Zealand s credibility: Exporter registration Official export certificates (E-cert)
MPI Oversight of Halal Certification Consultation with NZ meat and dairy industries, wider government, halal certifiers and Islamic organisations, Islamic food scientists, training providers and Islamic scholars in NZ Research on importing country halal requirements and standards Engagement with international halal bodies and religious authorities Halal export notice issued in 2010
MPI Approvals & Requirements on Organisations & Personnel Slaughterhouses to be approved by MPI and operate under documented halal programmes approved by an AHO halal organisations (AHOs) performing certification & audit to be approved by MPI and accredited to ISO17020 Competency standards for AHO halal certifiers, personnel approving programmes and assessing businesses
MPI Requirements for Approved Halal Organisations (AHOs) ISO17020 Accreditation Training programmes for personnel approving programmes, assessing businesses and certifying product NZQA competency standards in auditing and certification of halal meat production Approval/acceptance by: Importing country national Islamic authority NZ mosque NZ Halal Standards Advisory Council MPI fit and proper person Audit by MPI
Halal Slaughter Persons Competency Criteria NZ Qualifications Authority halal module standards Industry training organisations with Islamic tutors MPI register of competent halal slaughter persons AHO ongoing assessment of suitability NZ animal welfare law applies
Halal Certification into the Future NZ government is building a replacement information system - Joint Border Management System (JBMS) to meet our current and future border management needs. First stage currently underway - Trade Single Window is one element of this. Electronic certification and collection of data Electronic halal export certificate
Halal Standards Advisory Council Focal point for high level consultation Leadership, analysis and advice on halal issues Contribute to development of effective, sustainable standards and risk-mitigating strategies that place the New Zealand animal products export systems at the forefront of international best halal practice
What Does This Mean for Importing Country? MPI is competent authority to negotiate halal standards to apply in NZ, where there are halal requirements for access into overseas markets. Robust framework for competency and ongoing performance of organisations and personnel involved in production of halal meat and meat products NZ ongoing commitment to engage with overseas religious authorities on matters related to halal standards NZ halal products continue to be safe and suitable for intended purpose trust and confidence
Thank you