2015 Dental Health and Hygiene Index by Question Full Questionnaire

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1 2015 Dental Health and Hygiene by Question Full Questionnaire

2 Report Overview An score is calculated for several variables in this report to compare responses from DentalPlans.com s customers to results from the national survey. An index of greater than 100 indicates DentalPlans.com s customers are more likely to provide a desirable response, while an index less than 100 indicates customers are less likely to provide a desirable response. The index also quantifies the magnitude of the difference (e.g. an index of 105 indicates customers respond 5% more favorably than the national sample, while an index of 90 indicates customers respond 10% less favorably than the national sample. Two aggregate indices are calculated to combine several factors: Dental Health Diligence : This index shows how much more diligent DentalPlans.com s customers are about dental health. A respondent who is considered to be diligent has a dentist they see regularly, goes twice a year for check-ups and cleanings, and has X-rays taken once a year. Dental Hygiene : This index shows how much more likely DentalPlans.com s customers are to take care of their teeth on a daily basis. A respondent who has good hygiene brushes at least twice a day for more than one minute at a time, flosses at least once a day, and replaces their toothbrush regularly. 2

3 Dental Health Diligence 3

4 Compared to the general population, DentalPlans.com s customers are 5% More Likely To have a regular check-up twice a year 10% More Likely To have regular cleanings twice a year 39% More Likely To have a dentist that they currently see regularly Dental Health Diligence : 185 DentalPlans.com s customers are 85% more likely to be diligent* about their dental health. 26% More Likely To have dental X-rays once per year * A Diligent respondent has a regular dentist and has all three of the ADA recommended services (check-up, cleaning, and X-rays) each year. 4

5 Dental Health Diligence Detail Currently has a dentist 63% 88% 139 Check-ups twice annually 76% 80% 105 Cleanings twice annually 76% 83% 110 X-Rays once annually 63% 80% 126 DILIGENT RESPONDENTS 31% 57% 185 5

6 Dental Health Diligence By Region Pacific 185 Mountain 194 Midwest 204 Mid-Atlantic 162 New England 199 South 167 6

7 Dental Hygiene 7

8 Compared to the general population, DentalPlans.com s customers are Equally Likely To spend at least one minute brushing each time they brush. 2% Less Likely To replace their toothbrush regularly and/or when needed. 11% More Likely To brush their teeth at least twice a day. Dental Hygiene : 115 DentalPlans.com s customers are 15% more likely to follow all hygiene guidelines.* 20% More Likely To floss at least once a day. * Guidelines include brushing at least twice a day, flossing at least once a day, spending at least one minute or longer brushing each time they brush, and replacing a toothbrush at least every 3-4 months and/or when bristles become frayed. 8

9 Dental Hygiene Detail Brushes at least twice a day 70% 78% 111 Brushes for 1+ minutes 93% 93% 100 Replaces toothbrush often* 84% 86% 98 Flosses at least once a day 67% 81% 120 HYGIENIC RESPONDENTS 47% 54% 115 * Toothbrush is replaced at least once every 3-4 months OR when bristles become frayed 9

10 Dental Hygiene By Region Pacific 104 Mountain 108 Midwest 128 Mid-Atlantic 119 New England 100 South 130 Source: *A national study was conducted for DentalPlans.com between Jan. 1 and Jan. 7, 2015 by Infosurv Research. A total of 1,200 national respondents were surveyed, yielding data with a margin of error of +/- 2.83%. And a An independent study of its members was conducted for DentalPlans.com between Jan. 21 and Feb. 4, 2015 by Infosurv Research. A total of 9,410 national customers were surveyed, yielding data with a margin of error of +/-.99%.

11 Dental Health Findings: by Question 11

12 Report Overview An score is calculated for several variables in this report to compare responses from DentalPlans.com s customers to results from the national survey. An index of greater than 100 indicates DentalPlans.com s customers are more likely to provide a desirable response, while an index less than 100 indicates customers are less likely to provide a desirable response. The index also quantifies the magnitude of the difference (e.g. an index of 105 indicates customers respond 5% more favorably than the national sample, while an index of 90 indicates customers respond 10% less favorably than the national sample. The following color highlights are used to facilitate analysis: An index above 115 is highlighted in green An index between 85 and 115 is highlighted in grey An index below 85 is highlighted in red 12

13 Last Dental Visit Within past week 3% 12% 404 Within past month 14% 24% to 6 months 38% 49% to 12 months 8% 12% 69 More than a year 6% 26% 24 13

