MARCH 2014 RESULTS PRESENTATION Madrid, 2014
Disclaimer In addition to figures prepared in accordance with IFRS, PRISA presents non-gaap financial performance measures, e.g., EBITDA, EBITDA margin, adjusted EBITDA, adjusted EBITDA margin, adjusted EBIT, adjusted net profit, free cash flow, gross debt and net debt, among others. These non-gaap measures should be considered in addition to, but not as a substitute for, the information prepared in accordance with IFRS. Non-GAAP financial performance measures are not subject to IFRS or any other generally accepted accounting principles. For further information relevant to the interpretation of these terms, please refer to the Reconciliation Section of the 1Q 2014 earnings press release filed with the Securities and Exchange Commission and posted on prisa.com. This document may contain forward-looking statements as defined in Section 27A of the Securities Act and Section 21E of the Exchange Act, including statements about the financial conditions, results of operations, earnings outlook and prospects of the Company. In addition, any statements that refer to projections, forecasts or other characterizations of future events or circumstances, including any underlying assumptions, are forward-looking statements. Forward-looking statements are based on management s current expectations and are inherently subject to uncertainties and changes in circumstance and their potential effects and each speaks only as of the date of such statement. There can be no assurance that future developments will be those that have been anticipated. These forward-looking statements are typically identified by words such as plan, believe, expect, anticipate, intend, outlook, estimate, forecast, project, continue, could, may, might, possible, potential, predict, should, would and other similar words and expressions, but the absence of these words does not mean that a statement is not forward-looking. These forward-looking statements involve a number of risks, uncertainties or other assumptions that may cause actual results or performance to be materially different from those expressed or implied by these forward-looking statements. These risks and uncertainties include, but are not limited to, those factors described in our filings with the Securities and Exchange Commission under Risk Factors. 2
Executive summary 1 2 3 4 5 6 7 Improving macro environment in Spain & Portugal Improving macro conditions since 2013 Improvement expected to continue in 2014-2015 Although still fragile recovery in advertising investment Quarterly improvement in Spanish & Portuguese advertising sectors Advertising Group revenues fall by 6.7% in Spain & grow by 3.1% in Portugal in 1Q 2014 PRISA maintains the leadership position in all businesses where it is present Press: #1 generalist press Radio: #1 music & generalist in Spain, Colombia & Chile Education: #1 Spain, Brazil, Mexico, Argentina Chile, Colombia FTA TV Portugal: #1 audience in 24hrs and prime time Pay TV Spain: #1 in 2013 and 1Q 2014 (number of subscribers) Solid, strong performance in Latam activities in constant currency, but negative FX impact Adjusted revenues at constant currency grow by +3.1% Group digital