Strategic Action Plan

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Strategic Action Plan 2009-2010

MSNA Strategic Plan of Action 2009-2010 Table of Contents Mission, Vision, Values Page 3 Strategic Plan Goals 2009-10 Page 4 Organization Chart Page 5 Chapter Guidance Page 6 Chapter Plan of Action Page 7-8 Guidance Page 9 Roles & Responsibilities for s Page 9 Admin Coordinator Conferences / Structure Page 10 Board Meeting Schedule Page 11 Strategic Goal I: Provide Accessible Training Page 12 Strategic Goal II: Offer Mentorship Program Page 13 Strategic Goal III: Actively Participate In the Farm to Page 14 School Program Strategic Goal IV: Conduct Community Based MSNA Page 15 Sponsored Service Projects Strategic Goal V: Financial Stability Page 16

Mission The purpose of Minnesota School Nutrition Association is to provide our members opportunities for professional development and to build relationships that make a difference in the lives of children. Vision Values We will change the face of Child Nutrition, including: o Quality nutritious food choices will be available and accessible at no charge to the student as an integral component of the education day. o Society recognizes the high value of quality school nutrition programs. o Childhood hunger ends on our watch. The Child Nutrition profession will attract motivated and diverse job candidates. All members will be well-trained, highly skilled professionals who care about children. Members will be advocates for Child Nutrition Programs. Values We work hard We care deeply We have fun! What they mean Professionalism and Self-fulfillment Improving skills through education and training to achieve selffulfillment in our careers. Meeting the standards, feeling like you know what you are doing; dedication; leadership Caring about others, feeling good about your service, feeling good about learning, and developing skills Through education and training, members gain confidence, recognition, and support for our programs. Being part of a greater cause, such as nourishing children and supporting each other. Relationships Developing positive relationships with all stakeholders. Building relationships with colleagues, children, the community, the district, and the industry Personal and professional friendships and mentoring; the pick up the phone kind Kids The reason for our existence! Fun Making it educational but enjoyable Demonstrating a balance between work and play Camaraderie and support

Goal I: Provide Accessible Training Strategic Plan Goals 2009-2010 Desired Outcome: Offer training options that will be accessible to all members, regardless of geographic location Guiding Principals: MSNA exists to serve members, no matter where in Minnesota they live and work Goal II: Offer Mentorship Program Desired Outcome: Provide real life advice, networking and problem-solving to develop the next generation of MSNA Leadership Guiding Principles: MSNA provides career and personal growth opportunities to its members Goal III: Actively Participate in the Farm to School Program Desired Outcome: Support local, sustainable agriculture by consistently offering areagrown fruits and vegetables on the school menus. Guiding Principle: MSNA supports area farmers and students through local, healthy eating opportunities Goal IV: Conduct Community-Based MSNA-Sponsored Service Projects Desired Outcome: Make a positive contribution and develop mutually beneficial partnerships with local communities Guiding Principle: Hunger Ends on Our Watch Goal V: Financial Stability Desired Outcome: Ensure best financial practices, adequate federal/state funding and an effective supply chain Guiding Principle: MSNA maintains nutrition quality and involves all stakeholder groups while supporting adequate federal/state funding

MSNA Organization 2009 2010 Key: MSNA Members Blue Highlight denotes elected position ** denotes committee as needed Chapters Affinity Groups Executive Board President Nominating Paid Support Staff and Webmaster President Elect Vice President Secretary / Finance Chair Nutrition Chair Education Chair Membership Chair Public Policy Chair Industry Chair State Agency Annual Conference Liaison - Affinity Groups MN Directors, MASBO Other Marketing/Communications Marketing / Communications Co-chair w/ Pres-elect Trainer Network Summer Boot Camp Member Services Public Policy Industry Conference Leadership Seminar Website Liaison Certification Program Education Outreach Chapter Liaisons Paid Lobbyist Marketing / Communication Co-Chair w/ Secretary / Finance Budget ** Nutrition Conference Public Policy Conference Bylaws ** Strategic Planning ** Additional Assignments President Nominating Member Services President Elect Nominating Education Outreach Marketing/Communications Vice President Nominating Public Policy Leadership Seminar Secretary/Finance Chair Nominating Industry Membership Chair Leadership Seminar Nutrition Chair Education Outreach State Agency Education Outreach (or designee)

