Sun protection and moisture boost with up to 70 % Aloe vera

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1 Sun protection and moisture boost with up to 70 % Aloe vera Refreshing care for your summer skin with LR ALOE VIA Sun Care Summer, sun, fun! But only with the perfect sun protection for your skin! Because when temperatures rise and the sun rays are full of power, the skin yearns for moisturising and protective care. Products with a high Aloe vera content are ideal. "They protect, nourish and provide the skin with many important nutrients. Aloe vera is a natural moisture booster and a real all-rounder. The plant s leaf gel contains a unique combination of active ingredients, including vitamins, minerals, enzymes and amino acids. Moreover, the ingredients of the leaf gel have a soothing effect, says Jessica Deventer, Vice President of Marketing & Communication at LR Health & Beauty. The products of the new LR ALOE VIA Sun Care line provide highly effective protection against UVA and UVB rays and are the perfect care for the whole family before and after sunbathing. From sensitive, light to pre-tanned skin, they are optimally adapted to the different skin types. Basic care for the whole family Aloe Vera Sun Cream SPF 50: High sun protection for light skin types: People with sensitive skin that is prone to sunburn and children in particular need safe sun protection with the highest possible sun protection factor. The perfect companion on hot summer days: Aloe Vera Sun Cream SPF 50 waterproof, of course. It optimally protects and supplies the skin with 40 percent Aloe vera as well as UVA and UVB filters. Aloe Vera Sun Lotion SPF 30: Sun protection is essential for healthy and beautiful skin! This silky Aloe Vera Sun Lotion protects the skin from UV rays, nurtures it with 40 percent Aloe vera and is waterproof. With a medium sun protection factor of 30 it is ideal for sun lovers with slightly pre-tanned skin. The texture feels pleasantly light and leaves a refreshed, non-sticky feeling on the skin.

2 Aloe Vera Sun Spray Active SPF 30: If time is short, the Aloe Vera Sun Spray Active with sun protection factor 30 offers quick help. Simply spray on slightly pre-tanned skin and distribute. Lasts longer because the spray is waterproof. The skin is also slightly cooled and nourished with Aloe vera gel. Just the right thing for on the go and also ideal to refresh your sun protection for example on the beach! Aloe Vera Sun Gel Cream SPF 20: Sun protection and cooling in one? Of course! Aloe Vera Sun Spray Active SPF 20 offers just that. It cools, soothes and maintains the elasticity of the skin. With sun protection factor 20 it is ideal for pre-tanned skin and 40 percent Aloe vera gel make it a perfect moisturiser. The light gel cream is easy to apply and waterproof. Special Care and After Sun Aloe Vera Anti-Aging Sun Cream SPF 20: Aloe Vera Anti-Aging Sun Cream offers effective protection against UVA and UVB radiation and anti-aging care at the same time. With 40 percent Aloe vera and sun protection factor 20, it protects sensitive areas such as face, décolleté and neck during sunbathing. It prevents premature skin aging and provides intensive care. Aloe Vera Gel Cream After Sun: Cool care after sunbathing! The Aloe Vera Gel Cream After Sun soothes and cools the skin, leaving it soft and supple. With shea butter and 70 percent pure Aloe vera leaf gel for the ultimate moisture boost! It maintains the elasticity of the skin, supplies it with intensively nourishing ingredients and supports regeneration after sunbathing for a healthy tan. All LR ALOE VIA Sun Care products are available from 1 April 2018 at the LR customer shop at shop.lrworld.com. 2

3 LR ALOE VIA Sun Care products: Aloe Vera Sun Cream SPF 50, 75 ml Aloe Vera Sun Lotion SPF 30, 100 ml Aloe Vera Sun Spray active SPF 30, 125 ml Aloe Vera Sun Gel Cream SPF 20, 100 ml Aloe Vera Anti-Aging Sun Cream SPF 20, 50 ml Aloe Vera Gel Cream After Sun, 200 ml Photographic material: 3

4 LR Health & Beauty Under the motto More quality for your life, the LR Group with headquarters in Ahlen/Westphalia produces and markets various health and beauty products in around 28 countries. The range includes care and decorative cosmetics, dietary supplements and perfumes. The processing of Aloe vera has been one of the core competencies of LR Health & Beauty for more than 15 years. Only the valuable inside of the leaf is used for the products. With a volume of 12,000 tonnes of Aloe vera leafs per year, LR is among the world s largest manufacturers of Aloe vera products. In Ahlen, the company has established the most modern Aloe vera production site for Aloe Vera Drinking Gels in Europe. In the fragrance segment, the company, which was founded in 1985, has established exclusive cooperations with celebrities such as Guido Maria Kretschmer, Karolina Kurkova and Bruce Willis. With 1,200 employees as well as thousands of registered sales partners and customers, LR is one of Europe s leading direct sales enterprises. LR's strong market position is based above all on a high-quality product range and an attractive bonus and training plan which is unsurpassed in the industry. LR also established the LR Global Kids Fund e. V. which provides efficient and unbureaucratic support for deprived children and their families in many different countries around the world in cooperation with local institutions. 4

5 Your contact: impact Agentur für Kommunikation GmbH Angela Klemann Holzhausenstrasse Frankfurt am Main Phone: