Operation Storefront W E B E R - M O R G A N H E A L T H D E P A R T M E N T M E G A N P A S S E Y

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1 Operation Storefront W E B E R - M O R G A N H E A L T H D E P A R T M E N T M E G A N P A S S E Y

2 Outline Background Expectations Actual Tool Procedure Advantage vs. disadvantages Results Did we meet expectations? Lessons learned

3 Expectations Educate Retailers Prevention vs. Correction New FDA regulations Fire Marshall Identify and train stores and employees Take Down Advertising Letter to Retailers Help with potential zoning ordinances See trends over time

4 Observation Form Modifications: Color Education Pricing E-cigarette Mailing info Change some names Extra Store training Actual Tool

5 Procedure Developed survey and database Letter to retailers notifying of future visit Visit Educate Answer questions Follow-up visit Evaluation of results

6 Advantages vs. Disadvantages Advantages Disadvantages Prevention vs. correction Positive image Build relationship Hear gossip Prices Who we should watch Ways to improve Keeps issue on minds of retailers Time Time Time Interfere with business Don t always get manager/owner Can t do anything

7 Results Total stores visited-141 At least 50 hours just assessing stores Queries Concerns E-cigarette Pricing Cigar Cost Smokeless Tobacco Cost Outside Advertising Proximity to Schools Outside advertising and proximity to school No underage signs

8 34 Stores with Concerns Tobacco is easily accessible- 22 stores E-cigs on the counter Novelty lighters Signs outside Locked case was left open 56% of stores with concerns had at least 1 sign outside 90% of stores with concerns had easily accessible tobacco 38% of stores with concerns have no employee training on selling tobacco 6 stores sold illegally last year

9 E-Cigarette Pricing 53% of stores also have at least 1 outside advertising sign stores advertising stores advertising 9 smoke shops 8 of these stores have sold tobacco to a minor during FY12 Lowest-$5.99 Highest-$19.99 Average-$13.27

10 Cigar Cost Average cost of Primetime was $1.40 Lowest- $0.79 each Highest- $8.99 Average cost of Black and Mild was $1.80 Lowest- $0.89 Highest- $7.99 Average cost of Swisher Sweet was $2.00 Lowest-$0.69 Highest-$7.99

11 Smokeless Tobacco Cost Camel Snus Average cost: $3.52 ($1 less than last year) Lowest cost: $1.69 ($2.30 less than last year) Highest cost: $5.99 Marlboro Snus Average cost: $4.55 ($1.50 more than last year) Lowest cost: $3.69 Highest cost: $4.99

12 Outside Advertising 40% (56/141) of the retail stores had at least one outside advertisement 32% of those retail stores had at least 4 advertisements About half of stores with at least 2 outside advertisements were either a Maverik or 7-11 store Almost 1/5 (19%) of these stores sold tobacco to a minor in the last year

13 Proximity to School 89% of the retail stores were within at least 3-4 blocks of a school 55% of stores within at least 1-2 blocks 14 stores are across the street 86% of the stores that sold tobacco to a minor last year are within at least 4 blocks of a school (18/21)

14 26% of stores that sold tobacco last year to a minor were within 3-4 blocks of a school and had outside advertisements Proximity and Outside Advertising

15 No Underage Signs 5 stores with no Age of Sales signs Stores have now been given signs and offered training 91 stores already have a training program 13 stores indicated they would like training 37 stores have no training and didn t indicate they would like training

16 Did We Meet Expectations? Educate Retailers Were able to offer education on numerous tobacco related issues to all tobacco outlets. Identify and train stores and employees Trained 26 stores since inception Take Down Advertising Letter to Retailers was not an effective tool See trends over time Decrease in e-cigarette cost Decrease in smokeless products cost Have stores followed recommendations? Help with potential zoning ordinances Were able to see which stores have large amounts of storefront advertising Filter data by city

17 Lessons Learned Need to use this information with the compliance check data Need to have laws available Be aware of zoning ordinances Letter to Retailer Weber Human Services

18 Questions? Megan Passey Weber-Morgan Health Camille Roundy Utah Department of Health