MSNA Chapter Guidance Component / Type of Structure / Purpose Simple Rules MSNA Support and Benefits Autonomy Chapters Type of Structure: Max-mix geographic groups tightlyconnected to MSNA. The operational arm of MSNA. Purpose: Provide education, networking, camaraderie, and leadership development to members within geographic areas in alignment with MSNA mission and goals. Organize flexibly - - Identify leaders and create an effective leadership structure. Be proactive -- Arrange educational and/or networking opportunities to support MSNA mission and goals. Learn and have fun! Be welcoming and hospitable. Attend conference sessions on leadership. Conduct business and finances ethically and professionally. MSNA s first line of distribution for new training offerings and information about training opportunities. Receive credits for training. Participation in awards and scholarship programs MSNA sponsorship for fundraising efforts. Opportunities for leadership and leadership development Conference sessions on leadership designed to meet the needs of chapter leaders. Designated mentors and MSNA liaisons for chapter leaders. Ability to post and share information on the website, including meeting times and locations. Ability to influence MSNA programming and training via input and feedback mechanisms. Ability to call upon the resources of MSNA. MSNA support in influencing FS Directors to encourage their staff to participate in chapter meetings. Key: Flexibility! Can create the leadership structure that works for them. This includes: Combining, sharing, or splitting traditional leadership roles. Setting the length of leadership terms to meet their needs. Can create new bylaws. Can decide how many meetings to have, when and where to have them, and how to conduct them. Can decide how they want to install their new members. Can create and document their own rules of business (versus Roberts Rules). Can set their own training agenda based on MSNA mission and goals, and members needs and interests. Can decide what they want to charge for chapter membership and training opportunities. Can choose to provide daycare or not to help members attend.

Goal I: Desired Outcome Guiding Principal: Action List: Complete at least one action item from list. Goal II: MSNA Chapter Strategic Plan of Action Guide to goal setting for a successful year as Chapter Leader. Each chapter should complete at least one action item in each of the goals, or develop your own Provide Accessible Training Offer Training options that will be accessible to all members, regardless of geographic location MSNA Exists to serve members, no matter where in Minnesota they live Discuss Training options during a chapter meeting and provide each member with a resource sheet/handout Find a Trainer through the Trainer Network and schedule a session at a chapter meeting Explore online and webinar options and, during a chapter meeting, discuss how to complete a course remotely Contact an alternative trainer, which might include a U of MN Extension Service s Trainer, to conduct a session for chapter members Offer Mentorship Program Desired Outcome Provide real life advice, networking and problem solving to develop the next generation of MSNA Leadership Guiding MSNA Provides career and personal growth opportunities to its members Principal: Action List: Complete at least Partner a new chapter member with an experienced one and encourage them to meet together outside of chapter meetings. one action item from list. Provide a checklist of ought to know topics and assign one chapter member to each; encourage new members to contact those resources for guidance Conduct a Learn about Leadership session that targets potential leaders Goal III: Desired Outcome Guiding Principal: Actively Participate in the Farm to School Program Support local, sustainable agriculture by consistently offering areagrown fruits and vegetables on school menus MSNA supports area farmers and students through local, healthy eating opportunities Action List: Complete at least one action item from list. Discuss the program at a chapter meeting and offer handouts and resources Go online for the U of MN s Farm to School toolkit and utilize it within your chapter Attend a training session on Farm to School, or invite a trainer to discuss it at a chapter meeting Host a taste and try event at a chapter meeting and offer samples and recipes of fresh and local fruit and vegetables Invite a distributor who carries local produce to speak at a chapter meeting about how to get started Encourage chapter members to use at least two recipes during the school year that use fresh and local fruit and vegetables Conduct a benchmark survey in your own chapter about current levels of fresh fruit and local fruit and vegetable use; do a follow up at the end of the school year to assess increases Send one representative from your chapter to attend a statewide meeting on Farm to School

Goal IV: Desired Outcome Guiding Principal: Action List: Complete at least one action item from list. Goal V: Desired Outcome Guiding Principal: Conduct Community-Based MSNA Sponsored Service Projects Make a positive contribution and develop mutually beneficial partnerships with local communities Hunger Ends On Our Watch Hold a fund raising or service project that directly benefits your local community Sponsor a community service project that includes other departments at your school Conduct a food drive that focuses on baby food and formula to stock a local food shelf Host a Kids Against Hunger packaging event Organize a World of Hope: One Potluck at a Time event, at a school event, chapter meeting or other location Financial Stability Ensure best financial practices, adequate federal funding and an effective supply chain MSNA maintains nutrition quality and involves all stakeholder groups while supporting supply chain efficiencies Action List: Complete at least one action item from list. Download the Supply Chain Toolkit from the SNA website and conduct training on it during a chapter meeting Invite an MSNA Board member to a chapter meeting to discuss best financial practices Attend the MSNA State Legislative conference Cover the topic of reauthorization at a chapter meeting, and ensure that all chapter members are aware of current reauthorization status

