CoQ10 Helps Increase Your Energy Coenzyme Q10 (CoQ10) is beneficial for heart health in many ways, according to Dr. Andrew Weil, M.D. Research has shown CoQ10 assists in maintaining the normal oxidative state of LDL cholesterol, helps assure circulatory health and supports optimal functioning of the heart muscle. It may also help support the health of vessel walls, according to Weil. According to a survey by Consumer Lab, Coenzyme Q10 is taken by 53 percent of the population. It is the fifth most popular supplement in the United States. What is CoQ10? CoQ10 is a natural antioxidant synthesized by the body. It is found in food, and also is available as a supplement. Coenzymes support enzymes in their various biochemical functions. CoQ10 is a vital participant in the chain of metabolic chemical reactions that generate energy within cells. It is found in every cell of the body, but is present in higher concentrations in organs with higher energy requirements such as the kidneys, liver and heart. Many medical studies demonstrate CoQ10 benefits when taken as a supplement, most of which stem from its vital role in oxygen use and energy production, particularly in heart muscle cells, according to Weil. CoQ10 is not only necessary for producing cellular energy, but also for defending the cells from damage by harmful free radicals, acording to Dr. Josh Axe, a certified doctor of natural medicine, doctor of chiropractic and clinical nutritionist. As a powerful antioxidant, CoQ10 protects the body from damaging oxidative stress. It also recycles vitamin C and vitamin E, further maximizing the antioxidants that are already at work in the body. As we age our body produces less CoQ10. The natural ability to convert it into ubiquinol also declines as part of the natural aging process. This decline is apparent in people over the age of 40 and particularly in those taking statin drugs. Statins are known to reduce an enzyme in the liver, which not only reduces the production of cholesterol, but also lowers the natural production of CoQ10. How Much CoQ10 is Needed? There is no official Daily Value recommendation for CoQ10, but 90 to 120 mg daily has shown benefits for otherwise healthy men and women, according to Weil. CoQ10 is fat-soluble, so it should be taken with a meal containing fat. Can You Get Enough CoQ10 in Food Alone? Foods such as fish and meats, and oils from soybean, sesame, and rapeseed (canola) are good dietary sources of CoQ10. However, a typical American diet includes approximately 10 mg of CoQ10 daily, so supplementation is usually necessary, according to Weil. CoQ10 also has been found to give the following benefits: Sustains natural energy Boosts stamina Defends against free radicals Reduces the typical signs of aging Restores the power of vitamin E Supports a healthy cardiovascular system Stabilizes blood sugar Supports healthy gums *These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent disease. Check with your physician when using prescription medications along with food supplements. 5 NOVEMBER 2017 ALTRUM www.altrumonline.com
CHANGE SERVICE REQUESTED PRSRT STD US POSTAGE PAID AMSOIL Feel Your Best With ALTRUM Nutritional Supplements ALTRUM Auto-Ship Program REORDER AUTOMATICALLY www.altrumonline.com ALTRUM News is published by the ALTRUM Division of AMSOIL INC. Order ALTRUM products quickly and easily. Call 1-800-777-7094 and use your VISA/MASTER/DISCOVER CARD. Recycled Paper ALTRUM CoQ-10 Supports Heart Health Supports Immune System* Helps Increase Cellular Energy* *These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent disease. Check with your physician when using prescription medications along with food supplements. 6 NOVEMBER 2017 ALTRUM
November 2017 How ALTRUM Compares to Other Brands ALTRUM Manager Don Zupec compared some of the ALTRUM supplements with competitors to give a snapshot view of how ALTRUM products stack up against the competition. The comparisons, done on similar products give an apples-to-apples demonstration that several factors separate ALTRUM from other brands, Zupec said. ALTRUM Multivitamin Contains More Nutrition Than Competitor Comparing ALTRUM Multis with One a Day Essential Vitamins reveals the ALTRUM products have more vitamins and minerals, contain superfoods lacking in the competitor s product and significantly greater nutrition content when compared tablet to tablet. Comparing by Price May be Misleading Price comparisons between products can be misleading. ALTRUM products are often a bit more expensive, Zupec said. However, they contain much more nutrtition and are made from the highest-quality natural ingredients. *These statements have not been evaluated by the Food and Drug Administration. Brands