1. Age Range 14-25 2. Communities / South Sonoma County communities of Petaluma, Cotati & Rohnert Park, & Sonoma State Populations of Focus University 3. CP Members Sonoma County Health Services, Prevention & Planning Division, Cotati PD, Cotati Planning Director, Petaluma City SD, Petaluma PD, Petaluma Parks & Rec, Petaluma Health Care District, Rohnert Park Public Safety Dept (PD & FD), Sonoma County Adult & Youth Development (SCAYD), Healthy Communities Consortium (HC2), Sonoma State University (SSU) Vice- President of Student Affairs, SSU Student Life, Community residents 4. Phase 1 CP Activities 1. Initial convening of partners in February 2005 2. Early meeting activities to increase group readiness: Presented project plan overview Presented environmental strategies overview Discussed data collection needs 3. Staff and consultants created data profile: identified data gaps, directed qualitative data inquiry 4. SCCP formed workgroups for data collection: Law Enforcement, Youth, Rohnert Park, Cotati, Petaluma 5. Data collection & analysis, with help from local evaluators & PIRE 6. Each community identified and prioritized own problems 7. SCCP members selected evidence-based strategies to address problems 5. Phase 2 CP Activities 1. Develop 2 SCCP Regional Work Groups (RWG) to move Implementation Work Plans forward in the 3 communities: Petaluma RWG Cotati Rohnert Park Sonoma State University RWG 2. Participate in training necessary to implement policy strategies; 3. Create smaller strategy-based sub-workgroups to develop and implement action plans for each of the selected strategies; 4. Participate in all stages of implementation action plan; 5. Perform outreach to recruit additional SCCP and RWG members. 6. Data Sources Law Enforcement: City of Cotati alcohol & other drug-related arrests (2003-4) City of Rohnert Park alcohol related crimes (2003-4) Summary of alcohol-related dispatch calls to Petaluma, Rohnert Park, & Cotati Police Departments (Jan 2003-Jan 2005) 1
ABC licensee violations City of Cotati (1999-2004) ABC licensee violations Cities of Rohnert Park & Petaluma (1995-2005) Arrests made at ABC licensee locations Cities of Rohnert Park, Cotati, & Petaluma (2003-4) DUI citations & locations of last drink Cities of Rohnert Park, Cotati, & Petaluma (2003-4) Qualitative data on high-risk environments from Rohnert Park Public Safety & Petaluma Police Department Adult focus groups - Downtown Petaluma neighborhood focus group, Petaluma hotel & retail focus group, & Cotati residents of Frog Pond C-Housing Alcohol Availability: 2004 daily licenses, licensees, locations 2005 ABC licenses: total number & types Exterior outlet surveys: Cities of Rohnert Park, Cotati, & Petaluma Interior outlet surveys: Cities of Rohnert Park, Cotati, & Petaluma Data Profile: identifying the number/density of alcohol outlets Youth/Young Adult focus groups Student Surveys: Rancho Cotati High School Sonoma State University CORE Alcohol & Drug Survey, 2002 Context of Drinking Sonoma State University student surveys 2003 California Healthy Kids Survey Cotati-Rohnert Park Unified School District & Petaluma City School Districts district-wide & by school Policies: Party ordinance staff report: Rohnert Park Department of Public Safety (2004) City of Cotati Police Department: loud party service fee (administrative policy) City of Cotati Parks & Recreation regulations governing alcohol consumption/sales (Sec. 9.36.100) City of Rohnert Park Municipal Code regarding use permits in various zoning districts (Title 17) City of Cotati Municipal Code Alcohol beverage sales, conditional use permits, minor use permits (Title 17) 2
City of Cotati proposed expansion of CUP provisions to new zoning districts City of Petaluma CUP Conditions & Zoning ordinance excerpt (Article 21) regarding conditional use permits City of Petaluma social host ordinance City of Petaluma alcohol policy in city & county parks Promotions & Sponsorship: Exterior outlet surveys using the CPTED Alive! exterior survey tool Cities of Rohnert Park, Cotati, & Petaluma Interior outlet surveys Cities of Rohnert Park, Cotati, & Petaluma School Data: Disciplinary policies: Sonoma State University, Cotati-Rohnert Park Unified School District, Petaluma City School Districts Cotati-Rohnert Park Unified School District & Petaluma City School Districts discipline reports citations & suspensions for alcohol violations (2003-2004) School Adult Focus Groups Cotati-Rohnert Park Unified School District & Petaluma City School Districts discipline reports citations & suspensions for alcohol violations (2003-2004) Environmental Scan of SSU - profile of risks for alcohol problems Binge Drinking Data: Student Surveys: Rancho Cotati High School SSU CORE Alcohol & Drug Survey, 2002 Context of Drinking Sonoma State University student surveys 2003 California Healthy Kids Survey Cotati-Rohnert Park Unified School District & Petaluma City School Districts District wide & by school Youth/Young Adult focus groups: Rancho Cotati High School peer counseling, Casa High School ESL students, Petaluma Teen Council, SSU students, Rancho Cotati High School Friday Night Live Medical/Health: Petaluma Valley Hospital 2004 Community Assessment of the cities of Rohnert Park & Cotati 3
7. Key Findings Problems related to licensed alcohol establishments: Over-service of alcohol in both on-sale and off-sale licenses Easy access for youth to alcohol from retail sources High rates of Part 1 and 2 crimes requiring police response in areas of high concentrations of licenses Problems related to social sources of alcohol: Adult/peer social hosts for drinking parties where binge and underage drinking occur Public events that offer easy access to alcohol for minors and over consumption of alcohol for minors and adults 8. Model Program Selected Selected strategies are elements of two model programs: 1. Community Trials 2. Communities Mobilizing for Change on Alcohol (CMCA) 9. Prevention Strategies Mandatory Responsible Beverage Service (RBS) Program Enforce Retail Operating Standards Conditional Use Permit (CUP) Ordinance Deemed Approved Ordinance (DAO) Alcohol Outlet Fee Assessment Ordinance Community Organizing & Coalition Building Social Host Ordinance (SHO) Parent Pledge Campaign/Build Community Support Landlord/Tenant Education & Policy Development Education for Parents & Students Regarding Policies, Procedures & Consequences for Alcohol Use: Special Events Policy (SEP) Policy for City Facilities (CFP) With Standard Conditions for Sales/Service of Alcohol 10. Expected Outcomes Retail Alcohol Outlets: -Reductions in problems associated with sales/provisions of alcohol to minors & sales to intoxicated persons -Increased compliance with Retail Operating Standards (ROS); decrease in sales to minors, vandalism, fights, other crime related to off-sale outlets -Increased compliance with conditions of operation; reduced crime related to outlets -Lower density of outlets across municipalities 4
-Improved safety around hotspots -Reductions in arrests for obvious intoxication in hotspot areas -Improved perception of former hotspots by community residents Social /Residential Settings: -Reductions in problems associated with drinking parties -Reductions in number of adults / peers who host drinking parties where binge & underage drinking occur -Reductions in problems associated with drinking parties in rented/leased housing Sonoma State University Campus: -Reductions in referrals to SSU Office of Judicial Affairs -Reductions in binge drinking & related problems among SSU students Public Events: -Reduction in sales to minors & intoxicated persons at public events -Reduced alcohol consumption at public events -Reductions in problems such as: binge drinking, fights, DUI crashes, injuries & need for police services -Increased participation of children & families at events with increased perception of events as family-friendly Community Capacity: -Increased capacity for sustaining efforts of the SCCP after termination of SIG funding -Increased ownership of local issues & commitment to vigilance to maintain gains made by SCCP efforts 5