MSNA Guidance s Voluntary, statewide cross-section of MSNA membership. Purpose is to implement MSNA programs within the mission, vision, goals, and strategies defined by the board. Be member-focused identify and address member needs in your programming. Align with MSNA mission, vision, and goals. Stay within budget. Meet critical timelines. Report progress and results. Value and respect the contributions of all members. o Diversity is healthy! receives a budget and administrative support. Expenses are paid for those who participate on committees, within MSNA guidelines. Active board liaison and support. Recognition for their work. Can create the leadership structure that works for them. This includes combining, sharing, or splitting committee roles. Can create own project plans. Can decide how many meetings they want to have, when and where to have them, and how to conduct them. Are encouraged to be innovative and creative in their programming efforts. MSNA Roles & Responsibilities Roles & Responsibilities Conference 1. Submit committee names and contact information to Admin Coordinator 2. Get Board approval on Conference Fee changes 3. Meetings Plan and coordinate meetings Develop agendas Prepare minutes Send meeting notices 4. Recommend to Board member the next year s location and date Notes: 1. DO NOT commit MSNA to any contracts refer to the President 2. A Board member has been assigned to assist each committee as needed. Use this member as a sounding board and an avenue to providing information to the Board. MSNA Administrative Coordinator 1. Registration Activities Proof and Print Mailing or insert in newsletter Collect registrations Report on registration # s 2. Key contact for members w/ questions 3. Make hotel arrangements for those paid by MSNA 4. Notes: 1. Admin Coordinator serves on the Annual Conference & Leadership Seminar 2. Requests for additional support (Admin Coordinator or facilitator) should be submitted to the President

MSNA Conference / Structure These committees plan, develop and implement educational activities for the membership based on MSNA s Plan of Action. Membership is described below: Conferences Annual Conference 2 Conference Co-chairs Exhibit Hall Chair President-elect (ad hoc) 20 (or fewer) at large members MSNA Admin Coordinator Industry Conference Industry Board Member serves as Chair Secretary / Finance 11 (or fewer) at large members Public Policy Conference Public Policy Chair serves as Chair Vice President 10 (or fewer) at large members Summer Boot Camp Conference Conference Chair Education Chair (ad hoc) 10 (or fewer) at large members Leadership Seminar President-elect serves as Chair Membership Chair Vice President MSNA Admin Coordinator Nutrition Conference Conference Chair Nutrition Chair (ad hoc) 8 (or fewer) at large members Nominating Responsible for developing a slate of officers. President, Chair President elect Secretary / Finance Chair Bylaw (as needed) Meets if a bylaw change is proposed. President elect, Chair Members as needed Education Outreach Responsible for developing training, distance learning, mentoring and on-line tools for existing and potential new members. Education Chair, Chair Nutrition Chair President elect State Agency Rep (or designee) Members at large s Member Services Responsible for: Silent Auction, Scholarships, Chapter Liaison activities, Awards, membership drives. Member Services Chair President Members at large Marketing & Communications Responsible for developing and implementing marketing strategies that showcase the value of membership. President elect, Co-chair Secretary / Finance Chair, Co-chair Vice President Webmaster, as needed Members at large Strategic Planning (as needed) Meets as needed. President elect, Chair Members as needed

Board Meeting Schedule Note: At each board meeting, in addition to key board tasks, Board members who have responsibility for conference committees need to provide a short report on committee progress and share draft agendas if available. The Board s role is to ensure alignment with mission, vision, and goals and to identify linkages and/or areas of unintended overlap with other committee work. The Board is NOT to micromanage conference agendas or committee planning and preparations. Board Meeting Schedule September 24 9:00 2:00 November 18 9:00 2:00 February 17 9:00 2:00 April 14 9:00 2:00 May 26 9:00-12:00 12:00-2:00 Key Board Tasks Rosters Due Budget presented Annual Conference & Boot Camp Reports Report out on Strategic Plan Lobbyist Contract Adopt Budget Nutrition Conference Report Report out on Strategic Plan Approve Legislative Issue Paper (earlier by email if necessary) Administrative Coordinator Contract Slate of Officers Report out on Strategic Plan Legislative Conference Report Report from Lobbyist Industry Conference Report Second half of meeting dedication to Transition between Boards and orient new members (Conducted by President - elect) Planning Meetings will be held on Wednesday s 9:00 11:00 AM in Richfield as follows: Date October 28 December 9 January 27 March 24 Special Topic Nominations, Lobbyist contract Nominations, Administrative Coordinator contract Review Awards Schedule report out from committees at last 2 Board meetings Attendees: Sharon, Mary, Deb, Allison, Bernie and others as needed

