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Month Year: Sep - 17 Results for: Prepared for: Distinctive Dentistry Dr Geoffrey Sterland Results Practice code: P2603

Click Getting to the edit most Master from title your style patient survey The number of responses on which your results have been based is shown on the front page of your report. The higher the number of responses in total and by patient type, the more accurate your feedback. Any figures based on a respondent total of less than 50 should be viewed with some caution. Second level - Third level Your results cover the whole practice. They are not broken down by dentist. We believe that this encourages a true team approach to any developments identified. At the heart of this survey are the first ten questions developed to assess your patients perceptions on those issues, which evidence suggests, are most important to practice success. Your results are shown benchmarked against the National Reference Sample (NRS). The NRS averages are calculated from the patient responses received from all the practices participating in the Denplan Excel Patient Survey in the previous calendar year. Page 4 of your report presents the Patient Perception Index (PPI), the score for the percentage of ideal responses received across all ten core questions. The principal results on page 5 are presented as the percentage of ideal responses achieved for each of the key ten questions. The table on page 5 provides you with a breakdown of scores received for your practice. The full results of the NRS are also shown. The table highlights practice scores that are statistically significantly different* from the NRS; effectively indicating the key strengths and weaknesses of the practice from your patients perspective. We suggest that when any of your scores fall below the NRS that you consider how you might improve patient perceptions on the issue in question, in order to maintain your success. Highest priority should be given to those issues on where your score is significantly below the NRS. *Results are statistically significant if the result is not caused randomly but is likely to be attributable to a specific cause, in this case, a real difference in opinion between your patients and the NRS. At a 90% level, the results are 90% likely to be accurate. 2

Click Getting to the edit most Master from title your style patient survey On pages 6, 7 and 8 the results for the 10 core questions are broken down by patient type, age and gender to help further analyse the data. Second level - Third level On page 9 you will also find your results for the overall service offering of the practice and the Net Promoter Score set against the NRS. The Net Promoter Score is a standard research question asked by many companies and gives the opportunity to benchmark results cross a range of companies and industries. The verbatim comments submitted by your patients are listed. These can help you confirm important areas for development. The comments have been transcribed exactly as written by the patients. Please note that only obvious spelling and punctuation errors have been corrected. Please note that verbatim comments cannot be used as individual quotes: as the feedback is anonymous we cannot identify who made the comments and legally written permission is needed to use comments in this way in marketing. You can, however, use include a range of comments in a newsletter, as long as The comments are in context There is no identifiable information included They are introduced along the lines of this is some feedback from our patients... The background and rationale for the Denplan Excel patient survey is documented in the online presentation, The Secret of Success. After log in, the presentation is located in the Training section of the Denplan website. Your Denplan consultant is available to help you interpret and action your results. We recommend that you share the key findings with your patients, thanking them for their feedback and indicating what you plan to do to act on the results. A practice newsletter is one way of doing this; your Denplan consultant can provide you with a template and work with you to produce this. 3

Click to edit Master title style Patient Perception Index* Distinctive Second Dentistry level 84% National - Third Reference level Sample** 77% Denplan patients 84% PFPI patients 81% NHS patients 0% * The percentage of ideal responses received across all questions ** The percentage of ideal responses received across the ten core questions from all Denplan Excel patient surveys conducted in 2015 Base: National Reference Sample (19.385); Distinctive Dentistry (181) 4

Ideal Scores All patients Click to edit Master title style PainClick to edit Master text styles Function Appearance Competence Cleanliness Attitude Understanding Explaining Value Trust Second level - Third level Distinctive Dentistry National Reference Sample Ideal Acceptable Unacceptable 77% 23% 1% 66% 33% 1% 66% 33% 1% 61% 37% 2% 30% 67% 3% 28% 69% 3% 99% 1% 0% 93% 7% 0% 100% 0% 0% 96% 4% 0% 100% 0% 0% 95% 5% 0% 99% 1% 0% 92% 8% 0% 99% 1% 0% 92% 8% 0% 70% 30% 0% 55% 44% 1% 98% 2% 0% 91% 9% 0% 0% 20% 40% 60% 80% 100% Base: National Reference Sample (19.385); Distinctive Dentistry (181) 66% 66% The practice score is statistically significantly higher than the NRS The practice score is statistically significantly lower than the NRS 5

Ideal Scores By patient type Click to edit Master title style Second level Pain Function Appearance Competence - Third level NHS Denplan PFPI Attitude Understanding Explaining Value NHS Denplan PFPI Cleanliness Trust 0% 20% 40% 60% 80% 100% 0% 20% 40% 60% 80% 100% 120% Base: Distinctive Dentistry (181) Denplan (151), PFPI (28), NHS (0) 6

Function Appearance Competence Ideal Scores By age Click to edit Master title style Pain Second level - Third level 18 or under 19-34 35-54 55+ Trust Value Explaining Understanding 18 or under 19-34 35-54 55+ Cleanliness Attitude 0% 20% 40% 60% 80% 100% 0% 20% 40% 60% 80% 100% Base: Distinctive Dentistry (181) 18 or under (6), 19-34 (24), 35-54 (50), 55+ (93) 7

Ideal Scores By gender Click to edit Master title style Pain Second Function level - Third Appearance level Competence Cleanliness Attitude Female Male Understanding Explaining Value Trust 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% Base: Distinctive Dentistry (181) Male (55), Female (84) 8

