Country profile. Myanmar

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WHO Report on the Global Tobacco Epidemic, 2013 Country profile Myanmar WHO Framework Convention on Tobacco Control (WHO FCTC) status Date of signature 23 October 2003 Date of ratification (or legal equivalent) 21 April 2004 Socioeconomic context Population (thousands) 48724 Income group Low Prevalence of tobacco use Tobacco use data from the latest survey results available to WHO as at 31 December Among youth Among adults Current Current Current Daily Current Daily Smoked tobacco tobacco cigarette tobacco tobacco cigarette cigarette prevalence (%) use use smoking smoking smoking smoking Male 30.0 13.0 44.8 33.6... 9.2 Female 6.8 0.5 7.8 6.1... 0.1 Total 18.6 6.8 22.0 16.7... 3.6 Youth: Global Youth Tobacco Survey, 2011; National, ages 13-15 Adult: Myanmar STEPS survey, 2009; National, ages 15-64 Among youth Among adults Smokeless tobacco prevalence (%) Current users of smokeless tobacco Current users of smokeless tobacco Male 15.2 51.4 Female 4.0 16.1 Total 9.8 29.6 Youth: Global Youth Tobacco Survey, 2011; National, ages 13-15 Adult: Myanmar STEPS survey, 2009; National, ages 15-64 WHO age-standardized estimated prevalence of smoking among those aged 15 years or more: Year 2011 Adult prevalence, smoking (%) Any smoked tobacco Cigarettes Current Daily Current Daily Male 38 30 34 25 Female 7 5 5 3 Total 22 17 19 14

Tobacco control measures and programmes as at 31 December Smoke-free environments Public places with smoke-free legislation: Health-care facilities Educational facilities except universities Universities Government facilities Indoor offices Restaurants Cafés, pubs and bars Public transport All other public places NA Compliance score 5 National law requires fines for smoking Fines levied on the establishment Fines levied on the smoker Dedicated funds for enforcement Citizen complaints and investigations A score of 0 10, where 0 is low compliance. Subnational jurisdictions with complete smoke-free legislation ne reported. 2

Treatment of tobacco dependence Is there a toll-free telephone quit line/help line with a live person available to discuss cessation with callers in your country? Nicotine replacement therapy (e.g., patch, gum, lozenge, spray or inhaler) Is this product legally sold in the country? Where and how can this product be legally purchased in your country? Bupropion (e.g., Zyban, Wellbutrin) Varenicline Is smoking cessation support available in the following places in your country? Does the national/federal health insurance or the national health service cover the cost of this support? Does the national/federal health insurance or the national health service cover the cost of this product? Is any NRT on the country's essential drugs list? Is this product legally sold in your country? Where and how can this product be legally purchased in your country? Does the national/federal health insurance or the national health service cover the cost of this product? Is this product legally sold in your country? Where and how can this product be legally purchased in your country? Does the national/federal health insurance or the national health service cover the cost of this product? Health clinics or other primary care facilities Hospitals Office of a health professional In the community Other Health clinics or other primary care facilities Hospitals Office of a health professional In the community Other In a pharmacy with a prescription In a pharmacy without a prescription in some in some in some in some 3

Health warnings on tobacco packages Does the law mandate that health warnings appear on tobacco packages? Cigarettes Smokeless tobacco What percentage of the principal display areas of the package is legally mandated to be covered by health warnings? FRONT AND REAR COMBINED What percentage of the principal display areas of the FRONT of the package is legally mandated to be covered by health warnings? What percentage of the principal display areas of the REAR of the package is legally mandated to be covered by health warnings? Does the law mandate that the warning be placed at the top of the principle display areas of the package? Does the law mandate font style, font size and colour for package warnings? Are the health warnings rotating on packages? Are the health warnings on packages written in the principal language(s) of the country? Does the law require that health warnings on packages are not obscured in any way, including by required markings such as tax stamps? Do the health warnings on packages include a photograph or graphic? Do health warnings appear on each package and any outside packaging and labelling used in the retail sale? Does the law on health warnings apply to products whether manufactured domestically, imported, AND for duty-free sale? Does the law state that warnings on packages do not remove or diminish the liability of the tobacco industry? Do health warnings on packages describe the harmful effects of tobacco use on health? Does the law mandate specific health warnings on cigarette packages? How many specific health warnings are approved by the law? Does the law require or establish fines for violations regarding health warnings on packages? t specified. 4