development continues to grow Digital ad revenues grow by 6.9%: in Press they reach 29% of total division ad revenues Unique browsers to PRISA sites grow by 16.6% Digital education systems continue to grow in Brazil, Mexico & Colombia Strong cost & capex control efforts undertaken All costs reduced except for football rights Group focussed on executing debt reduction plan Sale of General Publishing business has been agreed Sale of 3.69% stake in Mediaset España undertaken in April 2014. Debt buyback action in progress Acceptance of the offer received from Telefónica for the purchase of PRISA s 56% stake in Canal+ 3
Spain & Portugal macro environment Spain & Portugal GDP (%) Spain Portugal 3,3 0,0-3,8-2,9 1,9-0,1 0,1-1,7-1,2-1,3-1,5-3,2 1,2 1,4 0,9 1,0-1,7-2,1-2 -1,6-1,1-0,2 0,4-3,6-3,8-4,1-2,0-1,0 1,7 2008 2009 2010 2011 2012 2013E 2014E 2015E Spain Portugal Source: INE, Bank of Portugal & IMF Spain retail sales (%) 3Q12 4Q12 1Q13 2Q13 3Q13 4Q13E 1Q14 3Q12 4Q12 1Q13 2Q13 3Q13 4Q13E 0,1 0,7 0,5 0,0-1,7-4 -5,7-5,2-5,1-7,0-3,4-6,9-8,0-4,7-1,4-5,5-5,6-5,9-7,4 2008 2009 2010 2011 2012 2013E 2014E 2015E -9,5-9,9 1Q11 2Q11 3Q11 4Q11 1Q12 2Q12 3Q12 4Q12 1Q13 2Q13 3Q13 4Q13 1Q14 Source: INE 4
Iberia advertising market Spain advertising market growth (%) 8,8 2011 2012 2013 2014 6,2 5,4 2,3 1,7-11,4-21,9-7 -18-10,1-0,6-9 -8,4-9,2-15,1-16,2-16,9-23,1-16,8-13 -3-1,7-1,3 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014E 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q Source: i2p, March, 2014 Evolution of advertising investment in Spain per sector (%) Internet Television Cinema Outdoor Radio Press Magazines Sunday paper -7,5-10,3-11,5-10,6-14,8-7,3-18,7-8,1-23,8-2,5-2,6 4,8 4 2,2 1 20,7 2014E 2013 Source: i2p, March, 2014 5
Latin America macro & FX environment Latam GDP growth (%) 8% 6% 4% 2% 0% -2% -4% -6% 2007 2008 2009 2010 2011 2012 2013 2014E 2015E Brazil Mexico Colombia Chile Source: World Bank, IMF Latam FX evolution 120 115 110 105 100 95 90 Jan-13 Mar-13 May-13 Jul-13 Sep-13 Nov-13 Jan-14 Mar-14 Brazil Mexico Colombia Chile Q1 2013 1,51 9,58 1.358,01 357,95 Q2 2013 1,58 9,55 1.425,55 371,18 Q3 2013 1,73 9,75 1.440,29 382,70 Q4 2013 1,67 9,57 1.405,41 379,55 Q1 2014 1,72 9,66 1.463,12 402,54 1Q14/1Q13-14,0% -0,8% -7,7% -12,5% Brazil Mexico Colombia Chile * All Source: Group and Bloomberg business unit figures are Adjusted (exclude non-recurring items, detailed in the press release) 6
Consolidated Group Results Group results ( m) 1T 2014 1T 2013 % Ch. Revenues 630.90 678.15 (7.0%) EBITDA 58.54 82.88 (29.4%) EBITDA margin 9.3% 12.2% EBIT 8.59 27.14 (68.4%) EBIT margin 1.4% 4.0% Group results ex Canal+ at constant currency ( m) 1T 2014 1T 2013 % Ch. Revenues 378.53 378.13 0.1% EBITDA 73.50 66.90 9.9% EBITDA margin 19.4% 17.7% EBIT 40.54 35.24 15.0% EBIT margin 10.7% 9.3% * All Group and business unit figures are Adjusted (exclude non-recurring items, detailed in the press release) * All Group and business unit figures are Adjusted (exclude non-recurring items, detailed in the press release) 7
