Karen Hirt General Assembly June GoVax IMMUNIZATION RECORDS COMPROBANTE DE IMMUNIZACIÓN. Mobile Manager for Immunization & Travel Vaccines

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1 Karen Hirt General Assembly June 2018 GoVax IMMUNIZATION RECORDS COMPROBANTE DE IMMUNIZACIÓN Mobile Manager for Immunization & Travel Vaccines

2 GoVax Travel vaccines and immunization manager for individuals and families Live Prototype UXD Capstone Project General Assembly SF 2018

3 Problem Hypothesis Most people don t know how to keep track on their immunization records and hesitate to share it with third parties. By creating a mobile solution for travel vaccines and immunization management people will be up-to-date with their vaccines and have peace of mind. Original Problem Statement Making doctoral check in process more efficient, sharing health records with governments, schools and hospitals easily. We will know this to be true when users are able to create and manage their records, use the mobile solution for travelling and sharing with third parties.

4 Hypothesis By creating a mobile solution for managing immunization and personal medical data will people give flexibility and peace of mind by knowing they are protected and informed, anytime and anywhere.

5 MVP Desirable Human Feasible Technology Addresses an immunization issue for the individual and population. Portable & safe. Using immunization data from officially accredited and trusted sources through CDC.gov, WHO.int, IAMA.org, HIPAA Viable Business Monetization through partners such as insurers, governmental departments and world organizations

6 Three different User Types Primary: Parents, Adults, Families Secondary: Physicians, Nurses, Medical Centers, Insurance Providers Third: Government, Schools, Immigration

7 User Research: Interviews, Insights, Competitive Analysis

8 Problem Statement Most people don t know how to keep track on their immunization records and share it with third parties. Original Problem Statement Making doctoral check in process more efficient, sharing health records with governments, schools and hospitals easily.

9 User Research Topic of research Research goal How do people manage their personal medical data such as medical history, allergies and immunization? What are the pain points when sharing their personal medical data? Understanding user s concerns, motivation and goals why and how people need / want to share their personal medical data, and which sources they use.

10 User Interviews User Interviews with Parents School administrator Physician Adult with chronic condition I am not confident by sharing my medical data with surveys. Karen, 50, Parent, chronic condition How do you carry your health insurance and immunization record with you when you travel? 9 responses I have an international vaccination booklet from the WHO. I don t think here in America they recognize that so I don t keep track with it. Ina, 30, School Administrator 4 (44.4%) 4 (44.4%) 1 (11.1%) 1 (11.1%) 1 (11.1%) Insurance ID card My vaccination from my childhood is lost. I have my mother that knows my vaccinations but other than that I have to convince authorities. Raheela, 51, Physician and Parent Hard Copy Smart Phone Every share should be explicit. Patients should own their data 100%. Rene, 52, Engineer, chronic condition Cloud Online Medical Account View Online Survey

11 Research Synthesis Insights People want a more efficient way to access, provide and share personal medical data People need a way to keep track with vaccinations records for a complete coverage People want to own their medical data People want one source for storing medical data that is safe and portable TOS (Terms of Service): People want to give consent or authorization when sharing medical data People want a reliable and more efficient information flow between different medical units, insurances and labs

12 Competitive Analysis Potential Competitors Personal health apps where all relevant medical data is stored in one place and can be managed and accessed from source (mobile device). CDC is an information app for immunization scheduling. Apple Health Center for Disease Control and Prevention (cdc.gov) iblue Button My Chart

13 Competitive Analysis Experience Apple Health User can give consent and store all medical data easily in one place: on their iphone. Records pertain to allergies, lab results, immunizations, vitals, medication and communication with healthcare providers (Apple Beta Version)

14 Feature Comparison Matrix Feature Apple Health CDC.Gov iblue Button My Chart Complete immunization history _ Search travel vaccines Family account _ Encrypted data storage Export report Allergy records _ Overview medical history Immunization Schedule

15 Competitive Analysis Potential Competitors Health care providers offer personalized online health accounts for managing medical data, lab results and communication with physicians. Blue Cross Stanford Health Care Sutter Health Aetna Kaiser Permanente

16 Feature Comparison Matrix Feature Blue Cross Stanford Sutter Health Aetna Kaiser Permanente Test Results Message Appointments Medications Calendar reminder Complete immunization history Find a doctor Medical Record

17 Missing Features in Competitors Analysis of health care providers and personal health apps Search for travel vaccines; not offered by any provider Calendar reminder; partly offered Immunization history; has often gaps and is incomplete Export reports function; partly offered Upload photo of vaccination records and other documents; partly offered Conversational assistant; not offered by any provider OCR; not offered by any provider Automatic check in forms; partly offered

18 Strategy: Persona, Feature Prioritization, Flows

19 Personas Nurit 44, 3 children Kevin 18, High School Student Amir 52, Physician, 2 children Goals and Needs - Manages the family agenda - Needs to submit vaccine records for school and sport clubs - Plans family trips Goals and Needs - Is applying for college - Wants to travel - Needs to find a way to manage his own vaccine records Goals and Needs - Specialist for infections - Travels to conferences regularly - Needs to provide health reports sharing medical data

20 Essential Travel Vaccines Medical Profile Calendar Sync Add tes Doctor Locator Immunization Records Calendar Share Records Authentication Archive tifications Low Effort/ Expense High Effort/ Expense Chatbot Upload Photo NFC Timeline Transfer member account Avatars OCR Browser Extension Nice to have Doctor Check in Terminal

21 MSCW Feature Prioritization Must Should Immunization Records Medical Profile Travel Vaccines Chatbot Members Add tes Share Reports Calendar Sync Search File Archive Calendar Doctor Locator tifications Could Won t Timeline Doctor Check in Terminal Upload Photo NFC Avatars OCR Transfer Member Account Browser Extension

22 User Journeys, Flows Share vaccine records 1. Login 2. For the new school year you must provide an updated immunization record of your children 3. Go to Records and select your children s records 4. Review children s records and share. 5. On the export page you select share options ( ) 6. Before you share it read carefully the Terms of Service and give consent 7. Send records to the school View Flow Chart Search and check travel vaccines 1. Login 2. Search for Namibia as your holiday destination 3. On the landing page for Country Vaccines you ll see immediately if you are covered or not by the immunization requirements for Namibia 4. You schedule a new event to set up an appointment for conducting the missing vaccines View Flow Chart

23 User Testing: Key Wireframes, Prototyping, User Feedback

24 Paper Prototype Testing

25 Low-fi Prototype View Prototype

26 User Testing Results What went well Users were very pleased with the vaccines for travels search function and would use it for planning holidays Users saw great benefit in having vaccination records accessible in their pocket (on mobile device) while travelling Users found peace of mind knowing that their immunization app sends reminders when a vaccination refresh is due What didn t work well - - My Assistant (home) had an information overload The export page was confusing The vaccines for Maldives page had misleading icons that people assumed for doing some other actions than intended body used the features timeline and Avatars A sense of home was missing

27 Final Design View Prototype

28 Search for Travel Vaccines Share Vaccine Records Set Vaccine Reminders Features Search Travel Vaccines Create new record Share existing record Schedule immunization Search Create medical profile Family members

29

30 Next steps Keep testing and iterating Code it out Pilot Standard measures for user feedback (NPS, SUS) Business plan Funding strategy Roadmap Pitch for WHO, GAVA, CDC

31 Karen Hirt General Assembly June 2018 Thank you

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