3.II TO: HONORABLE MAYOR AND MEMBERS OF THE TOWN COUNCIL ^/ FROM: TODD CUSIMANO, TO'WN MANAcEdfU

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Bartholomew Chambers
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1 CORTE MADERA TOWN COUNCIL STAFF REPORT REPORT DATE: }vlay 9,2017 MEETING DATE:.}i4ay 16,2017 TO: HONORABLE MAYOR AND MEMBERS OF THE TOWN COUNCIL ^/ FROM: TODD CUSIMANO, TO'WN MANAcEdfU SUBJECT: PRESENTATION BY TIBURON MAYOR JIM FRASER AND BELVEDERE COLTNCILMEMBER BOB MCCASKILL ON UPDATE FROM THE TIBURON PENINUSLA TRAFFIC RELIEF JOINT POV/ERS AGENCY (YELLOW BUS CHALLENGE) :trl.*****tt* PURPOSE: The Town of Tiburon, City of Belvedere, and the Reed Union School District (RUSD) are requesting that the Town of Corte Madera continue to participate in the Yellow School Bus Challenge Program to subsidize the cost of busing students to the Reed School District in order to mitigate traffic congestion along the routes to and from the schools in that District. The requested amount, depending on the funding formula used ($25,000 up to $58,912) will require the Town Council to approve an appropriation for FY in that amount from the General Fund. TOWN MANAGER'S RECOMMENDATION: Town Council should consider: l. If approved, the Yellow Bus Challenge Program should be considered a reoccurring expenditure with potential escalators. 2. Is there a long-term funding solution/strategy? 3. The overall traffic impacts the School Bus Challenge Program may or not have on the Town 4. A metric that identif,res if the Yellow Bus Program is improving traffic congestion. 5. Prioritizing funding for schools located within the Town. The potential addition of Cove School into the Yellow Bus School Program. 6. The current fiscal status of the Town and the fiscal priorities moving forward (i.e. unfunded liabilities, flood control, storm drainage, street maintenance and repairs, and overall service delivery. 3.II

OPTIONS: a Direct staff to add an appropriation for the upcoming fiscal year based on the analysis contained in this report to provide a subsidy for the cost of busing Corte Madera students to and

2 OPTIONS: a Direct staff to add an appropriation for the upcoming fiscal year based on the analysis contained in this report to provide a subsidy for the cost of busing Corte Madera students to and from the schools in the Reed Union School District. o Take no action. ENVIRONMENTAL IMPACT: Not applicable FISCAL IMPACT: Approval of an appropriation for the Yellow School Bus Program would be a General Fund expenditure in the FY budget. o Continue with the $25,000 contribution o Contribute $38,789 based on ridership percentages o Contribute up to $58,912 if Cove School joins the program BACKGROUND: The purpose of the Yellow Bus Challenge program is to attempt to mitigate peak hour traffic congestion on Tiburon Boulevard and other roads used to get to and from the schools in the Reed Union School District (RUSD) - Reed School, Bel Aire School, and Del Mar School. It should be noted that a portion of Corte Madera south of Paradise Dr. is within the RUSD. Approximately 150 Corte Madera students attend schools in that District. The Town Council approved a $25,000 supplemental appropriation in each of the past two f,tscal years to support the Yellow Bus Challenge Program. The Mayors of the Town of Tiburon and the City of Belvedere have requested that Corte Madera continu'e fînancial support for FY , indicating that the program has resulted in a very meaningful reduction in morning and afternoon congestion on the main arterials in thè three communities of Belvedere, Tiburon and Corte Madera. This request was made in the attached letter from the Tiburon Mayor and Board Chairman Jim Fraser, dated March2l, DISCUSSION: The Town of Belvedere, City of Tiburon and RUSD formed a Tiburon Peninsula Traffic Relief Joint Power Agency (JPA) in early The JPA, which was formed to more efficiently administer the Yellow Bus Challenge Program implemented the following program improvements in the current school year:

1. Contracting with Marin Transit to provide day to day operational oversight of the yellow bus programs, particularly when the buses are on the road. 2.

