Online Giving Resources Guide This booklet provides coordinators, parents and supporters with a variety of resources to help with promoting your school s Pennies for Patients program and online giving page. This Guide Includes: How to Create Your Classroom/Individual Online Giving Page Email Templates for Each Week of the Program: o Emails Template for Week 1 o Email Template for Week 2 o Email Template for Week 3 Social Media Posts to Promote Online Giving School Newspaper Article Template *Items highlighted in yellow need to be personalized for your school
How to Create Your Classroom/Individual Online Giving Page Steps to creating online page: 1. Search for your school s page here: http://studentseries.org/find-your-school 2. Select your school s name from the list 3. On the right side, click Join Your School Team 4. Then on the new page you have been directed to, choose Create New Account or opt to use your social media account to log in. 5. Follow prompts to fill out your personal information and accept the agreement at the bottom of the form. 6. Next you will receive an email confirmation with your login information. Once you have that, you will be able to personalize your page, share your link via email and social media! To see how your classmates are doing and who the top fundraiser in your school is, check out the leader board on your school s main page: Remember: Every student that has at least $50 in online donations earns a t-shirt. Every student with $100 or more in online donations earns a leadership awards and can request a letter of recommendation for college.
Email Template Week #1: Dear <NAME>, Starting today, <SCHOOL NAME> is participating in the Leukemia & Lymphoma Society s (LLS) Pennies for Patients program; a service-learning program that gives students the unique experience of working together to help raise awareness and funds in honor of thousands of children and adults fighting against blood cancers! We are asking that everyone (students,faculty, parents, alumni, etc.) at <SCHOOL NAME> join in this effort of raising awareness and collecting funds to benefit the mission of LLS: to find cures for blood cancers and to improve the quality of life for patient and their families. WE NEED YOUR HELP! Every 3 minutes someone is diagnosed with a blood cancer and every 10 minutes someone loses their battle. Thanks to the support of people like you, doctors are getting closer to finding a cure every day! In the 1960 s the 5-year survival rate for children under the age of 20 with ALL (the most common form of leukemia) went from a mere 3% to nearly 95% today! Your support is critical to help us find a cure and I hope you will join us in the fight against blood cancers!!! Logan, Age 6 Leukemia Survivor Just before her 3rd birthday, Logan was diagnosed with Acute Lymphoblastic Leukemia (ALL). For 2 ½ years, Logan endured bone marrow aspirations, spinal taps, blood transfusions, aggressive chemotherapy, fevers, hair loss and emotional ups and downs. Logan was too young to understand what she was going through or the enormous pain that she endured, but through it all Logan continued to smile. Thanks to LLS supporters like you, today, Logan is 6 years old and is officially cancer-free! Click Link to Donate Now: INSERT ONLING GIVING LINK HERE Thank you so much for supporting LLS and <SCHOOL NAME> s participation in the Pennies program! Together we can reach our goal of $<total school goal>! For more information on Pennies for Patients or other LLS Student Series Programs, please visit: http://www.studentseries.org/. If you have any questions, please do not hesitate to reach out and contact me. Sincerely, <YOUR NAME>
Email Template Week #2: Dear <NAME>, Today is the start of <SCHOOL NAME> s second week participating in the Leukemia & Lymphoma Society s (LLS) Pennies for Patients program. We are so very appreciative of everyone s support thus far, but we are still $XXX away from our goal and WE NEED YOUR HELP! Pennies for Patients is a 3-week service-learning program that gives students the unique experience of working together to help raise awareness and funds in honor of thousands of children and adults fighting against blood cancers. We are asking that everyone (students, faculty, parents, alumni, etc.) at <SCHOOL NAME> join in this effort of raising awareness and collecting funds to benefit the mission of LLS: to find cures for blood cancers and to improve the quality of life for patient and their families. Your Support Helps Kids Like Tyler! Tyler, Age 9 Leukemia Survivor Thank You for the change! Keep collecting money! Cure Leukemia! CLICK LINK TO DONATE NOW: INSERT YOUR ONLING GIVING LINK HERE Thank you so much for supporting LLS and <SCHOOL NAME> s participation in the Pennies program! Together we can reach our online fundraising goal of $<total school goal>! For more information on Pennies for Patients or other LLS Student Series Programs, please visit: http://www.studentseries.org/. If you have any questions, please do not hesitate to reach out and contact me. Sincerely, <YOUR NAME>
