New York City NEDA Walk Sunday, October 5, 2014

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New York City NEDA Walk Sunday, October 5, 2014 Sponsorship Opportunities National Eating Disorders Association 165 W 46 th Street, Suite 402 New York, NY 10036 T: (212) 575-6200 F: (212) 575-1650 walks@nationaleatingdisorders.org 501(c)(3); Tax ID #: 13-3444882

Dear Sponsor, We are excited to present to you the 2014 Sponsorship Packet for the 6 th Annual New York City NEDA Walk! Your company is invited to participate in an excellent outreach and communications opportunity by sponsoring one of the largest walks in one of the largest metropolitan areas of the United States. Why your participation is important: With 1 in 10 women being affected by an eating disorder there is no doubt that eating disorders are a factor within the workplace. The NEDA Helpline connects thousands of people to help, treatment and resources. The NEDA Conference brings together families and experts and provides an opportunity to learn and take back knowledge to local communities around the country. The Solutions Through Advocacy & Reform (STAR) Program advocates for prevention, funding for research, and access to care at the state and federal level. NEDA Navigators act as personalized guides through recovery. The Parents, Friends, & Family (PFN) Network connects, informs, and supports families of those who struggle. NEDAwareness Week educates millions on signs and symptoms for early detection and intervention. Did you Know? If you have any questions or concerns, please contact me at jsteinberg@myneda.org. Thank you in advance for your consideration in becoming a part of the effort in the fight against eating disorders! Sincerely, Over 1,400 people from the tri-state area registered for the 2013 NYC NEDA Walk Over 14,000 postcards are being sent to participants in the tristate area Last year, our website had over 1 million unique visitors Julie Steinberg National Walk Manager National Eating Disorders Association

Did You Know? In the United States, 20 million women and 10 million men suffer from a clinically significant eating disorder at some time in their life Dieting & body dissatisfaction are among the greatest risk factors for developing eating disorders Children as young as 7 years old are now being affected Eating disorders don t discriminate. They affect non-hispanic whites, Hispanics, African-Americans and Asians at similar rates, and in addition can begin as early as seven and last into mid-life and beyond NEDA Offers National Helpline, responding to thousands of calls per year National Eating Disorders Awareness Week, engaging volunteers across the nation to organize events and distribute awareness literature Proud2Bme, an online community for teens promoting a positive body image An Annual Conference for Families and Professionals NEDA Navigator Program, providing support and information people to people NEDA Solutions Through Advocacy & Reform (STAR) Program, providing legislative advocacy for improved access to care resources for those affected Parent, Family & Friends Network providing community support, education and volunteer opportunities Media Watchdog Program, promoting healthy body image in the media Toolkits for Parents, Educators and Coaches The Online Eating Disorders Screening tool, in partnership with Screening for Mental Health, Inc. (SMH), provides people with the option to take a free, anonymous self-assessment to gauge their risk of an eating disorder Feeding Hope Fund, raising restricted funds and awarding grants to qualified clinical researchers and experts Click to Chat allows individuals to speak with a live, trained Helpline volunteer in a convenient and anonymous way

Presenting - $25,000 Sponsorship Levels & Benefits Co-branding opportunity that gives your company maximum visibility and exposure Speaking opportunity during the opening ceremonies of the NYC NEDA Walk o Placed with the NYC NEDA Walk logo o Included on NYC NEDA Walk point of purchase displays, circulated throughout the city o Featured on NYC NEDA Walk poster and distributed throughout the city o Highlighted on main NYC NEDA Walk banner displayed on the stage o Included on participant t-shirts o Presented on all signage at the walk Company Web Link and Logo o Featured on the NEDA Walk website o Presented with all NYC NEDA Walk emails o Included with all NEDA social media platforms (Facebook & Twitter) for the NYC NEDA Walk Premium exhibitor space at the walk Additional benefits can be considered Premier - $10,000 Premium recognition and exposure on select walk promotional materials o Placed with the NYC NEDA Walk logo o Included on NYC NEDA Walk point of purchase displays, circulated throughout the city o Featured on NYC NEDA Walk poster and distributed throughout the city o Highlighted on main NYC NEDA Walk banner displayed on the stage o Included on participant t-shirts o Presented on all signage at the walk Company Web Link and Logo o Featured on the NEDA Walk website o Presented with all NYC NEDA Walk emails

o Included with all NEDA social media platforms (Facebook & Twitter) for the NYC NEDA Walk Premium exhibitor space at the walk Advocate - $5,000 o Included on NYC NEDA Walk promotional poster, distributed throughout the city o Displayed on NYC NEDA Walk point of purchase display, dispersed throughout the city o Placed on all email communications about the walk o Included on t-shirts o Presented on walk website An exhibitor table at the walk Benefactor- $2,500 o Displayed on promotional poster o Presented with all email communications about the walk o Included on t-shirts o Placed on walk website An exhibitor table at the walk Contributor - $1,000 Company logo o Included on t-shirts o Placed walk website An exhibitor table at the walk Supporter - $500 Company logo on walk website An exhibitor table Friend - $250 An exhibitor table Commitment Deadlines To Receive Full Sponsorship Benefits Exhibitor Table: Week Before The Walk Logo on Website: Week Before The Walk Logo on T-shirts: 4 Weeks Before The Walk Printed Promotional Materials: 4 Months Before The Walk Optimal

NEDA Walk Sponsorship Form NYC NEDA Walk Sponsorship Amount: Presenting - $25,000 Premier - $10,000 Advocate - $5,000 Benefactor - $2,500 Contributor - $1,000 Supporter - $500 Friend - $250 Check: Credit Card: Visa/Mastercard/Amex (Circle One) Name on Credit Card Credit Card Number: Credit Card Expiration Date: Credit Card Security Code (CVV): Signature: Company Information Company Name: Company Address: City: State: Zip: Company Contact and Title: Contact Phone Number: Contact Email Address: THANK YOU FOR YOUR CONTRIBUTION! Please make checks payable to NEDA or National Eating Disorders Association. Mail this form and your donation to: National Eating Disorders Association 165 W 46 th Street, Suite 402 New York, NY 10036 *The National Eating Disorders Association is a 501(c)(3) not-for-profit organization Federal Tax ID#: 13-3444882. Your contribution is tax-deductible to the full extent of the law. Please consult your tax advisor and/or IRS Publications to verify deductibility.

NYC NEDA Walk In-Kind Contribution Form Donated Item(s) Name & Description: Fair Market Value Each: $ # Contributed: Total Value: $ Donor Name (and Business if relevant): Address: City: State: Zip: Contact Person (if different): Phone Number: Email Address: THANK YOU FOR YOUR CONTRIBUTION! Please arrange for all in-kind donations to be picked up by your local Walk Coordinator at least one week before the walk date. *The National Eating Disorders Association is a 501(c)(3) not-for-profit organization Federal Tax ID#: 13-3444882. Your contribution is tax-deductible to the full extent of the law. Please consult your tax advisor and/or IRS Publications to verify deductibility.