INTRODUCTION TO ELECTRONIC MEDIA

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1 UNIVERSITY OF CALICUT SCHOOL OF DISTANCE EDUCATION COMPLEMENTARY COURSES IN ELECTRONIC MEDIA (2014 Admission) SEMESTER I INTRODUCTION TO ELECTRONIC MEDIA QUESTION BANK 1. The Interpretation process in Communication takes place in a) Sender b) Message c) Receiver d) Channel 2. The FM Station owned by Malayala Manorama group is a) Best FM b) Radio Mango c) Club FM d) Radio Mirchi 3. The first private television channel in India is.. a) Asianet b) NDTV c) Times New d) Surya 4. AFP stands for.. a) Associated France Press b) Agence France Press c) Agence Far Press d) None of these 5. Who represented India in Mc Bride Communication? a) Sam Pitroda b) B.G. Varghese c) A.G. Noorani d) G.S. Subrahmanya Aiyer 6. The Press Council of India was constituted as per the recommendation of a) Registrar of News Paper India b) First Press Commission INTRODUCTION TO ELECTRONIC MEDIA Page 1

2 c) Second Press Commission d) Mathew Commission Report 7. Advertorial is a a) Combination of Advertising and editorial b) Advertisement is an editorial c) Description is an advertisement d) None of these 8. The two readership survey conducted in India are a) NRS and IRS b) ABC and IRS c) NRS and ABC d) IRS and CRS 9. Who said Comment is free, Facts are sacred a) Walter Lipman b) Oscar wild c) C.P. Scou d) G.B. Shaw 10. The first radio programme in India was broadcast by the. a) Radio Club of Calculta b) Radio Club of Bombay c) PTI d) Doordarshan 11. Indian State Broad Casting Service (ISBS) was renamed all India Radio in the year. a) 1936 b) 1935 c) 1948 d) At the time of Independence, AIR Network hand only. Stations a) Three b) Six c) One d) Four 13. Expand FM? a) Face Modulation b) Fidelity Magnificing c) Frequency Modulation d) None of these INTRODUCTION TO ELECTRONIC MEDIA Page 2

3 14. AIR s youth broadcasting service is titled as.? a) Youth Brigade b) Yuvavani c) AIR Youth d) Yuva 15. The first controller of broad casting in India was a) Lionel Fieldan b) B.G. Varghese c) C.P. Scott d) Anshumon Gupta 16. Loksabha passed Prasar Bharati (..) Bill in the year? a) 1994 b) 1999 c) 2000 d) Door darshan Sail over to colour transmission on August is 1982 in connection with? a) Olympion b) Asian Games c) Pun d) National Games 18. The Flagship channel of Doordarshan is? a) DD Metro b) DD1 c) DD Loksabha d) DD Rajya Sabha 19. Expansion of NDTV is.. a) National Democratic Television b) Nai Dainik Television c) New Delhi Television d) None of these INTRODUCTION TO ELECTRONIC MEDIA Page 3

4 20... is the process of translation of the message into a code suitable for transmission to the intended receivers. a) Decoding b) Replication c) Transmission d) Encoding 21. FM and are the two types of Radio transmission a) FM b) AM c) SM d) XM 22. The first Indian films to be nominated for Oscar Award is. a) Salaam Bombay c) Slum Dog Millionaire d) Mother India 23. The word Tele means a) To see b) Far c) Screen d) Moving 24. BBC stands for. b) Lagan a) British Broad Casting Corporation b) Broadened Broad casting Corporation c) Bit-by-Bit Broadcasting Corporation 25. The Satelite Television Asia Region (STAR) is based in? a) New Delhi b) Banglore c) Tokyo d) Honkong 26. Manoramaonline.com is an example of.. a) News Site b) Social Site c) Portal d) Interactive Site d) None of these INTRODUCTION TO ELECTRONIC MEDIA Page 4

5 27. The water gate scandal was associated with which US President? a) Bill Clinton b) Jimmy Carter c) George W Bush d) Richard Nixon 28. The Mac Bride Commission was constituted by? a) BBC b) UNICEF c) UNESCO d) AFP & AP 29. Fourth estate refers to..? a) The internet b) The press c) Whistle bloucers d) Private media 30. Close encounter is and interview programme in which Malayalam channel? a) India Vision b) Reporter c) Manorama News d) Amrita TV 31. The Central information and Broad casting minister of India is a) Tasian Ramesh b) Kapil Sibal c) Ambika Soni d) Sachin Pilot 32. K.P. Kesava Menon is the Founder editor of? a) Puschimodayam b) Deepika c) Mathrubhumi d) Kerala Kaumudhi 33. Byline Means.. a) Text accompanying a Photograph b) Name of the author c) Place & Date d) Edition of the News paper 34. The process of filtering a messages from source to receiver is a) Filtering b) Refining INTRODUCTION TO ELECTRONIC MEDIA Page 5

6 c) Framing d) Gate keeping 35. What is lead? a) Headline of the story b) Opening paragraph of a story c) Closing lines of a story c) Subhead lines of a story 36. Tabloid refers to---? a) News paper half the size of a broad sheet b) Periodicals c) Table magazines d) House Journals 37. News reporting that sensationalise or over emplacing soft writing, which is decided by some editors is means as. a) Sensational Journalism b) Black Journalism c) Criminal Journalism d) Yellow Journalism 38. When did AIR (All India Radio) come under the department of Information and Broadcasting? a) Oct 24, 1941 b) Sept 3, 1940 c) March 2, 1950 d) Dec 7, 1956 An s: a 39. Satellite Instructional Television Experiment (SITE) programme was the brain child of a) Dr. S. Janardhanan b) V.K. Saraswat c) Vikram Sarabai c) Sam Pitrocla 40. The Prasar Bharati Act came into force on. a) 1992 b) 1997 c) 1995 d) Which among the following is not a feature of Mass Media? a) Transcient b) Universal Access c) Narrow scope d) Gatekeeping INTRODUCTION TO ELECTRONIC MEDIA Page 6

