2012-2017 Iowa Cancer Plan Iowa Cancer Consortium July 2011-June 2012 A Year in Review Organizational Members Cedar County State Health Registry of Iowa...working together to conquer cancer.
Working together to conquer cancer. Suppor t The Iowa Cancer Consor tium (ICC) is a partnership of individuals and organizations working to reduce the burden of cancer in Iowa. In January, 2012, the ICC and its partners released the 2012-2017 Iowa Cancer Plan, which provides direction for the work being done to address cancer in Iowa. The plan includes four broad goals focusing on cancer prevention, screening, treatment, and quality of life. Woven throughout the document are six over-arching issues: collaboration, disparities, workforce, policy and systems change, research, and evaluation. This report outlines some of the work done by the ICC and its partners to address these goals and over-arching issues during grantyear 2012 (July 1, 2011-June 30, 2012). Individuals in each of Iowa s 99 counties were reached by the work of the ICC. Iowa Department of Public Health funding Includes state-appropriated funds, and funds from the Centers for Disease Control & Prevention (CDC). Outside grants and contracts TOTAL FUNDING $277,322 $255,374 $532,696 Members and volunteers contributed 2,216 in-kind hours for ICC activities. Iowans contributed $111,101 worth of time, space, and event sponsorship. The annual Iowa Cancer Summit Iowa s only multidisciplinary comprehensive cancer control conference featured national and local speakers, and allowed Iowans to network and exchange best practices for improved cancer control in our state. www.canceriowa.org/iowacancersummit.aspx The ICC received 18 funding proposals for Iowa Cancer Plan implementation projects. Eight projects were funded in communities across the state, and focused on issues including community mentoring for improved worksite health, making Iowans aware of the dangers of radon, increasing screening rates in primary care clinics, sun safety education, and increasing patients quality of life by increasing knowledge of health educators. www.canceriowa.org/cancerplanimplementationgrants.aspx An interactive online Cancer Plan tool was launched, enabling Iowans to share comprehensive cancer control projects from across the state. www.canceriowa.org/iowacancerplan.aspx Outreach forums in Sioux City, Ottumwa, Cedar Rapids, and Waterloo provided conversations between the ICC and Iowa s community members about local cancer issues and access to resources. Iowa s resource for cancer information, www.canceriowa.org, received 14,615 visits, 8,935 of which were unique. Information available to Iowans on the site included county-by-county resources, cancer information, opportunities for collaboration, and information about sources of funding and training. ICC staff distributed an electronic newsletter to more than 500 individuals each month, featuring ICC activities, comprehensive cancer control resources, and local and national cancer news and funding opportunities. The ICC provided partial support for the State Health Registry of Iowa s online data tool, which was accessed 3,284 times. www.public-health.uiowa.edu/shri/ The ICC partnered with the American Cancer Society s Cancer Action Network to provide two webinars on the Affordable Care Act. 1 2 Highlights
Goal 1: Prevention Twenty-three people attended a Body & Soul training provided by the ICC, Iowa Department of Public Health, Mercy Cancer Center in Des Moines, and other partners. The training taught participants to implement the evidence-based program, which encourages increased fruit and vegetable consumption for African Americans in their own faith-based organizations. Grants were provided to four churches to help implement Body & Soul. The Iowa Radon Coalition grew to more than 60 members representing more than 30 organizations, and continues as a leading advocate for radon awareness and action. Iowa Radon Coalition members Dr. Bill Field and Gail Orcutt were featured on NBC s TODAY show in February 2012. Dr. Field and Gail Orcutt made the case for radon testing and mitigation in Iowa s schools. The Today show feature led to local media coverage across the state, raising awareness of radon in Iowa. ICC funding recipient Gail Orcutt and Southeast Polk High School teachers developed radon education lesson plans for 347 students. As part of the curriculum, students took home 320 radon test kits, which revealed that 72% of their homes had dangerously elevated radon levels. A sun-safety project funded by the ICC and led by Mercy Hall- Perrine Cancer Center in Cedar Rapids enabled 992 health fair participants to have their skin analyzed by a skin scope for sun damage. In addition, 120 lifeguards