The Emotional Body: Two-Factor Theory

Transcription

1 The Emotional Body: Two-Factor Theory LP 8B Two-factor Theory 1 The two-factor theory of emotion states that emotions are inferences about undifferentiated physiological responses. To demonstrate this, Schachter and Singer gave subjects an injection of epinephrine that increases blood pressure, heart rate, blood flow to the brain, blood sugar levels and respirations. Some participants were correctly informed of the effects, some were misinformed of the effects, and some were not informed at all. Those who had no explanation (the misinformed and uninformed group) for their physiological change would look for environmental cues to understand their arousal while those who were informed would understand their physiological changes.

2 LP 8B Two-factor Theory 2 Misattribution of Emotional States According to the two-factor theory, it does appear that when we are physiologically aroused, we try to understand the arousal and attribute it to emotions, and in some cases, we misidentify the source of our emotions to what we believe caused the emotions. This process is unconscious and automatic. When people are physiologically aroused while riding an exercise bike, o They find attractive people more attractive o Annoying people more annoying o Funny cartoons funnier When people were physiologically aroused by walking over a bridge high above the ground (left panel), an interviewer they encountered was rated as more attractive compared to a bridge closer to the ground (right panel). These attributions are unconscious and automatic.

3 LP 8B Two-factor Theory 3 Situational Determinants of Aggression: Heat o Heat o Media violence o Violent video games There are higher rates of violent crimes, but not nonviolent crimes, as the number of days above 90 degrees Fahrenheit increase. This relationship still held when you took into account unemployment rates, per capita income and average age of the residents. It is believed that temperature increases feelings of anger, or there is misattribution of the arousal that occurs with increased temperature (see the Schacter Two-Factor Theory of Emotions).

4 LP 8B Two-factor Theory 4 Situational Determinants of Aggression: Heat This may help account for why the presence of parks reduces violence during the summer. It gives a different attribution for the increased arousal. In other cases it may help reduce arousal and stress, making aggression less likely.

5 Misattribution of Emotional States LP 8B Two-factor Theory 5

6 Misattribution of Emotional States LP 8B Two-factor Theory 6 We may be biologically predisposed to afraid of objects that pierce the skin (see biological preparedness from Chapter 6). When we get a shot, we may experience more fear, or mirror neurons may activate when we see someone afraid when receiving a shot from a needle. We also have a desire for explanations why are we having this emotional response? Those who may have a good understanding of their environment would be less likely to attribute it to the needle.

7 LP 8B Two-factor Theory 7 Misattribution of Emotional States

8 LP 8B Two-factor Theory 8 Misattribution of Emotional States Consummate love is the combination of intimacy, commitment and passion. Often, passion the biological aspects of love are what we are often familiar with and observe on television and the movies.

9 LP 8B Two-factor Theory 9 Scarcity principle The subjective value of a commodity increases as its availability decreases.

10 LP 8B Two-factor Theory 10 Examples of Scarcity: When Dade county banned phosphate based soaps, citizens smuggled phosphate soaps in from neighboring counties. They claimed that the phosphate based soaps cleaned their laundry better, and made their clothes smell fresher. Music by Kurt Cobain, Elvis, The Doors is valued more after their deaths. Paintings by Van Gogh, Monet, Picasso are valuable because they are scarce. Fantastic Four #1, X-men #94 or Spider-Man #1 are more expensive comic books because there are very few copies of them compared to later issues. The subjective value of Cabbage Patch dolls, Tickle me Elmo, and Play Station 2, Wii were inflated when the demand was high and the availability is low. In the Scientific American Frontiers video Fat and Happy, children are more likely to binge on junk food when they are provided the opportunity if they are restricted at home. A person who sells a used car, stereo, refrigerator, etc. can make the item appear scarce by scheduling people to view the item at the same time.

11 Student examples of Scarcity LP 8B Two-factor Theory 11 I have a friend who finds he only wants to date women that are already married or have a serious boyfriend. It is like he becomes obsessed with trying to go out with them. Every once and a while a woman will break up with her boyfriend and start to date him, but then he finds them unappealing; there is no longer a challenge for him. They become too convenient.

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14 LP 8B Two-factor Theory 14 Misattribution of Emotional States When there is a threat to our self-concept or social identity, we experience a psychological threat and feel uncomfortable. We may attribute this emotional state to an incorrect target.