Relay For Life Eastern Division Summit 2012

Transcription

1 Relay For Life Eastern Division Summit 2012

2 Emily Tier and Lenny O Donnell Relay Advisory Team Members

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4 Relay Big Activity What is a way you have been able to Relay Big that could be built upon? What s a new Relay Big activity you would like to see implemented?

5 Dream Big Activity When did you dream big and it really paid off for your events? What is a big dream you have for your Division that you would like to see implemented?

6 Insert Colleen Doyle s Nutrition Slides

7 Kris Kim Chief Operating Officer, Eastern Division, American Cancer Society Inc.

8 Dreaming Big... Accomplishing Much How the American Cancer Society is Saving More Lives

9 The American Cancer Society... Yesterday May 22, 1913 American Society for the Control of Cancer formed The particular objects for which the corporation is to be formed are as follows: To collect, collate and disseminate information concerning the symptoms, diagnosis, treatment and prevention of cancer; to investigate the conditions under which cancer is found; and to compile statistics in regard thereto. -- Mission statement, from certificate of incorporation, 1922

10 The American Cancer Society... Today Largest voluntary health organization dedicated to fighting cancer Working in more than 6,000 communities around the world to save lives by helping people stay well, get well, find cures, and fight back Volunteer grassroots army of more than 3 million; staff of 6,000 nationwide Available 24 hours a day, 365 days a year with information and support at and cancer.org

11 A History of Dreaming Big 2012: Relay For Life is a worldwide phenomenon, with more than 6,000 events worldwide even in the virtual world Second Life. 1985: Dr. Gordy Klatt runs for 24 hours in Tacoma, WA, to raise money for the American Cancer Society beginning what would become Relay For Life.

12 A History of Dreaming Big Bark For Life and other For Life events are held nationwide. Relay has climbed to the highest peaks with events on Mt. Everest and Mt. Kilimanjaro.

13 A History of Dreaming Big Bark For Life and other For Life events are held nationwide. Relay has climbed to the highest peaks with events on Mt. Everest and Mt. Kilimanjaro.

14 A History of Dreaming Big Tomorrow 1.0 Then Door-todoor, local cancer charity, local services Now Highly visible cancer control enterprise and change agency Global institution leading the movement to bring cancer under control in 21 st century

15 Cancer in the US, Survival Rising, Mortality Decreasing

16 Number of Cancer Deaths Averted From 1991 to 2008 in Men and from 1992 to 2008 in Women Total: More than 1 million cancer deaths averted

17 Transformation Initiatives Sharing the Change Story Change Champions CEO initiative Research 3.0 Leadership, Governance, and Accountability Operational Excellence Enterprise Reputation and Stewardship Talent-Rich Environment Focused on Results Marketing Excellence Global 3.0 Cancer Control 3.0

18 What is the Quickest Way to More Birthdays? A. Prevent preventable cancers. B. Treat those that are treatable and curable. A. Fix the fixable within health care systems. A. Provide state-of-the-art care and palliation to those that are not preventable or curable.

19 What It Will Take Resources Collaboration Policy Change Celebration On The Hill, 2002

20 Products/Tools That Will Help Us Get There Human genome mapped Framework Convention on Tobacco Control Platforms > ACS CAN > C-Change Advocates Vaccines Best buys Targeted therapies

21 Our 100 th American Cancer Society Birthday Guiding Principles Be a purpose-driven celebration. Celebrate the past and embrace the future. Leverage the birthdays brand campaign. Embody the spirit of transformation. Be replicable at a community level and provide opportunity for engagement.

22 Our 100 th American Cancer Society Birthday Guiding Principles Be a purpose-driven celebration. Celebrate the past and embrace the future. Leverage the birthdays brand campaign. Embody the spirit of transformation. Be replicable at a community level and provide opportunity for engagement.

23 Our 100 th American Cancer Society Birthday Desired Outcomes Position the American Cancer Society as the premier organization that will solve the cancer epidemic in the next century. Increase knowledge of our accomplishments and contributions. Celebrate, validate, and re-energize volunteers, staff and partners. Raise funds.

24 o American Cancer Society* THE OFFICIAL SPONSOR OF BIRTHDAYS! We save lives and create more birthdays by helping you stay well, helping you get well, by finding cures, and by fighting back. cancer.org I 1.800, Celebrate. Remember. Fight Back:

25 Next up: Breakout Sessions please see back of name tags Session #1 9:15am Session #2 10:45pm See you back here at 12pm for Lunch (different seats)

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