Consolidated Group Results Canal+ & FX impact Group adjusted Ex Canal+ Ex Canal+, local currency ( m) 1Q14 1Q13 % Ch 1Q14 1Q13 % Ch 1Q14 1Q13 % Ch Revenues 631 678 (7.0%) 339 378 (10.4%) 379 378 0.1% Spain 397 413 (3.8%) 105 113 (6.6%) 105 113 (6.6%) International 234 265 (12,0%) 234 265 12.0% 274 265 3.1% Opex 572 595 (3.8%) 281 311 (9.7%) 305 311 (1.9%) Spain 414 420 (1,4%) 123 136 (9.6%) 123 136 (9.6%) International 158 175 (9.8%) 158 175 9.8 % 182 175 4.0% EBITDA 59 83 (29.4%) 58 67 (13.4%) 74 67 9.9% Spain (17) (7) (134%) (18) (23) 23.9% (18) (23) 23.9% International 76 90 (16.1%) 76 90 (16.1%) 91 90 1.3% 8
Revenue Evolution Group results ( m) n.a. -4% -4% -15% -3% +9% +3% +10% +7% 678 (40) (8) (4) (5) (2) 1 5 3 3 631 Revenues 2012 FX Impact DTH Subscribers Advertising S&P Circulation Wholesale Subscribers Audiovisual production Books and training (constant FX) Advertising Latam (constant FX) Other Revenues (constant FX) Revenues 2013 1Q 2014* 1Q 2013* (*) As % of total revenues 34.5% 13.3% 4.4% 9.2% 0.9% 32.1% 5.1% 7.0% 33.3% 12.9% 4.8% 8.8% 0.8% 29.1% 4.3% 6.1% ** Constant Currency 9
Focus on efficiency & cost control Opex reduction -3.9% -13% -8.3% -5.0% +7.5% (15) 13 595,3 (11) (9,2) 572,4 (35) Expenses 1Q 2013 Purchases Staff Costs External Services & Other Football Expenses 1Q 2014 Staff costs ( m) -8.3% 130 119 49-6.5% 46-9.5% 81 73 1Q 2013 1Q 2014 Spain International 10
Santillana Market position Textbooks Position Market Share Spain 19,3% 1 Brazil 19,9% 1 Mexico 17,4% 1 Argentina 27,6% 1 Chile 38,8% 1 Colombia 17,2% 1 Portugal 7,1% 3 Source: Santillana s Market Research, 2013 (all except Mexico 2012) Argentina 9% Geographical position Other 24% Chile 12% Latam revenues as % of total revenues 1Q 2014 1Q 2013 Spain 4% Colombia 6% Portugal 0% Mexico 7% Brazil 38% Argentina 11% Other 24% Chile 10% Spain 3% Colombia 6% Meico 6% Portugal 0% Brazil 40% Recent performance ( m) Digital development learning systems Revenues EBITDA -14.7% +2.7% -25.5% -2.6% 200 206 62 60 171 46 UNO Schools Students Brazil 329 116.591 Colombia 73 24.989 Mexico 130.000 COMPARTIR Schools Students Total 711 253,178 1Q 13 1Q 14 1Q 14 (ex-fx) 1Q 13 1Q 14 1Q 14 (ex-fx) 11
Radio Market position Spain International Listeners Thousand listeners 1Q 2014 Position Share Generalist Radio 4.688 1 38,6% Cadena SER 4.688 38,6% Musical radio 7.796 1 62,1% 40 Principales 3.578 28,5% Dial 2.281 18,2% Máxima FM 770 6,1% M80 612 4,9% Radiolé 555 4,4% Total 12.484 Listeners Thousand listeners 2013 Position Share Colombia 10.772 1 37,2% Chile 2.137 1 45,9% México 1.397 3 14,0% Argentina 1.122 4 18,5% Costa Rica 156 4 7,1% USA - Miami 102 9 2,5% USA - Los Ángeles 70 4 8,2% Source: EGM November 2013 Source: ECAR (Colombia), IPSOS (Chile), INRA (Mexico), IBOPE (Argentina) Recent performance ( m) Geographical position Revenues EBITDA Latam revenues as % of total revenues -5.3% +1.7% +64.2% +92.8% 1TQ2014 1Q 2013 70 66 71 6 7 Latam 39% Latam 43% 3 Spain 61% Spain 75% 1Q 13 1Q 14 1Q 14 (ex-fx) 1Q 13 1Q 14 1Q 14 (ex-fx) 12
Radio (Digital development) Online radio listening hours (million hours) 25 28 28 26 28 27 26 29 28 27 29 26 30 13 13 14 14 14 13 14 16 16 14 16 16 18 Mar 13 Apr 13 May 13 Jun 13 Jul 13 Aug 13 Sep 13 Oct 13 Nov 13 Dec 13 Jan 14 Feb 14 Mar 14 Spain International Online audience evolution Spain +6.6% International +26.4% 7,4 7,9 7,6 9,6 1Q 13 1Q 14 1Q 13 1Q 14 13