14 Dental Health Diligence Currently has a dentist 63% 88% 139 Check-ups twice annually 76% 80% 105 Cleanings twice annually 76% 83% 110 X-Rays once annually 63% 80%

15 Dental Health Reasons to Switch Dentists More affordable 28% 27% 103 Better Quality 21% 34% 61 Closer to home/work 12% 22% 55 Gentler 6% 12% 48 Covered by insurance 20% 26% 75 Referal 5% 6% 71 Wouldn't Switch 37% 52%

16 less than 1 year 1 to 2 years Dental Health Years Seeing Same Dentist 15% 15% 18% 21% to 5 years 21% 24% 90 more than 5 years 40% 46%

17 Fillings Dental Health Non-Routine Procedures 48% 54% 113 Crowns 27% 52% 190 Root Canal 18% 26% 142 Bridges 6% 11%

18 Dental Health Cosmetic Procedures Teeth Whitening 6% 19% 30 Dental implants 8% 8% 99 Veneers 2% 3% 77 Braces 2% 4% 40 18

19 Dental Health Topics Discussed with Dentist Cleanings and Oral Exams 65% 79% 108 Oral Hygiene products Treatment options 30% 32% 32% 25% Cosmetic Improvements TMJ, Headaches 10% 12% 5% 9% % New Dental Technologies 9% 89 19

20 Beverages Deemed Bad For Teeth Sodas 87% 82% 107 Wine 40% 44% 89 Beer 23% 34% 68 Coffee 66% 76% 87 Sports Drinks 40% 47% 119 Juices 54% 50%

21 Bananas Chocolate Nuts Cheese Vegetables Snacks Perceived to be Good For Teeth 36% 42% 5% 9% 31% 29% 25% 24% 68% 64% Apples 65% 74%

22 Findings: Dental Hygiene 22

23 Dental Hygiene Brushes at least twice a day 70% 78% 111 Brushes for 1+ minutes 93% 93% 100 Replaces toothbrush often* 84% 86% 98 Flosses at least once a day 67% 81% 120 * Toothbrush is replaced either every couple of months OR at least once every 3-4 months OR when bristles become frayed 23

24 Dental Hygiene Times Brushing Teeth Morning 89% 87% 103 Noon Afternoon 7% 8% 8% 9% Evening 72% 81% 112 After Eating 5% 4%

25 Dental Hygiene Other Reasons for Brushing Teeth After Drinking Coffee 13% 21% 63 Before a Date 32% 46% 71 After eating foods that get stuck in my teeth 79% 71% 110 Before working out at gym 4% 6% 63 Prior to giving a speech or presentation Other 21% 23% 13% 10%

26 Dental Hygiene Reasons for Skipping Brushing Teeth Too tired 22% 28% 80 Just forget 23% 31% 75 Lazy 14% 26% 54 Forgot toothbrush 5% 11% 49 Never skip 34% 48%

27 Dental Hygiene Toothbrush Storage Drawer Container on sink 11% 14% 46% 48% With other toothbrushes 7% 13% 52 In a cup 19% 22% 85 In a plastic sleeve 10% 13% 84 27

28 Dental Hygiene Actions to Promote Good Oral Hygiene Drinking water Fruits and Vegetables Fluoridated Water Using Mouthwash 30% 24% 51% 46% 69% 65% 59% 66% Using Fluoride rinse 23% 28% 83 Flossing Daily 64% 80% 124 Seeing Dentist 2x per year 57% 78% 138 Replacing Toothbrush often 50% 53% 94 28

29 Findings: Children s Dental Health 29

30 Child Sees a Dentist 89% Yes % 30

31 Within past week 5% 6% Last Dental Visit Child 80 Within past month 18% 16% to 6 months 47% 59% 81 7 to 12 months 13% 12% 106 More than a year 4% 8%

32 Age of First Dental Visit A year old or younger 12% 17% years old 25% 23% years old 24% 25% 93 4 years old 12% 17% 70 5 years or older 23% 23%

33 No Insurance Reasons Child Has Not Visited a Dentist 23% 27% 85 Too Expensive 13% 21% 62 Unnecessary 4% 17% 23 Can't find one I like 2% 5% 47 None close to me 2% 4% 63 Child too young 35% 31%

34 Age When Child Started Brushing Teeth 6 months or younger 13% 21% year old 2 years old 3 years old 4 years old 5 years old or older 34% 28% 21% 23% 11% 17% 4% 8% 4% 8%

