TESTIMONIALS & SUCCESS STORIES

TESTIMONIALS & SUCCESS STORIES

GOLD S TESTIMONIALS GOLD S GYM ALABAMA Since implementing dotfit just six months ago, we have already tripled our PT business and quadrupled our supplement business. What s even more amazing is that we are continuing i to set club revenue records in both hpt and supplementation during what are supposed to be the slower summer months in our industry. Our July sales are beating our previous January sales, and every month gets better than the previous. If we didn t have the dotfit nutrition platform, there s no way we could have accomplished this. Both our veteran and new Trainers have benefitted tremendously. For example, we follow the dotfit Fitness Orientation system exactly as it is designed to be followed. As a result, we now have a reliable, consistent and proven system that all of our Trainers can use during Orientations, and one in which we can hold them accountable to. Everyone is educated on the importance of proper nutrition and supplementation. Food logging is such a priority with every client because of the awareness it provides and the accountability it offers. Our new Trainers absolutely love the exercise programming tools within dotfit. They can create a long term training progression based on a proven training system, which allows them to sell programs, rather than just sessions. The biggest difference dotfit has made for us, however, is how our members and our community talks about us. We are becoming a true Health Club, rather than just a training center. The community knows that when they come to Gold s Gym, they can get everything they need all in one place their exercise, nutrition and supplementation and through their experiences with us, they know that what they get here actually works. In short, dotfit has made our team more Educated, Excited and Empowered to be successful. In turn, they empower our Members to be successful. We have one goal: We want to be known as the best Fitness Team in the entire Nation. We have a lot of work to do, as Alabama has one of the highest rates of obesity in the country, but with the tools and the systems that we are now armed with, I am certain our team will get the job done. Mike Akana NASM CPT, SFS, PES, CES VP of Fitness Gold's Gym Birmingham

GOLD S TESTIMONIALS GOLD S ACROSS THE NATION We are strong proponents of constant education and hands on, practical application training for our Trainers. Bringing the dotfit Educator out to work with our seasoned staff was a no brainer for us, and it had an immediate and profound impact on our production. For example, our supplement sales alone increased more than $2,000 per club in the 45 days that followed a huge return on the investment! Over $2,000 Per Club Increase in Supplement Sales JP Greene, VP of Sales and Fitness, Gold s Gym Boise dotfit is the most exciting nutrition and fitness platform that I have ever seen. The platform and implementation is easy as well seamless. As for the Exerspy. My staff and I are excited and engaged! We have put an Exerspy on all of our employees. From our Group X instructors who encourage the members during class to get on the program. As well as our trainers who welcome the new business because of dotfit. It is the absolutely best solution in the industry! Mike Epstein GG Paramus

CASE STUDY PREMIER FITNESS RESULTS Over 30% Increase in Supplement Sales Bringing the dotfit Educator out to work with our staff on education and application was something we know we can t put a price on. The full day of training was the best way for us to get staff buy in and roll out our dotfit Program successfully. Just a few weeks after the staff workshops, member Program involvement more than tripled, and dotfit supplement revenue increased more than 30%. The dotfit Educators are great. When it comes to the integration of an effective online and in club fitness, nutrition and dietary supplement program, dotfit tfitis the absolute best solution in the industry. It s easy to implement, the support is phenomenal, the trainers love it, the members use it and it drives cash to the bottom line. Bi Brian Fahrenfeld, Owner, Premier Fitness, Nanuet tny

GOLD S GYM ALBANY GROUP PT REVENUE 23% AND OUR SUPPLEMENT REVENUE 390% IN 6 MONTHS! dotfit has helped us increase our PT revenue 23% and our supplement revenue 390% in 6 months! The exerspy is incredibly effective at helping our clients achieve their fitness goals. The dotfit team has been extremely helpful in implementing the program. I m most impressed with the integrity of the company and the quality of the supplements. A top notch company! Joshua Haase Personal Training Director Gold s Gym Latham, NY

PROVEN SUCCESS - NONFICTION NORTHWEST GROUP SUCCESS STORY Implemented the dotfit system September 2009 Rolled out in three clubs (Redmond, Bothell, Issaquah) Average product sales in Redmond (largest club) of Most popular supplements $2000 monthly prior to dotfit December 09 sales of dotfit product in Redmond, $8000 This represented a 300% increase in only 4 months! Bothell and Issaquah also saw an increase of about 200% in the same time. The management made a big push to create the dotfit culture in January by positioning the dotfit Assessment As far as the assessments we charge $29.95 for a dotfit Nutrition Assessment which is basically a oneon one session with a dotfit pro to show members how to utilize the site and help them fit it into their lives successfully. We introduced it on January 1 and by Feb 15 th we are situated to make $20,000 in 45 days, not counting product sales. Kate Papke Area Program and Events tscoordinator Gold's Gym Bothell, Redmond, Issaquah

CASE STUDY CORNERSTONE FITNESS RESULTS Over 300% Increase in Supplement Sales Over 30% Increase in Personal Training dotfit is a Huge Component that not only has provided our members and clients a great way of tracking their progress, but a valuable tool for the personal trainer to make adjustments in their diet, nutritional supplements and exercise routines. As a result of incorporating dotfit into our services, personal training sales and supplement sales are both at record highs! It s great to walk through the clubs and see better training techniques and confidence amongst the staff. James Nobles, Vice President of Fitness

CASE STUDY CRUNCH RESULTS FOR JANUARY $150Kin Januaryfrom16clubs retail sold Supplement Retail 0 to 130k/mo in six months! The decision to license with dotfit was easy because they are simply the best online fitness and nutrition platform in the world. They have unprecedented resources and tools for both our trainers and members. In just the first 6 months after connecting with dotfit, our personal training i increased dby over 40% and created a new category of sales: supplements that continue to grow. You can t argue with those results. Keith Worts, COO When dotfit presented their hiplatform, they shared dhow they would partner with ihus to integrate the entire platform and train our entire staff. We had no idea how hands on they would be in helping us become successful with the program. It s almost like they are a part of our team. The platform delivers on every level and so does the dotfit team. Derek Gallup, VP of Fitness