JUNE 9-11, 2017 MIAMI/FORT LAUDERDALE

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1 JUNE 9-11, 2017 MIAMI/FORT LAUDERDALE

2 Grow a Better Future With a Green Collar Career! Become a Leader in the Marijuana Industry Cannabis Career Institute (CCI) is America s first and premier Marijuana business training seminar. As the leader in business training for the cannabis industry, CCI prides itself on offering objectives seminars to empower you to succeed. Not sell you equipment or services. Attending one-time tuition of $299. New courses are constantly introduced to address the current industry legislation and existing courses are always updated reflect changing times. Our Philosophy at CCI is to provide you with the tools to succeed: - Our seminar instructors are industry professional with first hand knowledge. - Leading lawyers in the category are available after each seminar for questions. - Instruction in delivery services, dispensary management, edibles operations, grow-room administration and education services. - Our students have become successful business owners and entrepreneurs in the medical marijuana field. About Cannabis Career Institute: Cannabis Career Institute was founded in March 2009 by Robert F Calkin, a pillar of the cannabis industry. Calkin has been a cannabis professional for over 30 years and has helped create literally thousands of well known and established cannabis businesses including Cannajobs, Speed Weed, Greenly, Cannaflavors, Cannabis State University, Cannatrends and many, many more. He is the author of the best-selling book Start Your Own Medical Marijuana Delivery Service-The Mobile Caregiver s Handbook which is the curriculum at Oaksterdam University.

Seminar Instructors Robert Calkin, President & CEO, CCI Robert Calkin, President & CEO, CCI Robert Calkin, President & CEO, CCI As one of the original members of the American Hemp Council in 1988

him to begin creating jobs in the medical marijuana industry.

3 Seminar Instructors Robert Calkin, President & CEO, CCI Robert Calkin, President & CEO, CCI Robert Calkin, President & CEO, CCI As one of the original members of the American Hemp Council in 1988 with Chris Conrad (world famous cannabis expert witness) and Jack Herer (the godfather of Hemp, creator of many strains of marijuana popular today), Calkin s activism and entrepreneurial spirit led him to begin creating jobs in the medical marijuana industry. In 1988, Calkin opened his own private patient group that is still operating today: Green Dot America s FIRST branded marijuana delivery service. This collective has taken care of thousands of AIDS patients, cancer patients, and terminally ill or home bound people over the years. Since then, he has become the face of medical marijuana jobs. He founded the Cannabis Career Institute in 2009 and Cannajobs in He wrote the curriculum for Oakland s Oaksterdam University, which was the basis for his 2008 cannabis entrepreneurship bible. As the author of Start Your Own Medical Marijuana Delivery Service: The Mobile Caregiver s Handbook, Calkin is currently the Delivery 102 Professor at Oaksterdam University. I have helped create and grow literally hundreds of medical marijuana businesses legally, said Calkin. I have the knowledge and skills required to do this and my goal is to spread the word to make as many businesses legitimate as possible. He is also the host of Careers In Cannabis, a talk show that features the top names in the cannabis business. Robert Calkin has appeared on the NBC Nightly News, CBS News, Varney and Company, and featured in articles on Yahoo, Associated Press, The Washington Post, The San Francisco Examiner, The Digital Journal, and others. Manny Singh Manny Singh has been a practicing federal attorney in South Florida since He obtained his Juris Doctorate Degree from Nova University in 1984 and his background is in the fields of business administration and finance. Manny is a licensed attorney in the state of Florida and a bar member at the Federal District Court for the Southern District of Florida. Manny is often regarded as the pioneer in the field of legal marijuana financing. He successfully helped organized one of the first marijuana financing deals through a reverse merger in the public markets back in He was one of the architects of how take a company that sells a federally illegal product in the federally regulated public market. Since then he has been involved in all aspects of the marijuana and hemp industry. Not only has Manny handled marijuana business in the United States, but he is intimately involved with a number of legal marijuana organizations in Canada, the Caribbean and Europe. Manny has also spoken on some of the largest stages in the world such as the Marijuana Business Daily Annual Conference, which attracts the largest attendance in the industry annually. Manny has been featured in the New York Business Journal, ABC News, CBS News, the Sun Sentinel, and the Columbus Business First news.

