Alcohol-Free Programming

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+ Alcohol-Free Programming An Environmental Strategy for Reducing Alcohol Abuse on College Campus Lyndsey Hawkins, MA, CPS Bradley University

+ Learning Objectives 1. Understand the importance of alcohol- free campus events. 2. Examine ways to implement alcohol- free events at your institution. 3. Examine ways to improve alcohol- free events at your institution. 4. Summarize research findings on the effectiveness of alcohol- free campus events at reducing alcohol abuse on college campuses.

+ Question: Do you currently do alcohol-free programming at your campus?

+ Question: What do you hope is addressed in today s webinar?

+ Late Night BU Campus tragedies, 2007-2008 Alcohol Action Plan, 2008 First year challenges Changes

+ www.bradley.edu/campuslife/latenightbu

+ IMPORTANCE Why alcohol-free programming?

+ NIAAA Tier 1: Evidence of Effectiveness Among College Students Examples: combining cognitive- behavioral skills, norms clarification and motivational enhancement interventions; brief motivational enhancement interventions; challenging alcohol expectancies. Tier 2: Evidence of Success With General Populations That Could Be Applied to College Environments Examples: enforcement of minimum drinking age laws, alcohol- impaired driving prevention, alcohol retail outlet density restrictions, increased alcohol prices and taxes, responsible beverage service. Tier 3: Evidence of Logical and Theoretical Promise, But Require More Comprehensive Evaluation Examples: enforcement of underage drinking laws on campus, consistently enforcing disciplinary actions associated with policy violations, conducting marketing campaigns to correct student misperceptions about alcohol use, safe rides programs. Tier 4: Evidence of Ineffectiveness Examples: informational, knowledge- based, or values clarification interventions about alcohol problems related to excessive use, when used alone; providing blood alcohol content feedback.

+ A Typology for Campus-Based Alcohol Prevention: Moving toward Environmental Management Strategies On campus, an alcohol and other drug task force should conduct a broad- based examination of the college environment, looking not only at alcohol and other drug- related policies and programs, but also the academic program, the academic calendar and the entire college infrastructure. The objective is to identify ways in which the environment can be changed to clarify the college's expectations for its students, better integrate students into the intellectual life of the college, change student norms away from alcohol and other drug misuse or make it easier to identify students in trouble with substance use. http://www.collegedrinkingprevention.gov/supportingresearch/journal/dejong.aspx

+ Continued The typology divides the environmental change category into five subcategories of strategic interventions: (1) offer and promote social, recreational, extracurricular and public service options that do not include alcohol; (2) create a social, academic and residential environment that supports health- promoting norms; (3) limit alcohol availability both on- and off- campus; (4) restrict marketing and promotion of alcoholic beverages both on- and off- campus; and (5) develop and enforce campus policies and local, state and federal laws.

+ Continued In advance of outlining recommendations for effective prevention, the report provides an overarching framework upon which to consider them. This framework presents three targets for college alcohol prevention efforts: 1) the high- risk student drinker, 2) the student body as a whole, and 3) the campus and community environment. The panel suggests adopting a comprehensive prevention approach that targets interventions and approaches for each of these audiences. While some policies and programs may be more beneficial to the high- risk drinker, others may be more effective across the campus as a whole or even in the community. Therefore, a sound and comprehensive prevention program will include elements targeting each of these audiences in a specific way. http://www.campushealthandsafety.org/niaaa/ http://www.collegedrinkingprevention.gov/niaaacollegematerials/taskforce/ CallToAction_02.aspx

+IMPLEMENTATION How do you make it happen? What do you need? How can you make it better?

+ Strategic Plan Resources Collaboration Key Elements Creativity Support Organization Evaluation

+ STRATEGIC PLAN Purpose of event Frequency Attendance goal Longevity Decision- makers

+ RESOURCES Money Space Staff

+ COLLABORATION Logistics Planning Marketing

+ CREATIVITY

+ SUPPORT President Academics Student Affairs Student Leaders Student Staff

+ ORGANIZATION Prior Job descriptions clear expectations Handbook Working event log Layout Night- of Event log Technology/supply log Assignments

+ Job descriptions clear expectations

+ Handbook

+ Working event log

+ Layout

+ EVALUATION End of each event AT event, electronically Rating of activities Ideas Demographics Would you have been drinking had you not attended? usually about 25%+

+ EFFECTIVENESS Does it work?

+ Research North Dakota State University Club NDSU University of Michigan UMix Late Night University of North Carolina at Chapel Hill Purdue University Late Night Penn State http://www.outsidetheclassroom.com/upload/pdf/ AlcoholFreeOptions.pdf http://www.alcoholeducationproject.org/ DOEModelPrograms2008.pdf http://www.ndsu.edu/fileadmin/alcoholinfo/ Club_NDSU_NASPA_natl_2009.pdf

+ Non- drinkers Moderate/social drinkers Benefits @ Bradley Heavy drinkers - - - Community- builder Tradition

+ OUR RESEARCH Thanks to Dr. Lizbeth Crawford, Bradley University Longitudinal freshman year Beginning of semester End of fall semester End of spring semester University Experience class about 80%+ Drawbacks

+ FINDINGS The results of a series of OLS regressions indicated that the number of school- sponsored, alcohol- free late night events attended was inversely related to end- of- term drinking among females in both the 2010 and 2012 sample. Among the 2010 freshman cohort, frequent attendance of alcohol- free late night events reduced levels of alcohol use primarily among males who exhibited limited drinking, or abstained from alcohol, during high school. In contrast, among freshmen males in 2012, program participation reduced drinking most among individuals who drank heavily in high school and at the beginning of their first college semester. Moreover, among freshman males in 2012, attendance of alcohol- free late night events was associated with low levels of alcohol consumption mainly among Greek participants. Program attendance had little effect on end- of- semester drinking among males not affiliated with the Greek system.

+ OTHER MEASURES Alcohol violations Tickets Referrals Incidents

+ What they don t tell you

+ THE BAD/UGLY Inconsistency with mission Criticism Risk Time planning, execution Stress

+ OTHER LONG nights - slap happy becomes the norm Why did I get my master s? but, INCREDIBLY rewarding

+ Questions?

+ THANK YOU! lhawkins@bradley.edu (309) 677-3381