3 1. Contracting with Marin Transit to provide day to day operational oversight of the yellow bus programs, particularly when the buses are on the road. 2. Hiring apart time contract'program Manager'to assist in administering the YBCP and acting as a liaison with Marin Transit, parents and RUSD. 3. Introduction of a new web based platform for providing information on the programand purchasing of bus passes. 4. Development and introduction of a mobile'app'which allows users to see real time information on the location of buses on their routes. A recent survey of parents indicated that nearly 86% of the respondents were either very satisfied (48.2o/o) or somewhat satisfied (37.5%) with the bus service. This year, a total of 1457 one-way passes were issued, which means approximately 47Yo of RUSD students are'riding the bus'. This includes students from Tiburon, Belvedere, Corte Madera and unincorporated County. Ridership data provided by Marin Transit, shows the riders from Corte Madera and the County generally ride the bus more consistently than riders from Belvedere and Tiburon. This is likely due to the increased distance they are from the schools as well as the lack of alternatives, for example, riding bikes or walking to school when the weather is good. Table I below provides a breakdown of where this year's pass-holders live. Table Yellow Bus Challenge Pass Sales Entity Number of Passes Percentage of Passes Tiburon /" Belvedere /^ Corte Madera /^ Countv /^ Totals 1457 looo/" The Fiscal Year 2017 JPA Budget (AttachmeÍrt2), called for $699,054 in revenue and expenditures. Included in the revenue are program subsidy contributions from the 4 entities. For 2017, the budgeted program subsidy was $319,354. Based on current projections, the revenues are expected to exceed budget by approximately $17,000, with expenditures expected to be less than budget by approximately $38,700. If these projections hold, the actual subsidy required would be reduced to 5263,872. The JPA Board believes the percentage of riders is a reasonable measure by which to base program subsidy contributions. Table 2 below shows the budgeted and actual program subsidy amounts, as well as what the subsidy amount would have been if based on percent of riders from each entity.

Table 2 Entity of 2017 Budgeted 2017 Payment Actual 2017 Payment 2017 Percent of Passholders Payment if based on percent of passholders Tiburon 205,883 161,498 53.

4 Table 2 Entity of 2017 Budgeted 2017 Payment Actual 2017 Payment 2017 Percent of Passholders Payment if based on percent of passholders Tiburon 205, , % 140,644 Belvedere 51,471 40,374 l6.lyo 42,483 Corte Madera 25,000 25,O o/" 38,789 County 37,000 37, o/o 41,956 Totals 319, ,872 looo/o 263,872 Planning is currently underway for the upcoming school year, passes went on sale April 3,2017. The JPA Board has set the price for oneway passes at $ per pass, which is a $20 per pass increase over the current year price. In addition, the JPA Board is exploring the possibility of expanding the service to include a route that would serve students attending the Cove School, located in Corte Madera. It is anticipated this change would result in the sale of approximately 70 additional one way passes. Approximately 5OYo of those passes would be purchased from students residing in Corte Madera. The other 50%o are located in Larkspur. The preliminary JPA Budget for Fiscal Year 2018 (Attachment 3), calls for $731,161 in revenues and expenditures, and a program subsidy of$330,162. An alternative budget is also provided, which includes expanding service to the Cove School as previously mentioned. This budget calls for $743,381 in revenues and expenditures and a program subsidy of $316,73 l. Table 3 shows the proposed breakdown of program subsidy payments by entity. These hgures are based on the preliminary budget numbers, and the table includes estimates for the program both with, and without the Cove School expansion included Entity Pro Estimated Percent of Pass holders (1300 Total Passes,) Table 3 Su Proposed Subsidy Payment without Cove School by Entity Estimated Percent of Pass holders with Cove School (1370 Total Passes) Proposed Subsidy Payment With Cove School Tiburon 53.3o/o 175, % 160,899 Belvedere 16.1o/" 53, o/" 48,777 Gorte Madera 14.7% 48, % 58,912 County 15.9o/o 52, % 48,143 Totals 1OOV" $330,162 looo/" $316,731

The listed information is intended to provide background/analysis and an update on the Yellow Bus Challenge Program for Fiscal Year 2018.

