ENGAGING YOUTH TO PREVENT SUBSTANCE USE

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1 ENGAGING YOUTH TO PREVENT SUBSTANCE USE Natali Mendoza-Perez, Youth Development Specialist, SCC Office of Education Sonia Gutierrez, Wellness Supervisor SCC Office of Education Ricardo Romero-Morales, Youth Engagement Coordinator, SCC Public Health Department

2 OBJECTIVES: Funding & supporting opportunities schools can have under Tobacco Use Prevention Education (TUPE) Overview of the adolescent brain & trends of local teen tobacco use Why engage youth in advocacy efforts Collaboration SCCPHD & SCCOE Community Advocate Teens of Today Chapters & Youth Leadership Board Equity lens in Youth Engagement How can you support and promote youth engagement in your schools

3 TOBACCO USE PREVENTION EDUCATION (TUPE) Tobacco Use Prevention Education (TUPE) is a comprehensive evidence-based tobacco-use prevention, youth development, intervention, and cessation program. The TUPE Program provides support, training, technical assistance and information to districts in the development and implementation of tobacco free policies and practices in schools. Funded through Prop 99 & Prop 56

4 Tobacco Use Prevention Education (TUPE) Youth Development Focus: Reduce youth tobaccouse and smoking Help young people make healthy decisions Empower the next generation of tobaccofree advocates

5 Benefits of Tobacco-Free Certification Complete 1-page application by June 30, 2018 Eligible to apply for TUPE funds Tier 1: $6,000 (application due November 2018) Tier 2: $54 ADA

6 Adolescence Brain development in process: speed and timing of maturation varies for different brain areas Emotional brain: Limbic system is boosted important for social and sexual behaviors Executive brain: Cognitive control over behavior is still in development Typical adolescent traits - uncontrollable mood swings, impulsivity, risk taking, and peerdirected social interactions

7 Activity: Stand up if as an adolescent, you.

8 Percentage Youth Tobacco, E-Cigarette & Marijuana Use: Overall County % % 6% 0 Cigarette E-cigarette Marijuana Source: California Healthy Kids Survey,

9 Percentage Youth Tobacco Use: Current Cigarette Smoker Middle and high school students who smoked cigarettes on 1 or more days in the past 30 days, Source: California Healthy Kids Survey,

10 SCC Youth Tobacco Use: Cigarette Use of cigarettes use among middle and high school students in past 30 days by race/ethnicity African American 2 1 Asian/Pacific Islander Latino White Countywide Source: California Healthy Kids Survey, ,

11 Ease of Access: Cigarettes & Marijuana Percent of middle and high school students who found it very easy or fairly easy to get cigarettes or marijuana, by race/ethnicity, Cigarettes African American Asian/Pacific Islander Latino White Countywide Source: California Healthy Kids Survey,

12 Percentage Youth Tobacco Use: E-cigarette Use Use of e-cigarettes among middle and high school students in past 30 days by race/ethnicity 10 7 African American 5 4 Asian/Pacific Islander Latino White Countywide Source: California Healthy Kids Survey, ,

13 Percentage Youth Marijuana Use in SCC Use of Marijuana among middle and high school students in past 30 days by race/ethnicity African American 3 3 Asian/Pacific Islander Source: California Healthy Kids Survey, , Latino White Countywide 8

14 7 Youth Tobacco Use 10.9% of youth currently use tobacco in Santa Clara County Cigarette smoking among youth at all time low (3%) Disparities exist E-Cigs/Vaping; Marijuana = new threats to tobacco use Aggressive relentless industry

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18 What do we know about teen tobacco use? E-cig smokers are 3x more likely to smoke conventional cigarettes a year later The earlier use of nicotine, the less able to quit and more likely to consume increasingly greater quantities Teenage smokers 3x more likely to shortness of breath 3x more likely to use alcohol 8x more likely to use marijuana 22 times more likely to use cocaine.

19 Youth Voice & Advocacy What examples of youth voice and activism have you seen? Youth Voice is more than a goal for young people alone; instead, it is a powerful avenue towards identifying and creating what is good for everyone, our common good. Engaging young people can build a strong sense of community, a commitment to civic action, and a passion for active learning.

20 What is Youth Engagement? The meaningful participation and sustained involvement of a young person in an activity, with a focus outside of him or herself (Centre of Excellence for Youth Engagement, n.d.) Youth Quest, State Capital, March 2018

21 Collaboration between SCCOE & SCCPHD Alignment in mission & objectives Increased number of available resources: transportation, food & beverages, location, training opportunities, etc. Increased access to networks: school sites, school staff, CYAN, Increased access to content experts: policy & education Outcome: empower youth throughout SCC to combat Big Tobacco. Method: Countywide CATT Youth Leadership Board

22 Youth Leadership Board Natali Mendoza-Perez Youth Specialist Safe and Healthy Schools Ricardo Romero Morales Youth Engagement Coordinator Tobacco-Free Communities

23 Benefits for Youth Voice & Value Leadership Public Speaking Data Collection Data Analysis Mentoring/role-modeling Letters of Recommendation Networking Community Service hours Internships

24 Activities Youth Organize Contests Letter Writing/Pledge Wall Media Events/Advocacy Data Collection Policy Advocacy Health/Cultural Theme Days Presentations Community Service Plan youth conferences

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27 27 Decoy Operations

28 Youth Engagement

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31 Recruitment Strategies: Direction Target recruitment: ESL, SWD, Foster Youth, Minority groups, etc. School wide presentations, tabling events, morning announcements, sharing opportunity with teachers. Peer to peer recruitment Teacher and peer-nomination At least 2 students per school Countywide CATT, and CATT Chapters model.

32 How can you help? Tobacco is a big danger to youth development, engage youth in efforts that prevent them and their peers from using tobacco products. Embrace and support youth engagement in your schools Promote opportunities school and district wide Become a TUPE school

33 . 35 Thank you! Ricardo Romero-Morales Youth Engagement Coordinator P: (408) Natali Mendoza-Perez Youth Specialist P: (408)

34 Resources: Kick Butts Day Activity Guide: California Youth Advocacy Network: Stanford Tobacco Prevention Toolkit (Youth Development Module): development.html Centre of Excellence for Youth Engagement. (n.d.). What is Youth Engagement? Retrieved from e.pdf National Council for Voluntary Youth Services/ Retrieved November 10, 2012, from National Council for Voluntary Youth Services:

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