35 Never Child s Flossing Frequency 20% 23% 86 Daily 35% 38% 93 Weekly 10% 14% 73 Occasionally 25% 35%

36 Teens Brush without Being Told 51% Yes 87 59% 36

37 How Kids are Encouraged to Brush Teeth Model Good Behavior 50% 56% 90 Nag 19% 19% 100 Use a timer 5% 11% 51 Fun Toothbrush 21% 28% 73 Rewards 4% 14% 27 Punishment 1% 3% 34 37

38 Children Needing Braces 22% Yes 90 24% 38

39 Findings: Healthcare Coverage 39

40 Currently Have Health Insurance 90% Yes % 40

41 How do you currently get your health insurance coverage? Employer 19% 41% 48 Medicare 24% 52% 215 Spouse's employer 7% 15% 45 Medicaid 2% 11% 20 Purchased on my own 9% 18% 193 Healthcare exchange 7% 8% 111 Other 6% 11%

42 Satisfaction with Health Insurance Very Satisfied 43% 54% 125 Somewhat Satisfied 28% 37% 76 Neutral 12% 15% 78 Somewhat Dissatisfied 4% 3% 129 Very Dissatisfied 2% 2%

43 Attitudes About Obamacare Obamacare has made my healthcare more affordable 12% 25% 47 Obamacare has made my healthcare more costly 31% 36% 115 Obamacare hasn't had any impact on my healthcare costs 32% 30% 105 Don t know 14% 21%

44 Health Insurance Costs Relative to Last Year Costs more 42% 46% 108 Costs less 10% 8% 127 Costs the same 38% 42% 90 Not sure 6% 8% 83 44

45 Health Insurance Coverage Relative to Last Year More comprehensive 9% 15% 60 Less comprehensive 15% 15% 103 About the same 63% 71% 112 Not sure 5% 7% 71 45

46 Findings: Dental Coverage 46

47 Preferred Dentist Covered Under Plan 82% Yes % 47

48 Reasons for NOT Having Dental Insurance Not Affordable 57% 58% 97 Not necessary 6% 15% 39 Not offered 22% 21% 105 Other 6% 16%

49 Search Online for Low Cost Dental Care 24% Yes % 49

50 Findings: Demographics 50

51 New England Mountain Mid-Atlantic Midwest 17% 17% 16% 17% 19% 17% 13% 16% Region South 17% 25% 151 Pacific 10% 17% 60 51

52 Gender Male 44% 50% 88 Female 56% % 52

53 Age % 52% % 24% % 23% % 19% % 19% % 7% 12 53

54 Marital Status Single 35% 41% 85 Married/Pa rtnered 59% 65%

55 Presence of Children 20% Yes 48 42% 55

56 Number of Children None 58% 80% % 16% % 15% % 7% % 3% 36 56

57 Ages of Children Under 12 months old 4% 4% 92 1 to 2 years 7% 13% 50 3 to 5 years 10% 23% 45 6 to 10 years 20% 42% to 15 years 26% 39% to 20 years 28% 24% 115 Over 20 years old 15% 43%

58 Household Income Under $25K 15% 19% 83 $25K - $49K 25% 31% 121 $50K - $74K 25% 22% 114 $75K - $99K 14% 16% 91 $100K or more 14% 18% 79 58

59 Educational Attainment High School or less 15% 19% 79 Some College 33% 33% 100 Bachelor's degree 24% 29% 85 Some post Grad work 5% 8% 156 Post Grad Degree 15% 20%

60 Race/Ethnicity White/Caucasian 62% 92% 150 Black/ African American/Bi-Racial 3% 20% 15 Hispanic 2% 13% 16 Asian/Pacific Islander/ Indian 3% 5% 60 60

61 Want to know more about dental savings plans? Please contact us for more information. Join a Plan :DP AtYourService Team DentalPlans.com s Customer Care Media Inquiries Bonnie Strouse Sobrino, MBA Communications Manager (954) bonnie.strouse@dentalplans.com *A national study was conducted for DentalPlans.com between Jan. 1 and Jan. 7, 2015 by Infosurv Research. A total of 1,200 national respondents were surveyed, yielding data with a margin of error of +/- 2.83%. An independent study of its members was conducted for DentalPlans.com between Jan. 21 and Feb. 4, 2015 by Infosurv Research. A total of 9,410 national customers were surveyed, yielding data with a margin of error of +/-.99%. 61

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