5 The listed information is intended to provide background/analysis and an update on the Yellow Bus Challenge Program for Fiscal Year Based on the percentage of bus riders from the Town of Corte Madera and the potential addition of Cove School, the JPA Board will be seeking funding in the following ranges: o Continue with the $25,000 contribution o Contribute $38,789 based on ridership percentages o Contribute up to $58,912 if Cove School joins the program ATTACHMENT: 1. Letter from Tiburon Mayor Jim Fraser 2. Approved Fiscal Year 2017 Budget and Year End Estimate 3. FY 2018 Preliminary Budget (2 Options)

6 ATTACHMENT 1 Letter from Tiburon Mayor Jim Fraser

7 Tiburon Peninsula Traffic Relief loint Fowers Authoris 1505 ïlburon Blvd", Tlburon Ca April 3, 2017 Corte Madera Town Council 300 Tamalpais Drive Corte Madera, CA94925 RE:Yellow Bus Challenge 2.0 Update Mayor Furst and Councilmembers, We are writing to provide an update on the Yellow Bus Challenge Program (YBCP), and to request continued financial support from the Town of Corte Madera (Corte Madera) for the program in Fiscal Year ln Fiscal Year 20L7, Corte Madera contributed $25,000 for the program. Based on the percentage of bus riders from Corte Madera, we are respectfully requesting the Corte Madera Town Council consider increasing its contríbution to the YBCP in the upcoming Fiscal Year. Building on the success of the YBCP in the 20L5-1"6 schoolyear, the Town, City and RUSD formed the Tiburon Peninsula Traffic Relief Joint Power Agency (JPA) in early The JPA, which was formed to more efficiently administer the YBCP, implemented the following program improvements in the current school year. a a a a Contracting with Marin Transít to provide day to day operational oversight of the yellow bus programs, particularly when the buses are on the road. Hiring a part time contract 'Program Manager' to assist in admi'nistering the YBCP and acting as a liaison with Marin Transit, parents and RUSD. lntroduction of a new web based platform for providing information on the program and purchasing of bus passes. Development and introduction of a mobile 'app' which allows users to see real time information on the location of buses on their routes. These efforts have resulted in a significant improvement in service over the prior year, with a recent survey of parents indicating that nearly 86% of the respondents were either very satisfíed (48.2%l or somewhat satisfied (375%l with the service. llpa ;e

This year, a total of 1.457 one-way passes were issued, which means approximately 47% of RUSD students are 'riding the bus'.

8 This year, a total of one-way passes were issued, which means approximately 47% of RUSD students are 'riding the bus'. This includes students from Tiburon, Belvedere, Corte Madera and unincorporated County. Table 1 below provides a breakdown of where this year's pass-holders live. Table L 2017 Yellow Bus Challenge Pass Sales % % % % The Fiscal year 2017 jpa Budget, included with this letter as Attachment 1, called for $699,05+ in revenue and expenditures. lncluded in the revenue are program subsidy contributions from the 4 entitíes. For 20L7, the total budgeted program subsidy was 5319,354. Based on current projections, we expect revenues to exceed budget by approximately 517,000, with expenditures expected to be less than budget by approxímately $38,700. lf these projections hold, the actual subsidy required would be reduced to 5263,872. We believe the percentage of riders is a reasonable measure by whích to base program subsidy contributions. Table 2 on the following page shows the budgeted and actual program subsidy contributions by entity, as well as whatthe subsídyamountwould have been if the subsidywere based on percentof ridersfrom each entity. 2lPage

Table 2 Analysis ol2o77 Program Subsidy Payments by Entity Budgeted 2O17,Payment Actual 2017 Fayrnent 2017 Percent of Passholders Fayment if based,on percent,of pass-holders 205,883 16L,498 53.

