Building Cannabis Audience. Executive Summary & Creative Vision. September 2015 www.greenflowermedia.com
The Problem
Current Cannabis Content Sucks The current media landscape is wide open with existing companies only focusing on cannabis news or stoner related content. Nobody is speaking to the much larger audience of responsible cannabis users.
What is Green Flower Media? We re Building The Largest Audience Of Responsible Cannabis Users In The World. Green Flower Media produces top quality cannabis content to educate, entertain, and engage the 180,000,000+ audience of cannabis users around the world. The content we produce is beautiful, highly engaging, and simply better than anything else out there. As we build this massive global following of diverse cannabis users, we ll develop the revenue channels and brand in a multitude of exciting and profitable ways.
Green Flower Media is led by proven veterans in digital marketing, media production, and online publishing. THE TEAM Max Simon Founder, CEO Founder of Big Vision Business, a digital marketing agency that s helped over 60,000+ business owners to launch online products and services that reach millions of people. Has sold over $10,000,000+ in digital products and services through innovative online marketing campaigns. Chris Vicari Video Producer, Director of Photography Over a decade of production experience having worked extensively with EOnline.com, shooting and editing high-profile videos with stars like Joseph Gordon-Levitt and Natalie Portman. Has produced hundreds of promo videos, music videos, press junkets, and short form programming. Gregory Frye Executive Online Editor A veteran in online publishing with over 600+ articles under his belt on sites like Vice.com, Greg has interviewed over 1,000+ celebrities and change-makers to create compelling content the world loves. Stephanie Graziano Executive Producer 30 year veteran of the Entertainment Industry, working with Creative project development, production, and joint ventures all over the world. She has produced more than 800 half hours of television, direct-tovideo, and commercial projects and negotiated more than $20 million dollars in Co-Production Distribution deals. Rebecca Chambers Social Media Maven In addition to working with Green Flower, she currently runs ALL of Downtown Ventura social media channels. Her creative approach to social media generated virility and expanded their fan base by over 4800% in one year. James Devine Legal Counsel James literally wrote the book on medical cannabis law (published through NORML). As a very well respected lawyer in both business and criminal law, James helps GFM navigate the complicated legal landscape as the cannabis industry matures.
Why Now? Cannabis is the fastest growing industry in the US. - Arc View. Expected to reach $13. 4 billion in sales by 2020. - Ibis World. Over 180+ million cannabis users worldwide. - Drug Alliance. Legalization is hitting a tipping point. - Bloomberg. Average cannabis consumers spend $1,800+ per year. - CNN. There is no voice for the modern cannabis lifestyle. - Green Flower Media.
OUR CONTENT ENGAGES Videos & Shows Educational Reports In Depth Articles Social Media Content Engaging Newsletters Online Media Campaigns
Our Content Verticals Cannabis & People How interesting people and celebrities use this plant. Cannabis & Creativity How people use cannabis to stimulate their imagination. Cannabis & Wellness How to use cannabis for optimal health and wellbeing. Cannabis & Relationships How to maintain healthy relationships with cannabis and the people in your life. Cannabis & Happiness How cannabis can enhance your life. Cannabis & Science The latest and greatest in medical advancements.
Shows in Development
Green Flower News Breaking stories from the cannabis front lines.
Green Flower Reviews Credible, trust-worthy reviews of cannabis products and services.
Early Results Traffic has doubled every month since launch. Expected to be at 75,000+ unique visitors per month by end of 2015. Each article gets shared an average of 833 times on social media (Huffington Post averages 339: source Datawrapper ). Acquired over 8,000+ email subscribers and social media followers, growing by thousands every month. Produced 15 different videos that have been viewed over 55,000+ times. Promoted and endorsed by NORML, Harborside Health Center, Women Grow, LadyBud, Reset.Me, and over 150+ other credible cannabis sources. Released 4 different Green Flower Reports including: The Safest & Healthiest Ways To Consume Cannabis, How To Talk To Your Kids About Cannabis, and more.
SIGNED MAJOR DEAL WITH STEVE DEANGELO Partnered up for the book launch of The Cannabis Manifesto. We keep the email list generated (expected 250,000 1,000,000). Brought to you by Green Flower Media on everything. First company to produce premium online content with Steve D. & Harborside (expected to generate $250,000 - $1,000,000 in revenue). I m thrilled to be working with Green Flower Media-- the best producers of cannabis content in the industry. - Steve DeAngelo
First Year Business Model Premium online courses. Sponsorship supported content. Ad supported free content. Affiliate revenue for aligned products and services. Concepts in development.
Green Flower Academy We re building the most respected online learning environment in the cannabis industry. Priced $3 - $300 per class or course. How to use cannabis for wellness. How to get into the cannabis business. How to grow at home More. Thought leaders in the cannabis space don t know how to monetize their knowledge. We are the solution.
CONCEPTS IN DEVELOPMENT
Green Flower Consulting High-end media, marketing, and business consulting to businesses in the cannabis space who lack our proven expertise.
Green Flower Wellness Private tele-consultants with an M.D. or specialist to help you create your own personalized cannabis regimen.
Green Flower Events Learn more about cannabis, connect with other cannabis enthusiasts, and indulge in pleasurable cannabis experiences.
FINAL THOUGHTS As we acquire millions of subscribers and fans, we can drive that audience to the products, services, and events we desire. That level of influence and reach is powerful. Join us in building the largest audience of responsible cannabis users in the world.
Contact Max Simon CEO, Founder 619.861.0867 max@greenflowermedia.com