Services offered by the dental team Click to edit Master title style Likelihood of recommending the practice (Net Promoter Score) Second level National Reference Sample Distinctive Dentistry - Third level 100 90 80 70 60 +85 +94 +94 +96 +0 Denplan patients PFPI patients Good Excellent 50 40 30 20 Promoter (9-10) Passive (7-8) Detractor (0-6) NHS patients 0% 20% 40% 60% 80% 100% 120% 10 0 National Reference Sample Distinctive Dentistry Denplan patients PFPI patients NHS patients Base: Distinctive Dentistry (181) Denplan (151), PFPI (28), NHS (0) 9

Click to edit Master title Private style Patients What one thing could we improve about this practice? More availability. More flexibility with appointments - if running late or unable to attend should be more opportunity to rearrange. Click to edit Master text styles Availability of night appointments. Like any Second service having level appointment dates available closer to the time of booking but of course this is always down to demand. Lower prices would be brilliant but I don't imagine the would be possible. The only - drawback Third level is cost, which is universal and not specific to this practice. No radio in the waiting room. Chair lift? Add a lift :) hard - to Fifth carry carseat/pushchair level up the stairs Location! Wifi? Lift/stairs for access to upper level for less able patients. Saturday appointments. Availability of appointments. Everything is how I would expect from a very professional practice. Shorter waiting times for non - urgent dentistry. Free Tea and Coffee. Opening hours to accommodate waiting hours (8.00 AM - 6.00PM). Waiting times for appointments. Later or weekend opening hours. Ground floor - steep stairs. These comments have been transcribed exactly as written by the patients. Please note that only obvious spelling and punctuation errors have been corrected. 1/1 10

Click to edit Master title Private style Patients What do you like best about your dental practice? Very informative and knowledgeable staff - clean and comfortable environment. Friendly Click and to caring edit attitude. Master Every step text of treatment styles explained in detail/given options/choices. The staff are excellent across all services at the practice Friendly Second atmosphere level and Geoff is a very welcoming and trustworthy dentist. (love the clock in the upstairs waiting room) All round - and Third a great level team. General concern and care for the patient. My confidence - Fourth in any issues level being reduced in a timely and efficient manner. All staff friendly, efficient and professional. Always easy to book an appointment. It was also this dental practice which eliminated my -fear Fifth of dentists! level Free apples. Totally professional - welcoming attitude great results. Comfortable environment and friendly staff. I always feel 'comfortable' when I attend. Reliable. Approachable. Very professional including dentists, receptionists and hygienists. Quality of service, availability of appointment, friendly and professional atmosphere. The understand me and cater for my needs perfectly. All procedures are fully explained and all concerns discussed regard less of how much than this takes. Good and efficient, trustworthy. Friendly, helpful staff and a caring dentist after years of awful, un - helpful, un - caring dentists. These comments have been transcribed exactly as written by the patients. Please note that only obvious spelling and punctuation errors have been corrected. 1/2 11

Click to edit Master title Private style Patients What do you like best about your dental practice? Lovely friendly staff, informative and all procedures explained and lovely clean environment (toilets spotless!). The Click Hygiene, to fresh edit water Master to drink, paper text to read, styles friendly staff who explain everything to you. Care, explaining things through pain free treatment. Friendly Second staff who take level time to treat you and will find extra appointments if needed. I've complete confidence in my dentist and find hem - excellent. Third level Friendly staff and excellent patient care. I travel 30 minutes to come for appointments and I do this due to the practice being so friendly and - professional. Fourth level Knowledge, professionalism and good customer care and service. Complete confidence - Fifth in my level dentist. Actual care from a dentist, which has never been achieved during my many years with NHS dentistry. Everyone friendly and extremely helpful. Dentist no longer a scary experience. It smells nice! Beautifully decorated and comfortable. The service is very good and the standard of care is first class especially Geoff. Friendly and informative which makes me feel looked after but remain in control. I feel safe in the hands of caring profeesionals. These comments have been transcribed exactly as written by the patients. Please note that only obvious spelling and punctuation errors have been corrected. 2/2 12

Click Appendix to edit 1: the Master survey title questions Private style Patients Q1. How would you describe the general level of comfort and freedom from pain in your mouth? Q2. Click Generally, to and edit as far Master your teeth text and mouth styles are concerned, how would you describe your ability to eat just about anything you like? Q3. Generally, how would you describe the appearance of your teeth (including any false teeth)? Q4. How Second would you level rate the competence of your dental team? Q5. How - would Third you level rate the standard of cleanliness and hygiene at your dental practice? Q6. How would you describe the attitude of the dental team towards you? Q7. How would - Fourth you rate level the ability of your dental team to understand your needs? Q8. How would you rate the ability of your dental team to explain things to you? Q9. How would - you Fifth describe level the value for money given by your dental practice? Q10. How would you rate the level of trust that you feel in your dental team? Q11. How would you rate the service offered by the dental team? Q12. How likely is it that you would recommend your dental practice to a friend of colleague? Q13. Please tell us one thing which could be improved about your dental practice. Q14. What do you like best about your dental practice? 13

Click to edit Master title style If you have any questions relating to your Denplan Excel results, please contact your Denplan Second Consultant level or your Practice Support Advisor Telephone - Third level 0800 3283223 E-mail PSAs@denplan.co.uk 14