1% 42,493 25,000 25,000 1,4,7% 38,789 37,000 37,000 t5,9yo 4I,956 263ßV2 lßgt% 263,872 Planning is currently well underway for the upcoming 2017-201,8 school year, with passes set to go on sale April

9 Table 2 Analysis ol2o77 Program Subsidy Payments by Entity Budgeted 2O17,Payment Actual 2017 Fayrnent 2017 Percent of Passholders Fayment if based,on percent,of pass-holders 205,883 16L, % 140,644 51, , % 42,493 25,000 25,000 1,4,7% 38,789 37,000 37,000 t5,9yo 4I, ßV2 lßgt% 263,872 Planning is currently well underway for the upcoming ,8 school year, with passes set to go on sale April 3,2017. The JPA Board has set the price for one wav passes at $ per pass, which is a $20 per pass increase over the current year price. ln addition, we are excited to report that the JPA is working closely with Marin Transit and the Larkspur/Corte Madera School District in assessing the possibility of expanding the service to include a bus route that would serve students attending the Cove School, located in Corte Madera. Currently, students who need bus service utilize Marin Transit's municipal transit service. This requires students of all ages to share the bus with non-student commuters and travelers. Marin Transit has indicated they plan to phase out this program and we all believe that providing yellow school bus service is a safer, more efficient option, lf implemented, we anticipate this change would initially result ín the sale of approximately 70 additional one way passes, the vast majority of which would be sold to residents of Corte Madera. The preliminary JPA Budget for Fiscal Year 2018, included with this letter as Attachment 2, calls for 5731,16t in revenues and expenditures, and a program subsidy of 5330,162. An alternative budget is also provided, which includes expanding service to the Cove School as previously ment oned. This budget calls for $743,381 in revenues and expenditures and a program subsidy of $316,73L. Table 3 on the following page shows the proposed breakdown of program subsidy payments by entity. These figures are based on the preliminary budget numbers, and the table includes estimates for the program both with, and without the Cove School expansion included. 3lPage

Table 3 Proposed Program Subsidy Payment by Entity Estimated Estimated Entity Percent of Pass holders (1300 Total Passes) Proposed Subsidy Payment without Cove School Percent of Pass holders with

10 Table 3 Proposed Program Subsidy Payment by Entity Estimated Estimated Entity Percent of Pass holders (1300 Total Passes) Proposed Subsidy Payment without Cove School Percent of Pass holders with Cove School (1370 Total Passes) Proposed Subsldy Payment With Cove School Tiburon 533% L75, % L60,899 :'Belvedere 16.1% 53,L % 48,777 I Cirrte.Madera 14.7% 48, % 58,912 County 15.9% 52, % 48,'J,43 Totals too% s330,162 larâ z I We are proud, not only of the YBCP's success, but also that, in part, it has provided the stimulus for a broader discussion about yellow school bus programs county wide. The JPA Board is actively engaged in these discussíons; with 2 of its members representing the JPA on a County led ad hoc commíttee lookíng at long term strategy related to yellow bus service as well as options for long term, sustainable sources of funding. We appreciate both the opportunity to provide you with this update on the YBCP, and the 525,000 contribution made by the Town of Corte Madera to the program this year. We are committed to making further improvements to our program in the coming years, however, we will only succeed with equitable financial support from all the entities whose residents utilize, and benefit, from the program. Therefore, we respectfully request the Town of Corte Madera contínue to demonstrate support of the YBCP in Fiscal Year 2018 by making a contribut on to the program which is commensurate to the demonstrated level of participation by Corte Madera reside nts. We look rd to discussing the information in this letter, as well as our request for continued financial suppo Corte Madera, at your Town Council meeting scheduled for April 3,2017 Cordi M of Tiburon Chairman, Tiburon Peninsula Traffic Relief Joint Powers Agency!- Bob McCaskill Council Member, City of Belvedere Vice Chair, Tiburon Peninsula Traffic Relief Joint Powers Agency 4lPa e

11 ATTACHMENT 2 Approved Fiscal Year 2017 Budget and Year End Estimate

Tiburon Peninsula Traffic Relief Joint Powers Agency Approved Fiscal Year 2OL7 Budget and Year End Estimate Attachment I REVENUE Approved 2017 Budget YBC Bus Pass Sales 343,750 365,626 Corte Madera