Zack has advised and consulted on the establishment of dozens of cannabis and hemp brands in multiple states and countries.

4 Seminar Instructors - continued Zack Rose Mr. Rose is widely known as a branding guru and start up expert within the Cannabis industry. He has been instrumental in creating an array of non profit organizations that directly help cannabis patients in need within California. Zack has advised and consulted on the establishment of dozens of cannabis and hemp brands in multiple states and countries. His portfolio of expertise includes: collective and brand management, large scale industrial cultivation, cultivation processing management, and resin refinement consulting services. Zack has additionally advised and consulted for many fully compliant Prop-D compliant collectives in Los Angeles county. Using branding esthetic and sales optimization, Zack has helped to fully transform the patient experience of many PRE-ICO dispensaries in Los Angeles CA. For over a decade, Mr. Rose has been both a lecturer and teacher for the Cannabis Career Institute, California Grow Academy, Hemp Con and many other educational cannabis venues. Zack has consistently taught countless patients the proper ways to cultivate and extract the highest quality cannabis possible. Zack strongly believes that every patient and provider deserves the right to learn how to utilize cannabis in a no stress, energy charged atmosphere. DOUG PORTER Doug is a lifelong patient and businessman in the cannabis industry, having been involved in sales, marketing, real estate and education for many years. His wisdom spans the entire industry and is an expert on Bud-Tending, Dispensary Management, Delivery Service and Security. Danny KRUCIC Starting out at Cannabis Career Institute in 2013 in a class located in Ft. Lauderdale, FL. Daniel Krkuc left Florida to move out to Oakland, California to attend Oaksterdam University, he graduated top in his class for horticulture He has attended seminars by Mel Frank, Ed Rosenthal, and Will Foster. He spent the following years exploring all over California where he has helped design and setup grow facilities, grown, brokered and he s also a great budtender. He attended the 2015 International Cannabis World Congress in New York City with Cannabis Career Institute, Los Angeles and San Francisco events along with many South Florida classes over the years. He s gained a lot of knowledge through his endeavors and cannot only help you with growing tips and tricks, but can also help with knowing your cannabis market and how to properly help the patients.

5 What we will be covering: COMPLIANCE & MARKETING Marketing and Business Strategies: Print, Online, Guerrilla, Organic and Social Media Branding Yourself: What it Means and How to Do It Price Points and Merchant Accounts Banking and Advertising Patient Retention and Referral Programs, Vending Machines and Stored Value Cards Monitoring From Seed To Sale: Testing and Laboratories One of the top industry Master Growers will be on hand to give you a demonstration on growing and an overview of the industry. How to grow, how to create a compliant grow, legal limitations and requirements, and standard business practices regarding growing will be covered. Every aspect of starting a commercial grow will be explored. For centuries, the art of hash making has involved artisanal, old world techniques to isolate spectrums of cannabinoids. In less than a decade, the craft, and science behind concentrates has evolved exponentially. In this seminar, we will learn about the history of hashish, and ways to medicate with it. In great detail, we will also discuss the science behind all varieties of concentrates. Then learn industry trade secrets to qualify the quality of any kind of extract.

6 10:00 am - 11:30 am Compliance: Business Formation, Branding and Marketing Robert F. Calkin Founder and President, Cannabis Career Institute 11:30 am - 1:00 pm Legal Overview: Federal Law Manny Singh Attorney 1:00 pm - 2:00 pm LUNCH 2:00 pm - 3:00 pm Budtending and Strain Selection Patient Management Doug Porter Director of Business Development 3:00 pm - 5:00 pm The Science of Extraction and the Principles of the Concentrates Market Zack Rose 420Pros.com 5:00 pm - 6:00 pm Advanced Cultivation Techniques Danny Krkuc Grower/Budtender

INVESTOR PRESENTATION

INVESTOR PRESENTATION JUNE 2016 OTCQB:CANN ABOUT General Cannabis Corporation (GCC) is the all-in-one resource for the highest quality service providers available to the regulated Cannabis Industry. We