Promoting Public Water Fluoridation in Bennington VT

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University of Vermont ScholarWorks @ UVM Family Medicine Block Clerkship, Student Projects College of Medicine 2014 Promoting Public Water Fluoridation in Bennington VT Leah Fox University of Vermont Follow this and additional works at: https://scholarworks.uvm.edu/fmclerk Part of the Medical Education Commons, and the Primary Care Commons Recommended Citation Fox, Leah, "Promoting Public Water Fluoridation in Bennington VT" (2014). Family Medicine Block Clerkship, Student Projects. 39. https://scholarworks.uvm.edu/fmclerk/39 This Book is brought to you for free and open access by the College of Medicine at ScholarWorks @ UVM. It has been accepted for inclusion in Family Medicine Block Clerkship, Student Projects by an authorized administrator of ScholarWorks @ UVM. For more information, please contact donna.omalley@uvm.edu.

PROMOTING PUBLIC WATER FLUORIDATION IN BENNINGTON VT Leah Fox October 2014 Family Medicine R5 Mentor s: Dick Dundas, MD Ed Lyon, MD

THE STATE OF ORAL HEALTH IN BENNINGTON The Centers for Disease Control and Prevention has recognized community water fluoridation as one of the ten greatest public health achievements of the 20 th century. It reduces tooth decay over a person s lifetime by 25%. Over the past 40 years, there have been 6 failed attempts to fluoridate the drinking water in the town of Bennington. There is an overabundance of tooth decay affecting citizens of Bennington. The need for dental care in Bennington far outweighs the resources available.

The average lifetime cost per person to fluoridate community water is less than the cost of one dental filling. Every $1.00 invested in water fluoridation saves $38.00 in dental costs The cost of providing fluoridated water is a little over one dollar per person, per year. COST OF DENTAL HEALTH Water fluoridation saves money. As an inexpensive inter vention, it helps prevents tooth decay, and therefore the need for unnecessar y dental work.

COMMUNIT Y PERSPECTIVE Due to the overwhelming need for dental care in Bennington, 8 local community members formed the Bennington Oral Health Coalition (BOHC). This group decided to make public water fluoridation their top priority. [Name Withheld] MD, a retired physician who works at the Bennington Free Clinic and is also an active member in BOHC, describes a strong anti-fluoride movement in the community. This vocal minority use pseudoscience and fear to dissuade voters from passing a movement to fluoridate the water supply. The BOHC s main goal is to educate the Bennington community on the safety and effectiveness of water fluoridation. During their biweekly meetings, members brainstorm ideas to reach the public and effective ways to educate the community.

INTERVENTION AND METHODOLOGY Distribution of educational materials to primary care and dental offices in Bennington (family medicine, internal medicine, pediatrics, OB/GYN and dentists). This includes facts about fluoridation, talking points for providers to address the issue with patients, and flyers to hang in the office. Script for office receptionists to ask patients to read a handout about fluoridation and encourage them to send a postcard to the Select Board, and sign a petition of support. Design of a waiting room poster to be displayed in offices. This will serve to encourage patients to start thinking their oral health, and to promote the providers support of fluoridation.

RAISING PUBLIC AWARENESS These posters were hung in the waiting rooms of local primar y care practices, encouraging patients to get educated on water fluoridation.

A SIMPLE PATIENT HANDOUT TO BE GIVEN WITH EACH VISIT SUMMARY. INTENDED TO GET PEOPLE THINKING ABOUT PUBLIC FLUORIDATION Patient Education

RESULTS, RESPONSE The reception of primary care offices was very positive Concern was expressed about past failed attempts, but optimistic about the tactics that the BOHC is taking to tackle the issue Practitioners were grateful that the BOHC considered their limited time to devote to the issue. Measures were taking to ensure that the burden did not fall on providers, and the main goal would be to have information assessable and office staff prepared to answer questions. Participating offices are ready to begin their educational efforts by December 1 st.

MEASUREMENT OF SUCCESS Effectiveness Raises awareness of the issue, and prompts patients to ask questions during their visit Clear language makes the message assessable to many different people The petition and postcards gather support directly from community members Limitations Office staff have another step to add in their process of seeing patients Patients need to be literate to read the educational materials The intervention is only reaching community members who are actively receiving healthcare

Social Media The use of local newspaper, The Bennington Banner, the public access TV station, Cat-TV, and radio station, WBTN, would help spread the word about the safety and effectiveness of water fluoridation Facebook, Twitter, and other online communities are another great way to spread information in today s world, especially among younger people. BOHC would strongly benefit from a Facebook page that can continually keep people updated on their goals and accomplishments. Speaker s Bureau The BOHC would benefit from having a group of speakers who are willing to approach community groups (such as the school nurses or local Lions Club), and give short talks on the benefits of water fluoridation. This would help reduce the volume of the anti-fluoridation voice, which has overpowered open informational forums in the past. FUTURE PROJECTS Next steps for BOHC and the push to fluoridate public water in Bennington

REFERENCES The American Dental Association, http://www.ada.org/en/ The Campaign for Dental Health, http://www.ilikemyteeth.org/ The Centers for Disease Control and Prevention, http://www.cdc.gov/fluoridation/ Vermont Department of Health, http://healthvermont.gov/