that are much less expensive than ALTRUM have simple formulations. As an example, ALTRUM Ultra Multis have 86 ingredients, which gives them much more value than the less expensive One A Day brand, Zupec said. The One a Day vitamins have only a few ingredients. Although the ALTRUM price is higher, customers get a lot more bang for their buck. In some comparisons, ALTRUM supplements are less expensive than comparable competitor products. Comparing supplement labels side by side for the same products, or apples to apples, can give customers a better understanding of the quality and value of ALTRUM supplements, Zupec said. On page 2 of this issue you ll find results of comparisons of ALTRUM Ultra Multi with One A Day Essential vitamins and ALTRUM Ultra Probiotics with Nature Made Digestive Health Probiotic. Continued on page 2
Continued from page 1 Ultra Multi Provides More Nutrients, Superfoods Not Found in Competitor BENEFITS ONE A DAY MENS ESSENTIALS ALTRUM ULTRA MULTIVITAMINS Vitamins and Nutrients 22 86 Thiamin 90% 245% Contains Superfoods No Yes Vitamin B12 100% 250% Vitamin C 100% 139% Price 9.98 cents per pill 18.58 cents per tablet Information from http://www.oneaday.com/essentials.html. As of 10/13/2017 (Prices and Formulations may be subject to change) Ultra Probitics Provides More Cultures, Better Price ALTRUM Ultra Probiotics has more strains of healthy probiotic bacteria for less money per capsule than Nature Made Digestive Probiotic Balance. BENEFITS NATURE MADE DIGESTIVE HEALTH PROBIOTIC ALTRUM ULTRA PROBIOTICS Amount of Active Cultures 10 billion 20 billion Numbers of Strains 1 9 Monthly Supply 1 2 Price $89.6 cents per capsule $61.1 cents per capsule Information from naturemade.com, obtained 10-13-17. Pricing information from Walmart.com, obtained 10-13-17. *These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent disease. Please check with your physician when using prescription medications in combination with food supplements. 2 NOVEMBER 2017 ALTRUM www.altrumonline.com
News You Can Use Walking About 30 Minutes Has Real Benefits You may think you have to work out every day or make every workout intense to make a difference in your health. New research suggests that simply walking more can have a real impact on lifespan. In fact, people in the study who walked 150 minutes a week or more had a 20 percent lower risk of premature death, compared to those who walked less. That comes out to about 30 minutes a day of walking. Further, even for people who didn t meet those 150 recommended minutes of activity per week, walking at least a little bit was still better than getting no exercise at all, according to the American Journal of Preventive Medicine study. Lead author Alpa Patel, a researcher with the American Cancer Society, said the study is good news for anyone who worries that walking doesn t count as exercise. In our study, close to 95 percent of people who engaged in any physical activity did some walking but for half of those people, walking was the only moderate to vigorous exercise they got, she said. Now we can see that it really does have real benefits. The study, which followed nearly 140,000 people for an average of 13 years, compared adults who got no physical activity at all, those whose only exercise was walking, and those who walked plus did other types of exercise. It also compared people who got more than the recommended 150 minutes of activity per week and those who got less. The people in the study were mostly senior citizens, with an average age of 70. During the study s follow-up period, about 43,000 of them died. Compared to people who reported getting some physical activity at the start of the study (but less than two hours a week), those who reported getting no activity at all were 26 percent more likely to have died. Those who got between 2.5 and five hours of physical activity a week, on the other hand, had a 20 percent lower risk of death. Whether people achieved their 150 minutes a week of physical activity through only walking or through other activities didn t seem to matter; both groups reaped similar longevity benefits. In the walking-only group, those who walked the most were better protected against death from respiratory disease, cardiovascular disease and cancer than those who walked the least, according to the study. This wasn t surprising to the researchers, because walking has previously been associated with a lower risk of heart disease, diabetes, and breast and colon cancers. But Patel was surprised that the people who only walked got almost as much benefit as those who got other types of exercise as well. The average pace people in the study walked at was 3 miles per hour, or a 20-minute mile. Walking is the most common exercise in the United States. (This information is sourced from an article on RealSimple.com) *These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent disease. Please check with your physician when using prescription medications in combination with food supplements. Information from http://www.oneaday.com/essential.html Copyright 2013 Bayer HealthCare LLC As of 2/15/2014 (Prices and Formulations may be subject to change)