Email Template Week #3: Dear <NAME>, There is only one more week left - Please help us reach our goal!!! Today is the start of <SCHOOL NAME> s final week participating in the Leukemia & Lymphoma Society s (LLS) Pennies for Patients program. We are so very appreciative of everyone s support thus far, but we are still $XXX away from our goal and WE NEED YOUR HELP! Pennies for Patients is a 3-week service-learning program that gives students the unique experience of working together to help raise awareness and funds in honor of thousands of children and adults fighting against blood cancers. We are asking that everyone (students, faculty, parents, alumni, etc.) at <SCHOOL NAME> join in this effort of raising awareness and collecting funds to benefit the mission of LLS: to find cures for blood cancers and to improve the quality of life for patient and their families. YOUR SUPPORT IS CRUCIAL! The 5-year survival rate for children under the age of 20 with the most common form of leukemia (ALL) went from 3% in the 1960s to almost 95% today. Every day we are getting closer to finding cures! Eric, Age 17 Leukemia Survivor Eric was diagnosed with Acute Lymphoblastic Leukemia (ALL) when he was just 3 years-old and, fortunately, has been in remission since 2001. Thanks to LLS supporters like you, today Eric is a senior in high school and applying to colleges. He loves to plays basketball and lacrosse, his favorite subjects are science and history and he enjoys community service. CLICK LINK TO DONATE NOW: INSERT YOUR ONLING GIVING LINK HERE Thank you so much for supporting LLS and <SCHOOL NAME> s participation in the Pennies program! Together we can reach our fundraising goal of $<total school goal>! For more information on Pennies for Patients or other LLS Student Series Programs, please visit: http://www.studentseries.org/. If you have any questions, please do not hesitate to reach out and contact me. Sincerely, <YOUR NAME>
Social Media Templates: Social Media is a great ways to spread awareness ask people to give online. Here are some examples of posts you can use to promote your online giving page! Right now my child s school is participating in the Leukemia and Lymphoma Society s (LLS) Pennies for Patients Program. Please join <SCHOOL NAME> in the fight against blood cancers by donating to their online giving page: <ONLINE GIVING LINK> Did you know that every 4 minutes someone is diagnosed with a blood cancer and every 10 minutes someone loses their battle? Please join <SCHOOL NAME> in the fight against blood cancers by donating to their online giving page to support the Leukemia & Lymphoma Society: <INSERT ONLINE GIVING LINK> Did you know that the 5-year survival rate for children under the age of 20 with the most common form of leukemia (ALL) went from 3% in the 1960s to almost 95% today? Every day we are getting closer to finding cures! Please join <SCHOOL NAME> in the fight against blood cancers by donating to their online giving page to support the Leukemia & Lymphoma Society. Together we can find a cure!: <INSERT ONLINE GIVING LINK> School Newspaper Article Template Please Support Pennies for Patients! <SCHOOL NAME> students will be taking part in the Leukemia & Lymphoma Society s (LLS) Pennies for Patients program from <<DATES>>. During this program, students will collect money to support LLS s mission: to find cures and ensure access to treatments for blood cancer patients. Students will learn about service, leadership, philanthropy and how they can make a difference by changing patients lives. <SCHOOL NAME> has its own online giving page that students, parents and faculty can share with friends and family: <INSERT ONLINE GIVING LINK> Thank you in advance for helping LLS to create a world without blood cancers! For more information on the Pennies for Patients program, please visit http://www.studentseries.org/.