7 42. Indian Institute of Mass Communication (11 MC) is located at a) Bombay b) Bengalore c) Kolkatta d) Newdelhi 43. What is Reuters? a) The first journal in South East Asia b) A British based news blong c) An economy based blog. d) Internet technology chip 44. In DAB, what does the letter A stand for? a) Asterisk b) Audio c) Antenna d) Automatic 45. Deliberate application of light to achieve some practical or Aesthetic effect is called? a) Lighting b) Animation b) Optimisation d) Lenshood 46 Rotoscoping is associated with? a) Animation b) Robotics c) New media d) Television 47. Face book is an example of a) Search option b) Social Network c) Online paper d) Blog 48. The process of improving the visibility of a webpage/website in a search engine is called? a) Referral Marketing b) Affliation c) Search Engine optimization d) Social Media Marketing INTRODUCTION TO ELECTRONIC MEDIA Page 7

8 49. The scholar who coined the expression The Medium is the Message is well renown for his concept of Global Village. a) Albert Bandura b) Marshall Mcluhan c) Leode Genero d) Wilbur Schram 50. Prannoy Roy is associated with which among the following media? a) CNBC b) Sakshi T V c) NDTV d) IBN Lok Mat 51. Who was recently appointed as the Editor-in-chief of outlook magazine replacing Vinod Mehta? a) Rajiv Shukla b) Pradeep Bhakshi c) Krishna Kumar d) Rajiv Ahir 52. News and truth are not the same thing - Who said these words? a) Jerome.K.Taylor b) Henry Ikaka c) Watler Luppman d) RavelMzoko 53. Wi-Fi Refers to a) Width fixture b) Wireless fidelity c) Wireless fixture d) Width figure 54. Reporter who covers a specific geographical or subject area is a) Special Reporter b) Subject Reporter c) Beat Reporter d) Correspondent. 55. A Newspaper s first edition of the day is known as a) Bull dog b) Dummy c) Hoax d) Newshole 56. What does the Latin Word Communis mean? a) Commute b) Communication c) Common INTRODUCTION TO ELECTRONIC MEDIA Page 8

9 d) None of these 57. Expansion of CNN is? a) Canadian News Network b) Communication News Network c) Cable News Network d) Common News Network 58. A whistle blower means? a) A professional Musician b) A crusader against corruption c) Legal officer in a lower court d) Chief of a news agency 59. The program Devil s Advocate in CNNIBN is hosted by? a) Karan Thapar b) Prannoy Roy c) Arnab Goswami d) Rajdeep Sardesai 60. Right to Information ACT (RTI) applies to all the states and UT s of India except a) Kerala b) Jammu & Kashmir c) Goa d) Nagaland 61. Frequency Modulation (FM) Radio was invented by? a) Edwin. H. Armstrong b) Jacques Diouf c) Andy Zeollick d) Mckarthy wolf 62. The term Mockumentary is the portmanteau of? a) Mockum + Documentary b) Mock + Documentary c) Motion + Documentary d) Mog + Documentary 63. VJ stands for Video Jockey, what does DJ stands for? a) Disc Jockey b) Drive Jockey c) Dude Jockey d) Diffo Jockey 64. The expansion of ENG is? a) Engineered News Generation b) Electronic News Gathering c) Electronic Nano Gathering d) Engineered News Gadget INTRODUCTION TO ELECTRONIC MEDIA Page 9

10 65. Headline across top of a page over the name plate is called? a) Scoop b) Skyline c) Newshole d) Lead 66. Request not to publish Information supplied in advance until specified time circumstance is a) Feed back b) Advocacy c) Freelance d) Embaego 67. The process of filtering messages from source to receive is called? a) Hand out b) Degeneration c) Gate keeping d) Kinesics 68. Olfactory communication refers to? a) Communication by Smell b) Communication by Sound c) Communication by Fingers d) Communication by Eyebrows 69. Opening paragraph of a news story is called? a) Body b) Lead c) Scoop d) Skyline 70. The Time of India newspaper is owned by a) Time Group b) Arnab Goswami c) S.K. Jain Group d) UB Group 71. The line of a story that names the author is called a) By line b) Name plate c) Sky line d) Bull dog 72. Which among the following is component of Communication process? a) Message b) Channel c) Decoding d) Analysis 73. The Consequence of Communication is called? a) Effect b) Message c) Source d) Context INTRODUCTION TO ELECTRONIC MEDIA Page 10

11 74. Which among the following is famed for Investigative journalism? a) BBC World b) Tehelka c) Vidura d) IBN Lokmat 75. Doordarshan was delinked from All India Radio, in the year? a) 1976 b) 1970 c) 1983 d) The fundamental Right of freedom of expression is guaranteed in constitution by a) Article 19 b) Article 120 c) Article 91 d) Article The Vehicle or Medium through which signals are sent are called a) Culttu b) Channel c) Follow d) Sowce 79. Who among the following is not a cartoonist a) Vinod Mehta b) R. Shankar c) B.M. Gafoor d) Toms 80. The teem Broad band is connected with a) Radio b) Internet c) Animation d Mobile INTRODUCTION TO ELECTRONIC MEDIA Page 11

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