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PRESS PACK Phil Parker 2010 The Lightning Process

Introduction This Press Pack has been designed to give you as much information as possible about Phil Parker and The Lightning Process. Please see our briefing lead release Lightning Process Empowers Thousands to Transform Lives for the most relevant details to assist you when writing about the Lightning Process. For any further information please contact us: press@philparker.org 020 8895 4007 anna@murraypr.com 020 7544 0016 (PR Agency) www.lightningprocess.com If you would like more information about the Lightning Process, please contact info@philparker.org for copies of Phil s latest books, An Introduction to the Lightning Process and The Ten Questions to Ask for Success. Phil Parker has created a wide range of books and audio programmes, which are all available through the online shop. Phil s books and CDs give an unique perspective which provides new solutions to meet the challenges and opportunities of life in the 21st century. 2

Lightning Process Empowers Thousands to Transform Lives For more than ten years the Phil Parker Lightning Process has helped thousands of people transform their health and lives. The Process is specifically developed to resolve life s most common and debilitating conditions including ME, CFS, chronic pain, anxiety, depression, addictions, and OCD. Celebrities including Esther Rantzen and Austin Healey have turned to the programme for relatives or themselves. The Lightning Process is an empowering three day training course which enables individuals to choose the life they love using techniques based on the way the brain and body interact. Clients explore the science behind how beliefs and behavior patterns can affect lives and health and discover how to turn these into a complete strategy for success. Osteopath and personal development expert Phil Parker designed The Lightning Process at his London clinic. It builds on the concepts of Neuro-Linguistic Programming, Osteopathy, and Life Coaching. Phil says: The Process can be used on every element of your life. Ninety practitioners across 13 countries trained more than 2,500 people last year. The amazing recoveries included some walking for the first time in years; others returning to work after years of illness; and many travelling the world, and achieving their dreams. 3

The success of the Lightning Process programme is increasingly recognised by a range of authorities. Phil added: Consultants, GPs and other healthcare professionals are now trained, and insurance companies recommend the Lightning Process. Medical studies in the UK and Norway are under way to measure its success. ENDS Note to editors: Clients with the following have shown real benefit: ME (Myalgic Encephalopathy); CFS; FM/Chronic pain; IBS and digestive issues; food and chemical intolerances; weight loss; easting disorders; addiction; anxiety and panic attacks; stress and struggle; low self esteem; self doubt; OCD and depression. Further information on The Lightning Process can be found at: www.lightningprocess.com Phil s latest book The Ten Questions To Ask For Success (ISBN 9780955648212) is available from bookshops and at www.lightningprocess.com 4

Research Please see the latest release from the NHS about a research pilot study in conjunction with the Lightning Process (page 7). If you would like more information on the Lightning Process and research, please contact our press office or PR consultancy. Dr. Bruun Wyller has published some interesting articles that concur with the clinical findings of the Phil Parker Lightning Process which you can find here (http://pediatrics.aappublications.org/cgi/content/abstract/120/1/e129 and http://lib.bioinfo.pl/auth:wyller,vb). His most recent paper in conjunction with Hege R. Eriksen, Kirsti Malterud who are university researchers from Bergen, can be found here (http://www.behavioralandbrainfunctions.com/content/5/1/10) Dr. Bruun Wyller, who is considered to be one of Norway's leading experts on M.E, says: 'Recent research on CFS pathophysiology has revealed alterations of cardiovascular regulation and thermoregulation, characterized by enhanced sympathetic nervous activity and increased secretion of epinephrine. These findings indicate a state of permanent distress response sustained arousal in CFS patients. Based upon our findings, we have formulated a theory of sustained arousal in CFS, which seems to correspond quite neatly to the theoretical considerations underlying the Lightning Process.' Theoretical basis of the Lightning Process The established scientific theories that underpin the Lightning Process are 5

Neuroplasticity- the ability of the pathways of the brain to change and develop in response to learning and repetition. (http://www.medterms.com/script/main/art.asp?articlekey=40362 ) The physiological effects of Adrenaline, Nor-Adrenaline & Cortisol in the stress response. (http://www.mayoclinic.com/health/stress/sr00001) The interaction of the body and mind. http://www.annals.org/content/124/7/673.full http://www.psy.miami.edu/graduate/health/research/cpor.phtml http://cercor.oxfordjournals.org/cgi/content/abstract/bhn104v1 The osteopathic theory of facilitation and the impact of changes in structure causing changes in function. http://64.233.183.104/search?q=cache:pwkocz3xddwj:www.leonchaitow.com/ OBITUARYIrwinKorr.pdf%20research%20into%20facilitation%20osteopathy&hl= en&ct=clnk&cd=7 http://www.osteohome.com 6

164,000 awarded for new research into the treatment of a chronic childhood condition A research study looking into interventions and treatment options for a chronic childhood condition has been awarded funding of 164,000 by the Linbury Trust and the Ashden Trust. The funding has been awarded to a research team led by Dr Esther Crawley, Consultant Paediatrician at the Royal National Hospital for Rheumatic Diseases NHS Foundation Trust, also known as the Min, and Senior Lecturer at the University of Bristol. Esther and her team will carry out a pilot project to investigate whether it is possible to look at two different approaches to the intervention and treatment of Chronic Fatigue Syndrome/ME (CFS/ME) in Children. CFS/ME in children is a relatively common and potentially serious condition affecting over one per cent of children across the UK. Over 50 per cent of affected children are bed bound at some stage of their illness and have an average time off school of one academic year. Despite this there is a limited evidence-base for treatment for children with CFS/ME. This research also incorporates the first study on health economic cost of this condition in children. 7