Health warnings on tobacco packages (continued) Are there any laws requiring that cigarette packaging and labelling do not use misleading terms which imply the product is less harmful than other similar products, such as low tar, light, ultra-light, or mild? Are there any laws requiring that cigarette packaging and labelling do not use figurative or other signs, including colours or numbers, as substitutes for prohibited misleading terms and descriptors? Are there any laws requiring that cigarette packaging and labelling do not use descriptors depicting flavours? Does the law ban the display of quantitative information on emission yields (such as tar, nicotine and carbon monoxide) on cigarette packaging, including when used as part of a brand name or trademark? Does the law mandate the display of qualitative information on relevant constituents and emissions of tobacco products on cigarette packaging? Does the law mandate that this information is displayed on one or more of the principal display areas (front, rear) of the package? Does the law prevent the display of expiry dates on cigarette packaging? Cigarettes Smokeless tobacco Is it mandatory for the quit line number to appear on packaging or labelling? Does the law mandate plain packaging (ie. prohibit the use of logos, colours, brand images or promotional information on packaging other than brand names and product names displayed in a standard colour and font style)? Are there national laws or regulations completely banning the sale of all smokeless tobacco products? Anti-tobacco mass media campaigns Did the country have at least one national mass media campaign during the period? Evidence-based planning 2011- Campaign was part of a comprehensive tobacco control programme Campaign was pre-tested with the target audience... Research about the target audience was conducted... Implementation Campaign was aired on TV and/or radio Campaign used media planning to purchase or secure air-time and/or placement Earned media/public relations were used to promote the campaign Evaluation Process evaluation was employed to assess implementation Outcome evaluation was employed to assess effectiveness 5

Bans on tobacco advertising, promotion and sponsorship Direct bans National TV and radio International TV and radio 1 Local magazines and newspapers International magazines and newspapers 2 Billboards and outdoor advertising Point of sale Internet Other direct bans Compliance score of direct bans 7 Indirect bans Free distribution Promotional discounts n-tobacco goods and services identified with tobacco brand names Brand name of non-tobacco products used for tobacco product Appearance of tobacco brands in TV and/or films (product placement) Appearance of tobacco products in TV and/or films Sponsored events Compliance score of indirect bans 5 Publicity of corporate social responsibility activities by tobacco companies Publicity of corporate social responsibility activities by other entities Tobacco companies funding or making in-kind contributions to smoking prevention media campaigns Required anti-tobacco ads for any visual entertainment media product that depicts tobacco products, use or images Ban on tobacco vending machines 1 The law does not explicitly address cross-border advertising. However, given that advertising is banned on all TV and radio, it is interpreted that both domestic and international levels are covered by the ban. 2 The law does not explicitly address cross-border advertising. However, given that advertising is banned in all magazines and newspapers, it is interpreted that both domestic and international levels are covered by the ban. A score of 0 10, where 0 is low compliance. Subnational jurisdictions with a complete ban on tobacco advertising, promotion and sponsorship ne reported. 6

Tobacco taxation policy as at 31 July Price of lowest-cost brand of cigarettes A Tax inclusive retail sales price (TIRSP) for a pack of 20 cigarettes 300.00 Price of Marlboro or similar brand of cigarettes A Tax inclusive retail sales price (TIRSP) for a pack of 20 cigarettes 1500.00 Taxes on the most popular brand of cigarettes WHO's comparable estimate for 2008 Price of most sold brand, pack of 20 cigarettes In currency reported by country In international dollars (purchasing power parity) Taxes on this brand (% of retail price) ᄌ 1 050.00 WHO's comparable estimate for 2010 650.00 WHO's comparable estimate for 800.00 2.47 1.37 1.59 Total taxes 25.0% 25.0% 50.0% Specific excise 0.0% 0.0% 0.0% Ad valorem excise 25.0% 25.0% 50.0% Value added tax (VAT) 0.0% 0.0% 0.0% Import duty 0.0% 0.0% 0.0% Other taxes 0.0% 0.0% 0.0% The country has increased tobacco excises overall since 2010; however, due to price variability the effect is not necessarily apparent in the tax indicators. ᄌ Individual categories of tax may not add to total due to rounding. 7

Annual tax revenues from tobacco products Is tax revenue data for all tobacco products or cigarettes only? Most recent year: 2011 All tobacco products Total Excise (specific and ad valorem)... Value added tax (VAT) and other sales taxes... Import duties and all other taxes (excluding corporate taxes on tobacco companies) Total 144 492 670 000.00 Currency... National tobacco control programme Specific national government objectives in tobacco control National agency or technical unit for tobacco control Most recent year available Number of full-time equivalent staff 3 Government expenditure on tobacco control: In currency reported by country 5 000 000 In US$ at official exchange rate 918 873 ***** 8