Saudi Food and Drug Authority s (SFDA) Healthy Food Program
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1 Saudi Food and Drug Authority s (SFDA) Healthy Food Program
2 Saudi Food & Drug Authority About SFDA e Saudi Food and Drug Authority (SFDA) s established by the Council of Ministers cree no (1) dated 07/01/1424 H, 11/03/2003
3 Saudi Food & Drug Authority Vision e a leading international science-based regulator rotect and promote public health. Mission ecting the community through regulations and ctive controls to ensure the safety of food, drugs, ical devices, cosmetics, pesticides and feed.
4 Drug Sector Food Sector Medical Decices Sector SFDA Saudi Food & Drug Authority
5 Food Sector Vision ilding an effective monitoring system that proves food safety and quality from production to sumption. Mission plementing an integrated control system based on entific foundations, transparent, and achieve high els of food safety and quality, with the ticipation of relevant parties.
6 Healthy Food Program Vision ealthy nutrition pattern contributes to the motion of public health. Mission prove the nutritional value of food products and se awareness of healthy food to promote lthy nutrition patterns in the society in peration with the related government horities and in accordance with international ctices.
7 Healthy Food Program The program was started in Sep To Supervise The implementation of a Healthy Food Strategy Develop regulations and policies Innovate initiatives which promote healthier life style Improve the quality of food products
8 Healthy Food Program Goals To reduce sugar, salt and fat (SSF)content in food products To raise the culture of calories consumption To promote healthier life style To focus on public awareness about healthy diet
9 Healthy Food Program Strategy
10 1 tatistics Statistics
11 A Public Health Issue ths Each Year 0 million people from NCDs (70% of all deaths globally); 5 million between the ages of 30 and 69 y/o; 7.7 million from Cardiovascular diseases;.8 million from cancers;.9 million from respiratory diseases;.6 million from diabetes; se four groups of diseases account for over 80% of all premature NCD ths. W
12 Cost of NCDs
13
14
15 The WHO Regional Office for the Eastern Mediterranean (EMRO) Recommendations in Sugar Reduction 1. Voluntarily, sign up a commitment with food producers to reduce sugar content in food products 2. Avoid the introduction of food high in sugar in governmental sectors 3. Ban the advertisements and promotions of high sugar content food especially beverages and sodas 4. Use feasible food labeling system on food products (Traffic Light Food Labeling) 5. Introduce taxes on high sugar food products 6. Increase public awareness
16 The WHO Regional Office for the Eastern Mediterranean (EMRO) Recommendations in Salt Reduction 1. The reduction of salt in bread and bread products. 2. Determine the food high in salt in food industry and begin targeting these products. 3. Use feasible food labeling system on food products (Traffic Light Food Labeling)
17 The WHO Regional Office for the Eastern Mediterranean (EMRO) Recommendations in Fat Reduction 1. Avoid the usage of Partially Hydrolyzed Oil. 2. Replace Saturated fat with unsaturated one. 3. Use feasible food labeling system on food products (Traffic Light Food Labeling)
18
19 Summary of some of the international agencies recommendations and scientific researches incing findings on these associations were reported by: ietary Guidelines Advisory Committee USA (2010, 15) ientific Advisory Committee on Nutrition UK (2015) orld Health Organization (WHO) merican Heart Association (2013) ational Health and Medical Research Council Australia 013) od and Agriculture Organization of the United Nations 010)
20 Sugar
21 Conclusions study demonstrated a significant association between s rtificially sweetened soda consumption and obesity. finding raises awareness and question of negative clin ct on both sugar and artificially sweetened soda and the ris ity.
22 Salt
23
24 Fat
25
26
27 International practices on sugar reduction ritish food standard agency ) has adopted the Traffic Light Labeling System to display the tional value of food products, to le consumers to choose their food ucts wisely.
28 International practices on sugar reduction has changed the nutrition s label and introduced ed sugar to food products and mandate food producers to certain vitamins and minerals tent
29 International practices on salt reduction
30
31 anada: Health Canada International practices on fat reduction Ban the use of Partially Hydrogenated Oil Announcement: November 17 th, 2016 Distribution and feedback: April 7 th, 2017 to June 21 st,2017 Credence: September 25 th, 2017 Implementation: September 15 th, 2018 SA: FDA Issued in June, 2015; not yet implemented
32 SFDA s Healthy Food Program Goal s Implementation
33 Sugar dded sugar to be displayed on utrition facts label (2020). he Saudi Food & Drug Authority as issued the traffic light system tandard to be used as Front of Pack utrition Labeling (2018) wareness campaign (ongoing).
34 Salt etting an upper limit of salt in bread 2019). etting an upper limit of salt in cheese 2019). uidelines on the maximum amount of alt in other food products (2019). he Saudi Food & Drug Authority has sued the traffic light system standard to e used as Front of Pack Nutrition abeling (2018). wareness campaign (ongoing).
35 Fat pper limit for Trans-fats; 2% in utter, margarine and oils and 5% for ther food products (2015) an the use of PHOs: mplementation January 1st, ncouraging the use of unsaturated at instead of saturated one. wareness campaign (ongoing).
36 FoPNL The Saudi Food & Drug Authority has issued the traffic light system standard to be used as Front of Pack Nutrition Labeling (FoPNL) (2018).
37 Displaying calorie information in restaurants and cafes he Saudi Food & Drug Authority has set new technical regulation mandate the isplay of calories content for each meal. plementation (2019). wareness campaign (ongoing).
38 Healthy Food Program Initiatives initiatives: ouraging the private sector to reformulate food ducts (workshops) ning a voluntary pledge with food producers and orters ool lunch box program in AlQasseem althy Food Program in work place oing initiatives: ional Study to determine the average individual intake requirements of calories and nutrients
39 SFDA s Workshops SFDA has conducted workshops in order to urage the private sector for food products rmulation. Healthy Food Strategy in Diplomatic Quarter Healthy Food Strategy workshop The participation of private sector in healthy food workshop Calories calculation for consulting offices Calories calculation
40
41 Voluntary Pledges SFDA has called local and international companies ke initiatives : to improve the nutritional values of food products terms for joining the voluntary pledge: 1. Adopt a clear and easy to read nutrition facts labelling system (Front of Pack Labelling) 2. Responsible marketing: not targeting kids < 12years. 3. Products reformulation: Reduce sugar, salt and fat in food products. 4. Providing SFDA with an annual report on the progress of the commitment submitted by the company.
42
43 Healthy Food Program Awareness Campaigns : trition facts NL althy Food Habits in Ramadan ar, salt and fats ories Calculation
44
45
46 Healthy Food Program Thank You
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