The Cigarette Market in Saudi Arabia Product Code: CG0173MR Published Date: June 2015 Report Price: US$ 975 (Single Copy)
Synopsis Cigarettes in Saudi Arabia report is a qualitative report providing extensive and highly detailed consumption data on the Cigarettes industry in Saudi Arabia. This report is the result of ERC s extensive market research covering Cigarettes across Saudi Arabia. The report provides consumption data based upon a unique combination of industry research, fieldwork, market sizing work and our in-house expertise in the Cigarettes industry in order to offer extensive data about the trends and dynamics affecting the Cigarettes industry. This report is aimed at companies operating in the Cigarettes industry and for new companies considering entry into Cigarettes industry. This report provides detailed data of the manufacturers operating in the Cigarettes industry in Saudi Arabia. This report also provides market size of the Cigarettes industry in Saudi Arabia along with other data relating to the regulations, retail price, smoking population, production & trade and forecast data Summary The Cigarette Market in Saudi Arabia is a new report by ERC that focuses on the extent to which Saudi Arabia Cigarettes market has evolved in line with changing smoking habits, the competitive environment and economic developments, as well as analyzing the implications market realignments have had on top multinational companies. Scope This report provides a comprehensive analysis of Cigarettes market in Saudi Arabia It provides volume and per-capita consumption of cigarettes for 2013 and forecast figures for 2023 It provides value and volume break-up of the Cigarettes market at segment level. Reasons to Buy Cigarettes companies require a detailed understanding of Cigarettes consumption in order to align their sales and marketing efforts with the latest trends in the market. This report clarifies in detail, by region and company, where the growth opportunities are in Cigarettes industry to enable effective marketing plan As consumers product demands evolve, the dynamics between different countries also change favoring some countries and leaving others increasingly out of line with demand patterns. As a result, understanding the shifting market dynamics is key to ensuring maximum sales in the future The differing growth rates in overall regional product sales drive fundamental shifts in the market. This report provides detailed, authoritative data on these changes for marketers The report provides the latest data on market dynamics in the Cigarettes industry across Saudi Arabia, providing marketers with essential data in order to understand their own position in the market and to identify where to compete in the future.
1 Market Size Per capita consumption was moderately high at over XXXX pieces in 1990. From 1994 to 1999, the trend was downward as demand was weakened by price rises and anti-smoking campaigns. A small recovery between 2000 and 2004 saw per capita consumption rise to XXX pieces. A further boost followed in 2008 to XXX pieces with average consumption rising by 5.1% in 2009 to XXX pieces, 5.7% in 2010 to XXX pieces, 4.3% in 2011 to XXX pieces and 6.4% in 2012 to XXX pieces. Latest data for 2013 puts per capita sales up by 2.1% to XXX pieces, with XXX pieces forecast for 2014. Cigarette Consumption, 1990-2014 Million Pieces % Annual Change Index 1990 = 100.0 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 f
Per Capita Consumption, 1990-2014 Per Capita Consumption Population Millions Pieces/Day Pieces/Week Pieces/Year % Change Index 1990 = 100.0 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 f
2 Production and Trade All domestic demand is met by imports which have recently been rising; the country has traditionally been the most significant importer of cigarettes in the Middle East. The effects of price increases, caused by hikes in taxation and wider moves by the government to curb smoking, initially dealt a disastrous blow to the market. From a position of rising imports, peaking at XX billion pieces in 1997, ahead of the 1st July import duty hike, following which they dropped by about 70% to X billion pieces in 1998. A further fall of 7.7% followed in 1999. The period since 2000 has seen a generally steady rise in import volumes. By 2013 volumes were up at XX billion pieces, more than double imports back in 1990, and around 50% higher than the early peak of 1997. Cigarette Imports, 1990-2013 Million Pieces Index 1990 = 100.0 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013
Methodology ERC s research methodology includes the following steps in order to ensure a robust research programme to deliver the highest quality market insights: Information Scanning Thorough investigation of all published sources worldwide to highlight gaps and decide means of obtaining information requirements. Economic Intelligence Gathering all relevant: Statistical data financial information Industrial data economic information Collection of Published Research A thorough search to identify and obtain relevant published material using: Media sources corporate literature Trade journals on-line services ERC databank national press Research institutes. In-Country Research Field research conducted in each country designed to: collect informed and up-to-date information from interviews to gauge attitudes, expectations and current market developments. monitor product and brand availability, prices and facings allocation through specially commissioned retail store checks.
In-House Research & Analysis Based on a solid knowledge of the current market scenario and years of experience in the area of global tobacco market research, further telephone interviews are carried out with leading manufacturers and industrial competitors. The result is first-hand knowledge of new product developments, user-ship patterns, new investments and inherent market trends. About ERC a division of Canadean Canadean is a full-service business information provider with in-house market research capabilities. We specialize in analysis across the Consumer Markets Value Chain, covering suppliers, producers, distribution, and consumers. Canadean s dedicated research and analysis teams consist of experienced professionals with an industry background in marketing, market research, consulting, and advanced statistical expertise. We offer valueadded market research, insight, and strategic analysis and our products help companies to make better, more informed, strategic and tactical sales, and marketing decisions. Canadean s areas of expertise include online research, qualitative and quantitative research, industry analysis, custom approaches, and actionable insights. In addition, Canadean has built a network of consultants and specialist researchers across more than 60 countries, each with in-depth industry experience and expertise enabling us to conduct unique and insightful research via our trusted business communities. ERC's analysts and researchers are thoroughly experienced within the tobacco industry, with over 30 years experience of researching this challenging area. Their knowledge and expertise of specific market drivers, industry developments as well as regulatory and operating constraints in tobacco industry, ensure that clients benefit completely from ERC's high standards of research methodology and industry insights. Disclaimer All Rights Reserved. No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form by any means, electronic, mechanical, photocopying, recording or otherwise, without the prior permission of the publisher, Canadean. The facts of this report are believed to be correct at the time of publication but cannot be guaranteed. Please note that the findings, conclusions and recommendations that Canadean delivers will be based on information gathered in good faith from both primary and secondary sources, whose accuracy we are not always in a position to guarantee. As such, Canadean can accept no liability whatsoever for actions taken based on any information that may subsequently prove to be incorrect.
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Table of Contents 1. Overview... 3 2. Market Size... 4 3. Market Structure... 9 4. Manufacturers & Brands... 10 5. Taxation & Retail Prices... 12 5.1. Taxation... 12 5.2. Retail Prices... 12 6. The Smoking Population... 13 7. Production & Trade... 16 7.1. Production... 16 7.2. Imports... 16 7.3. Exports... 18 8. Operating Constraints... 19 8.1. Advertising Restrictions... 19 8.2. Health Warnings... 19 8.3. Other Restrictions... 19 8.4. Other Constraints... 20 9. Prospects & Forecasts... 23 10. Appendix... 25 10.1. What is this Report About?... 25 10.2. Time Frame... 25 10.3. Product Category Coverage... 25 10.4. Methodology... 25 10.5. About ERC a division of Canadean... 26 10.6. Disclaimer... 27