received sun-safety training; 1,150 children received sunscreen and sun-safety material at swimming lessons; and 4,552 Iowans received sun-safety education by attending health fairs and community events. Six minor-league baseball teams, the ICC, the Iowa Department of Public Health, and other organizations partnered for Sun Safety at the Ballpark, providing sunscreen and sun-safety education in Iowa and Nebraska ballparks. www.canceriowa.org/sunsafetyminorleaguebaseball.aspx. The Community and Worksite Mentoring project helped Iowans take steps to better nutrition and more active lifestyles through a community nutrition and physical activity webinar and a Healthy Iowa Worksite Conference. Joan Cleary from the Minnesota Community Health Worker Alliance presented a webinar to Iowa s public health professionals, community educators, health care workers, and others, about the importance of community health workers and how to support them within Iowa. A radon-focused physician-education video called Breathing Easier was released. The video received 1,116 views on YouTube. An accompanying informational website received 781 unique views. The video and website educate physicians about the importance of encouraging patients to test their homes for radon, and to follow up with the results. www.breathingeasier.info The ICC collaborated with the Iowa Air Coalition, the Iowa Radon Coalition, and Holden Comprehensive Cancer Center s Cancer Information Service to educate Iowans on the dangers of radon. Partners distributed radon kits to 1,000 Iowans at the Iowa State Fair. Of those, 370 kits were returned and analyzed. Results showed an average level higher than the Environmental Protection Agency s take-action level. 3 4
Goal 2: Early Detection To find out why about 25% of Iowa women age 40 and over haven t gotten a mammogram in the past two years, the ICC teamed up with the American Cancer Society and other partners to launch Mammotives, an interactive social media campaign. A total of 2,897 blog views occurred with 76 comments left on the Mammotives blog. The project helped increase understanding of why women do or do not get screened for breast cancer. www.mammotives.org Fifty-seven women received mammograms, and more than 120 received education about cancer prevention, breast health, and recommended breast cancer screening guidelines at the Iowa Correctional Institute for Women in Mitchellville through the Mitchellville Screening Project. The ICC provided funding to develop a training program for an existing evidence-based toolkit for increasing colorectal cancer screening rates in Iowa s primary care clinics. Seventy-eight people attended a Breast Health Summit for African American women in Cedar Rapids. These community members learned about lifestyle changes they could make to help reduce their risk of cancer, and learned about the importance of cancer screening. The Breast Health Summit was organized in partnership with many local and statewide collaborators. The Iowa Affiliate of Susan G. Komen provided the majority of the funding. Seventy-nine health educators attended an educational forum to learn to identify and use resources that would positively enhance the quality of life of Iowans affected by a cancer diagnosis. The ICC, Iowa Department of Public Health s Office of Minority & Multicultural Health, and the Northern Plains Comprehensive Cancer Control Program trained 15 individuals how to create and sustain Native-American-specific cancer support groups in their native communities. The training resulted in a Native American Cancer Suppor t Coalition, which plans to meet twice a year. The ICC received an award for Outstanding Community Par tner from the Partnership for Better Health in January 2012. Then ICC Executive Director Sara Comstock received the 2011 Iowa Nonprofit Board/Staff Leadership Award at the Iowa Nonprofit Summit in Ames on November 16, 2011. Goal 4: Quality of Life Recognition Goal 3: Treatment A group of ICC members hosted a leadership event for cancer centers accredited by the Commission on Cancer to network and learn about the new Commission on Cancer standards addressing quality of care in Iowa. Clinical trial coordinators in Iowa attended a networking event at the Iowa Cancer Summit to share best practices on facilitating and increasing clinical trial enrollment. Educational materials were developed and distributed for Cancer Clinical Trials Awareness Month (April). www.canceriowa.org/cancerclinicaltrialsawarenessmonth.aspx. 5 6 www.canceriowa.org/membership.aspx Join
2012-2017 Iowa Cancer Plan Iowa Cancer Consortium www.canceriowa.org/iowacancerplan.aspx www.canceriowa.org 100 MTP4, Iowa City, IA 52242 (319) 335-8114 (800) 237-1225 Fax: (319) 335-4072