12 Tiburon Peninsula Traffic Relief Joint Powers Agency Approved Fiscal Year 2OL7 Budget and Year End Estimate Attachment I REVENUE Approved 2017 Budget YBC Bus Pass Sales 343, ,626 Corte Madera Contribution 25,000 25,000 RUSD Contribution 15,000 L5,000 Countv Funding 37,000 37,000 Grant Fundine (BCF & TPF) L5,950 L3,450 AnnuallAppeal 5,000 2,4O8 Subtotal. 441/ : Tiburon Contribution to Subsidy (80% of Deficit) 205, ,883 Belvedere Contribution to Subsidy (20% of Deficit) 51,471 5t, ,054 7L5,838 EXPENSES Bus Contract Cost 522, ,900 Contract Overrun 12,500 5,000 Consulting to Develop Program 10,000 0 Operations Support Contract with Marin Transit 45,000 45,000 JPA Program Manager 30,000 15,000 Printing, Advertising, Supplies, Web & Hosting, lt support 8,000 4,000 Vehicle Tracking System 16, ,O70 Find My Bus App 1_6,500 16,275 Credit Card Processing Fees 10,261 L0,26t JPA Liability lnsurance 7,500 7,850 Legal expense 2,500 2,500 Miscellaneous 5,000 4,500 re Bus Parking 12,00Q 12,000 Cost Per Number of 4.hour Buses School Days : Pass Sales ASSUMPTIONS $+rs s27s Tuesday, March27,2OL7

13 ATTACHMENT 3 FY 2018 Preliminary Budget (2 Options)

Tiburon Peninsula Traffic Relief Joint Powers Agency FY 2018 Preliminary Budget (2 Options) Attachment 2 Revenue' Preliminary 2018 Budget W/O Cove School Preliminary 2018 Budget flcove School RUSD

14 Tiburon Peninsula Traffic Relief Joint Powers Agency FY 2018 Preliminary Budget (2 Options) Attachment 2 Revenue' Preliminary 2018 Budget W/O Cove School Preliminary 2018 Budget flcove School RUSD Bus Pass Sales 383, ,500 Cove School Bus Pass Sales 20,650 Grant Fundine (BCF & TPF) 0 0 Annual Appeal (Donations) 2,500 2,500 Corte Madera School District Contribution 5,000 RUSD Contribution 15,000 15,000 Program Revenue suþ-total 401.,OOO 426,65O Tiburon Contribution to Subsidy t75,976 L60,899 Belvedere Contribution to Subsidy 53,155 48,777 Corte Madera Contribution 48,534 58,912 County of Marin Contribution 52,496 48,1.43 Program Revenue Total s737,767 Szlg,;ggl Bus Contract Cost 578, ,L60 Contract Overrun 10,0o0 70,000 Contract Credit for Bus Storage ß,4A0) ß,4üA) Consulting to Develop Program 2,500 2,500 Operations Support Contract with Marin Transit 60,550 63,950 JPA Program Manager 25,000 25,000 Administrative Expenses 8,000 8,000 Vehicle Tracking System 9,000 9,000 Find My Bus App 3,577 3,577 Credit Card Processing Fees 70,500 L0,500 JPA Liability lnsurance 8,000 8,000 Legal expense s,000 s,004 Miscellaneous 5,000 5,000 Bus Parking (Paid to County of Marin) 72,600 72,600 Portable Toilets for bus parking 1.,500 1,500 Total Expenses 737, ì387 ASSUMPTIONS FY 2078 FY 2078 Cost Per 4:hour Bus 424 Cost Per 5-hour Bus 473 Number of 4'hour Buses per day 2 Number òf 5.hour buses per dav 5 Schoól Days, 780 RUSD Pass Sales 7,300,7,300 Cove School Pass sales Pass Price (One Wav) Tuesdoy, March 27,2077

Corte Madera Sales Tax Measure B

Corte Madera Sales Tax Measure B JANUARY 16, 2018 PRESENTED BY: TODD CUSIMANO, TOWN MANAGER DARIA CARRILLO, FINANCE DIRECTOR PETER BROWN, PUBLIC WORKS DIRECTOR SALES TAX MEASURE BACKGROUND In 2013, the