Dr Esther Crawley said: We are delighted to have been awarded this research grant. CFS/ME can have a profound impact on a child s life. We hope that our research will enable us to understand more about this condition and how we can help those children who suffer with it. The team will carry out a pilot project to investigate how to recruit to a randomised controlled trial looking at the Phil Parker Lightning Process and specialist medical care. This will be the first study of its kind in this area, and the team hopes to establish a basis for a larger scale multicentre research project. The specialist Paediatric CFS/ME service at the Min is the largest regional paediatric CFS/ME clinical service in the UK, and also provides services nationally. The team currently provides assessment and treatment for over 200 children from across the UK and Western Europe each year. Approximately ten per cent of the children referred into the service are housebound and are assessed at home. The Phil Parker Lightning Process is an intervention that is used for a variety of conditions including CFS/ME and has been developed from osteopathy, coaching and neuro-linguistic programming. It is a three-day training programme run by registered practitioners and designed to teach individuals a new set of techniques for improving life and health. Phil Parker, designer of the Lightning Process said: 8

We are thrilled to have the opportunity to collaborate on this exciting and groundbreaking research with Dr Crawley and her team. It is vitally important that all interventions that could assist children with CFS/ME to return to school and improve their health are explored. We hope that this study is successful and leads to further research collaborations between the Lightning Process and specialist teams like Esther s. The study will involve in depth interviews with the patients and their parents, and the primary outcome measure will be school attendance after six-months. It is hoped that over 90 children aged between eight and 18 and their families will be involved in the study. They will be recruited after assessment by the specialist team at the Min. The study will begin in September 2010. ENDS Notes for Editors: The RNHRD NHS FT is a national specialist rehabilitation and rheumatology hospital based in bath. Offering services to adults, children and young people the Trust has expertise in general and complex: Rheumatological and musculoskeletal conditions Neurological rehabilitation Chronic pain management Chronic Fatigue Syndrome/ME www.rnhrd.nhs.uk Phil Parker Lightning Process http://www.lightningprocess.com Linbury Trust: http://www.linburytrust.org.uk/ Ashden Trust: http://www.ashdentrust.org.uk/ The University of Bristol is internationally distinguished and is ranked among the leaders in UK higher education. Research-intensive, with an international reputation for quality and innovation, the University has 17,000 students from over 100 countries, together with more than 5,500 staff. For further information, see www.bris.ac.uk 9

Biography Phil Parker DO Dip E Hyp P NLP MBIH Certified Master Practitioner of NLP Phil Parker is an internationally renowned lecturer, therapist and innovator in the field of personal development. He has also changed the lives of thousands of people by designing the groundbreaking Lightning Process seminars. He has been lecturing in NLP, Self-hypnosis and Hypnosis, Life Coaching and Osteopathy, at both Undergraduate and Postgraduate levels, since the early 1980s. He is the Director of The Phil Parker Training Institute where he researches and designs programmes, and trains students. He is well known for his encouraging, entertaining and stimulating style of teaching, and his ability to break down complex ideas so that they are easily communicated and understood. Phil Parker first trained as an Osteopath and then as a Postgraduate as a NLP Master Practitioner, Coach and Hypnotherapist with the top innovators in these fields Robert Dilts, Suzie Smith, and Tad James. Phil now runs an internationally renowned practice based in London; people from all over the world and all walks of life, including many Hollywood movie and rock stars are drawn to his practice and his work has been translated into a number of languages. His books and audio programmes give a unique perspective, which provides new solutions to meet the challenges and opportunities of life in the 21st century (all available online at www.philparker.org). His core principal is that people are geniuses with amazing skills, qualities and talents, 10

and he hopes he can help as many people as possible to find that out about themselves. You can get Phil's latest thoughts, self-help tools and videos for free from his podcast, blog, twitter and Facebook sites. Phil Parker's brief CV 1988 Graduated from British School of Osteopathy, London 1988-1997 Studied NLP, Coaching and Ericksonian Hypnotherapy and Psychotherapy with various teaching organisations including working with Robert Dilts, Tad James and Suzi Smith. 1989-1998 Lectured, tutored and examined in The Concepts and Philosophy of Health Care and treatment of children with severe learning difficulties at British School of Osteopathy, London (Open University accredited BSc (HONS) degree course). 1997-2008 Founded and was principal of The London College of Holistic Medicine and later The European College of Holistic Medicine. 2000 Designed and developed The Phil Parker Lightning Process. 2001 Published The Ten Questions to ask for Success (ISBN 9780955648212). 2007 Published An Introduction to The Lightning Process (ISBN 9780955648205). 2008-Present Director of The Phil Parker Training Institute. 11

What people say about the Lightning Process I have been very impressed with the results of the LP. I have seen the lives of some of my patients transformed by this self empowering technique. Everyone who has battled with chronic illness and wants to win should have an opportunity to do the Lightning Process. Dr Rajesh Munglani. MB BS DCH DA FRCA FFPMRCA with joy and relief I am now confident the Lightning Process has worked for Emily. After six months she has started a job, working with children. She has a full, active social life. Esther Rantzen The results are extraordinary seeing is believing Mary King, Olympic Horsewoman We d been searching for five years to find a cure for my wife Louise s ME. We found the lightning Process delivered that cure. Louise is now completely recovered and our future is brilliant again. Having seen the Lightning Process in action, I m convinced it is the most powerful way to make rapid and lasting changes in any area of your life. Austin Healey, former international Rugby player. Contact details: press@philparker.org 020 8895 4007 anna@murraypr.com 020 7544 0016 (PR Agency) www.lightningprocess.com Photos of Phil are available for download. Case studies/testimonials are also available. 12