MSNA Strategic Action Plan 2009 2010 GOAL I: Provide Accessible Training Desired Outcome: Guiding Principle: Key Actions/Targets Develop comprehensive yearly action calendar by October 28 (planning session) and present at the September 23 board meeting Review results from Director, Manager training survey to begin the development of a training framework for our membership. Survey results shared at Sept. 23 meeting with a draft framework developed for Nov. 18 meeting. Final development completed by Feb. 17 meeting. Redefine the scope and purpose of the trainer network. Sept. 23 update on current trainer network, Nov. 18 Next steps for trainer network. Feb. 17 New working model Develop a plan to provide affordable training classes statewide through the use of MSNA Scholarship funds. Sept. 23 /Nov 18 Who, What and Where. Completed by Feb. 17 and potential role out at State Conference Offer training options that will be accessible to all members, regardless of geographic location MSNA exists to serve members, no matter where in Minnesota they live and work & Chairs / Lead Sharon Gather inform from board members Nutrition Chair/Trainer network and Education Chair/Education Out reach committee Janeen & Brenda Nutrition Chair and trainer network committee Janeen and Membership Chair Nutrition Chair Sheri and Janeen Board Meeting Report Update Sept 23 Nov 18 Feb 17 April 14 Final Results

MSNA Strategic Action Plan 2009-2010 Desired Outcome: Guiding Principles: GOAL II: Offer Mentorship Program Provide real life advice, networking and problem-solving to develop the next generation of MSNA Leadership MSNA provides career and personal growth opportunities to its members Key Actions/Targets Conduct a survey of managers, supervisors and directors to determine their interest in a Learn and Leadership Camp. Survey and results completed by October 28 work session & Chairs / Lead Education Outreach Marketing/Communication Brenda and Deb Board Meeting Report Update Sept 23 Nov 18 Feb 17 April 14 Final Results Based on the survey results begin the development of a framework for a Learn and Leadership Camp to be offered in 2010-2011. Framework presented at January 27 work session and Feb 17 board meeting Develop a Peer Mentoring Template that will be used as a guide and available on our MSNA web page. Draft form completed by Nov. 18. Final copy available and posted by January 1 Engage MN Director s group in discussion about collaboration strategies and mentorship. Education Marketing/Communications Brenda and Deb Education Outreach Allison Allison

MSNA Strategic Action Plan 2009 2010 GOAL III: Actively Participate in the Farm to School Program Desired Outcome: Guiding Principle: Support local, sustainable agriculture by consistently offering area- grown fruits and vegetables on the school menus. MSNA supports area farmers and students through local, healthy eating opportunities Key Actions/Targets Provide training at each conference around Farm to School Develop a Farm to School Link on the MSNA web page to update members on the program Conduct a presentation at MASBO about the MSNA Farm to School Initiative Advocate for legislative funding to support farm to school programs statewide & Chairs / Lead All Conference Chairs Marketing and Communications Bernie and Deb Allison Public Policy Sherri K Board Meeting Report Update Sept 23 Nov 18 Feb 17 April 14 Final Results

MSNA Strategic Action Plan 2009 2010 GOAL IV: Conduct Community-Based MSNA-Sponsored Service Projects Desired Outcome: Make a positive contribution and develop mutually beneficial partnerships with local communities Guiding Principle: Hunger Ends on Our Watch Key Actions/Targets Share data and success stories of this initiative and encourage participation Board Members encouraged to participate or host an event and submit data and photos for web Chapters encouraged to participate in a community service project or organize a World of Hope: One Potluck at a Time at a chapter or school event. Incorporate a chapter service project column in the Thymes including photos. & Chairs / Lead All Conference Chairs All Membership Services Sheri M Marketing / Communications Bernie & Deb Sheri M Board Meeting Report Update Sept 23 Nov 18 Feb 17 April 14 Final Results

MSNA Strategic Action Plan 2009-2010 GOAL V: Financial Stability Desired Outcome: Guiding Principle: Key Actions/Targets Advocate and enlist MSNA members to attend the SNA Legislative Conference in Washington D.C. Engage MN Director s group in discussion about collaboration strategies around legislative issues. Seek support of MSNA s Issue Paper through allied groups. Promote and market MSNA Legislative Conference to all members Chapters to host / invite a MN Legislator to a chapter meeting or to a local school Ensure best financial practices, adequate federal/state funding and an effective supply chain. MSNA maintains nutrition quality and involves all stakeholder groups while supporting adequate federal/state funding Board Meeting Report Update & Sept 23 Nov 18 Feb 17 April 14 Final Results Chairs / Lead Public Policy Sherri K Brenda w/ Sherri K Public Policy Sherri K All Membership Sheri M