Two Flavors, Same Formula So You Can Boost Nutrition Any Time of the Day ALTRUM Vanilla Nutritional Drink Mix contains the same highquality nutrition found in the chocolate-flavored drink mix to provide a convenient, easy-to-mix beverage, good for any time of the day. It contains no artificial color, sugar or preservatives. Its sweetness comes from stevia, which was used to reduce the amount of beet sugar in the formula. Why Use ALTRUM Nutritional Drink Mix? ALTRUM Vanilla Nutritional Drink Mix provides a balanced formula that contains not only protein, vitamins and fiber. It also contains enzymes to help your body absorb the nutrients, antioxidant powder and HMB to help maintain muscle mass: What is HMB? HMB, or Beta-Hydroxy Beta-methylbutyrate, is a metabolite of the essential amino acid leucine. HMB is produced in the human body from proteins in the diet and is also consumed in small amounts in foods such as catfish and alfalfa. HMB supplements help to maintain muscle by minimizing the amount of muscle that is broken down after vigorous exercise. Ingredients in Nutritional Drink Mix Protein 10 g an excellent source Fiber 5 g an excellent source Enzyme blend protease (digest protein), amylase (digest carbs) and lipase (digest fats) to help assimilate nutrients in the formula HMB to help maintain muscle mass Non-fat milk contains a form of niacin (niacinamide riboside) that can help maintain a healthy weight Vitamins and minerals 30 percent of daily value Flavor Vanilla Stevia natural sweetener Beet sugar natural sweetener Your Way to a Healthier Body Supplement Facts Serving Size: 1 scoop (Approx. 26 g) Servings Per Container: 30 ALTRUM Nutritional Drink Mix is formulated with essential vitamins, minerals and protein to help you recover from exercise, maintain healthy blood sugar levels and manage weight in a healthy way. HMB supports healthy lean muscle. Digestive enzymes support the breakdown and use of the protein amino acids.* DIRECTIONS: Combine one scoop (Approx. 26 g) of Nutritional Drink Mix with 8 fl. oz. of cold milk or water and blend well. Consume any time you need a healthy meal or snack, or immediately before or after your workout. Contains: Milk, Soy, Wheat *This statement has not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease. Distributed by ALTRUM Nutrition Div. of AMSOIL INC. Superior, WI 54880 (715) 392-7101 Product Code DVS01 Rev:3 Essential Vitamins Easily Digestible Antioxidants Muscle Maintenance* NUTRITIONAL DRINK MIX Protein, Vitamins and Fiber Supplement Vanilla Flavor NET WT 1.72 LB (780 grams) Amount per % Daily Serving Value Calories 90 Total Fat < 1 g < 1%*** Saturated Fat < 1 g < 1%*** Trans Fat 0 g < 1%*** Cholesterol 5 mg 2%*** Sodium 95 mg 4%*** Total Carbohydrate 12 g 4%*** Dietary Fiber 5 g 20%*** Sugars 6 g ** Protein 10 g 20%*** Vitamin A (as retinyl palmitate) 1250 IU 25%*** Vitamin C (as ascorbic acid) 18 mg 30%*** Vitamin D (as cholecalciferol) 120 IU 30%*** Vitamin E (as d-alpha tocopherol succinate) 10 IU 33%*** Thiamin (as thiamine HCl).5 mg 33%*** Riboflavin.51 mg 30%*** Niacin (as niacinamide) 6 mg 30%*** Vitamin B6 (as pyridoxine HCl).7 mg 35%*** Folate (as folic acid) 120 mcg 30%*** Vitamin B12 (as cyanocobalamin) 2 mcg 33%*** Biotin 100 mcg 33%*** Pantothenic Acid (as d-calcium pantothenate) 3.5 mg 35%*** Calcium (as calcium carbonate) 300 mg 30%*** Iodine (as potassium iodide) 50 mcg 33%*** Magnesium (as magnesium gluconate) 135 mg 34%*** Zinc (as zinc gluconate) 5 mg 33%*** Selenium (as selenomethionine) 24 mcg 34%*** Copper (as copper gluconate).7 mg 35%*** Manganese (as manganese gluconate).7 mg 35%*** HMB (calcium b-hydroxy b-methyl butyrate) 100 mg ** Amylase 25 mg ** Lipase 25 mg ** Protease 25 mg ** *** Daily Values are based on a 2,000 calorie diet. ** Daily Value not established. Other ingredients: Protein Blend (whey protein isolate, micellar casein, calcium caseinate, non-fat milk), beet sugar, cellulose, starch resistant maltodextrin, natural flavors, sodium chloride, stevia, xanthan gum. Contains: Milk, Soy and Wheat. *These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent disease. Check with your physician when using prescription medications along with food supplements. 4 NOVEMBER 2017 ALTRUM www.altrumonline.com