LITTLE TREASURE Premium Australian Made Powdered Milk Products
Little Treasure Infant Formula and other Milk Powder products. Made in Australia to the highest possible standard, using milk from Australian cows.
LITTLE TREASURE IS AMONG THE TOP DAIRY PRODUCERS IN AUSTRALIA We are committed to providing premium quality Australian milk powder products to international markets. Australian Made Premium quality products Secure & traceable Innovative marketing Innovative packaging Consumer support Continuity of supply
Made in Australia to the highest possible standard, using milk from Australian cows.. Camperdown, Victoria Australia
Our Quality
Premium Quality Australian Milk Our milk comes from the finest Australian cows to produce the highest quality milk for our customers. We use only pure, safe and fresh milk sourced from locally owned lush green farms feeding our happy cows, which gives us the ability to control and monitor the quality of products throughout the supply chain. We are committed to delivering this in all our products to ensure our customers receive consistent and safe products of the highest quality. Our products are independently batch tested by 3 accredited test houses to ensure all products meet all the necessary standards. This is an ongoing process. 6
Unique QR code tracking Real time location based tracking Unique product identifier Patented encryption system Scanned using WeChat or Little Treasure App Consumer Confidence 7
Nutritional Benefits
Nutritional Benefits Nutritionally balanced with the essential vitamins & minerals for better: We NEVER use any of the following ingredients, which many of our competitors use: Brain Development Digestion Maltodextrin Sucrose (Table sugar) Teeth & Bones Flavouring Immune System High Fructose Corn Syrup Eye Health Growth Development 9
Nutritional Benefits In addition to milk powder, lactose for carbohydrates, whey protein for protein and vegetable oils as a source of fats, Through the stages of Little Treasure Infant formula they contain the following ingredients. Other leading brands of imported infant formula may not contain all of these ingredients: FOS (Fructo-oligosaccharides) and GOS (Galacto-oligosaccharides): Human milk oligosaccharides play an important role in the development of an infant s immune system and may explain the reduced incidence of allergic disorders in breastfed children. Oligosaccharide mixtures of short-chain GOS and long-chain FOS have been developed to resemble the human milk oligosaccharides. Supplementation with FOS & GOS in infants has been shown to effectively stimulate the turnover of the appropriate bacteria in the large intestine, which in turn stimulates and enhances the mucosal immune system. Arachidonic Acid (ARA) & Docosahexaenoic Acid (DHA): DHA and ARA have very important roles for the growing infant including optimal development of the nervous system, especially the brain and eyes. DHA and ARA are rapidly accumulated in the nervous tissue of brain and retina, which takes place primarily from the last trimester of pregnancy to up to 2 years of age. While the omega 6 and omega 3 fatty acids can be converted to DHA and ARA by humans, evidence exists that suggests that this process is insufficient to achieve optimal accumulation of DHA and ARA in infants and a dietary source is required to meet demand. Breastfeeding has long been associated with cognitive and visual advantages for the infant. Breast milk is a natural source of DHA and ARA. Trials conducted on infants show that diets containing DHA and ARA may have beneficial effects on their visual and cognitive development. The benefits of DHA and ARA appear greatest when present in combination. Taurine: Taurine is the most abundant free amino acid in human breast milk and research suggests that it may be essential during periods of development. Taurine plays a role in fat absorption and liver function, and may also play a role in nerve protection particularly in the eyes and ears. Taurine is also found in high concentrations in the developing brain. Choline: Choline is important for the synthesis of phospholipids (involved in cell-membrane signaling), neurotransmitters and lipoproteins (involved in lipid transport), and also plays a role in metabolism. Research has shown choline to play an important role in brain and memory development, particularly in the perinatal period, and appears to reduce the risk of neural tube defects. Nucleotides: Found naturally in human breast milk, nucleotides are nonprotein nitrogenous compounds that play a role in almost all biological processes; they are the building blocks for DNA and RNA. Nucleotides have been identified as conditionally essential nutrients during periods of rapid growth, like infancy, in order to achieve optimal function in rapidly growing tissues. Nucleotides have been shown to improve the maturation of the immune system and the gut, and are vital for the growth and repair of tissues. L-Carnitine: L-carnitine is an amino acid, which converts fats from foods to energy in the body. In addition to improving energy levels it is also thought to improve mental and cognitive function. Biotin: Biotin, also referred to as vitamin B-7 or vitamin H, is a water-soluble vitamin that is important for optimal health, especially in children and adolescents. Biotin is a precursor to enzymes that help break down proteins, fats and carbohydrates into usable energy in your body and is likely safe as a nutritional supplement for most individuals. Vitamins: A, B1, B2, B3, B5, B6, B9, B12, C, D, E, K1 Minerals: Iron, Zinc, Calcium, Phosphorus, Magnesium, Iodine, Manganese, Copper, Selenium, Sodium, Potassium, Chloride. 10
Accreditation
Highest standards At Little Treasure we ensure our partners share our values and accreditations are of the highest standards. We know how important quality is to our customers and we are committed to delivering this in all of our products.
Our Products
Innovative Packaging Hygienic lid with spoon User User friendly friendly Australian Australian Made Made non non Ribbed Ribbed Tins Tins First approved labelling with CIQ under the new regulations new regulations 14
New Products Development of new products including: Child formula 3-8 years Pregnancy milk Full cream milk powder Skim milk powder (extra vitamin E) (calcium) Seniors milk (extra calcium) 15
Our Marketing
Innovative marketing Technology is an important aspect to the Little Treasure business forming a key part of our business strategy moving forward 17
Our mascot Little Treasure 18
Alignment with TV programs