Press Market position Recent Performance ( m) Vanguardia 16% Periódico 10% El País 31% Revenues -2.0% EBITDA -13.7% Razón 10% ABC 15% Mundo 17% 67 65 3,2 2,8 1Q 13 1Q 14 1Q 13 1Q 14 Source: OJD March 2014 Digital development Digital advertising (% growth) Digital advertising / total advertising (%) 7,1% 6,8% 19,9 25,5 28,9 10,3 13,4 1,3% PRISA ABC El Mundo 2010 2011 2012 2013 1Q 14 Source: AEDE March 2014 14
Media Capital Market position 24 hours Prime time Rest 38,5% TVI 24,4% Rest 32,9% TVI 26,9% SIC 19,7% RTP2 2,0% RTP1 15,4% SIC 24,4% RTP2 1,7% RTP1 14,1% Source: Gfk. Audience share for 1Q 2014 Recent performance ( m) Revenues +1.5% EBITDA +42.5% Advertising revenues evolution (%) Media Capital advertising 39 40 4 6-0,4 3,2 5,3 1Q 13 1Q 14 1Q 13 1Q 14-11,6-19,0 1Q13 2Q13 3Q13 4Q13E 1Q14 15
Canal+ Market position Key Performance Indicators Subscribers 1Q 2014 Dec 2013 GolTV 6% Imagenio 19% Rest 11% Canal+ 43% Satellite subscribers ( 000s) 1.632 1,621 Average ARPU ( ) 43.5 42.7 Churn 16.5% 18.0% iplus (subscribers) 649,214 630,005 iplus (penetration) 40% 39% Ono 21% Source: internal estimates (1Q 2014) Yomvi ( 000s users DTH) 541 470 Yomvi (penetration) 33.2% 29% Yomvi (downloads) 4.4m 4.6m Recent performance Revenues EBITDA Digital development YOMVI users 2013 2014-2.7% -96.1% 346 347 329 278 257 339 414 444 452 470 517 512 541 300 292 16 1Q 13 1Q 14 1 1Q 13 1Q 14 14 16 15 14 22 18 22 28 29 28 32 32 37 Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Satellite OTT 16
Cash Flow generation & adjusted net debt position Grupo Prisa Net Debt ( m) 6m Cash interest 19m PIK Interest 8m Accrued unpaid interest 5m DLJ preferred dividend 10m Taxes paid 9m Redundancy expenses 16m FX impact 12m Change in consolidation perimeter * All Group and business unit figures are Adjusted (exclude non-recurring items, detailed in the press release) 17
Cash generation at Holdco level- 1Q 2014 Cash generation at Holdco level 1Q 14 ( m) 9m Redundancies 2m Perimeter effect * All Group and business unit figures are Adjusted (exclude non-recurring items, detailed in the press release) 18
Canal + Transaction Prisa has accepted an offer from Telefónica for the purchase of Prisa s 56% stake in Canal+ KEY TERMS Price of 725 million euros Subject to final agreement of the SPA including price adjustments to be negotiated 30 days maximum period starting May 7th to finalize negotiations of final contract Mediaset España has a right of first refusal and tag along Rights could be exercised during the 15 natural days following the signing of the contract The transaction is subject to certain approvals Non-opposition from a group of core lenders Up to 20 business days from signing Antitrust authorities Expected to last a minimum of 12 months from signing 19
Conclusions 1. Focus on operating improvement and growth 2. PRISA to benefit if macro recovery in Spain and Portugal consolidates 3. Latam to maintain its positive trend, but FX remains volatile 4. Digital learning Systems transforming the education business and contributing to growth 5. Continued effort in cost control with strong operating leverage 6. Execution of debt reduction plan 20
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